The BIG List: The 21 Most Important Black Artists Alive (Under 40)!
→ SOULJA BOY, 20
Go To Album: iSouljaBoyTellem
A wise being once said ignorance is bliss, and holy freaking swaggedy swag swag were they right. Sorta. Si, young DeAndre is far from being belted hip-hop’s most indispensable, but in 2007 the self-made prince of generation z-share (and father of Lil B, Odd Future’s success) proved his worth by taking online prolificacy to once untouched mainstream heights… without a single adult on deck. —T.G.