The BIG List: 40 Greatest Music Video Flops (#SEVEN)

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By: Vibe / August 9, 2010

#SEVEN: R. KELLY

“Echo”
Director: (Conveniently) Unknown (2010)

Whether Kelz was going hard for an Apple deal or being blackmailed by Steve Jobs we may never know. What is mountain-view clear, however, is that no far-from-broke artist should ever create an iChat-iMovie mashup and call it a music video. Then again, what visual could successfully rationalize a black man yodeling?