Would You Pass on Cab Fare to Buy Beauty Products?


Niki McGloster / February 7, 2012

Thanks to Glamour, mobile taxi shops will be taking over New York City for Fashion Week. Fifty cabs during a five-day period will get the makeover, and only your smartphone is needed to seal the deal. By downloading an app and scanning special tags and codes on the in-taxi TV screens, instant purchases can be made. Unfortunately for the non-buyers, you won’t be able to switch the looped ads off. However, the very upside to this tech-forward venture is that the cabs will be making free-of-charge stops to the popular NYFW spots, including the Lincoln Center and Meatpacking District. Only a few will be selected to particpate, so click here to find out more info!

Would you enjoy the ride, scan and shop experience?