Nicki Minaj Scores Multi-Million Dollar Deal to Become Face of Pepsi

Movies & TV

Vibe | March 19, 2012 - 7:18 pm

Nicki Minaj is taking her effervescence and animation to new heights!

The Young Money diva has signed on to become the face of a new Pepsi beverage.

The multi-million dollar deal includes a commercial which was already shot in South America and is scheduled to release in the upcoming months. “You’ll see the commercial probably in the next two months,”said Derek Jackson, the broker of the agreement, to Forbes. “That’ll be a segue into a new beverage Pepsi has, called ‘Pop,’ and she’ll be the face of the brand … it’s going to be explosive.”

Nicki now joins labelmate Lil Wayne on the budding  list of Pepsi/Cash Money partnerships as Weezy announced his own deal with Pepsi during his SXSW showcase.

His DEWeezy campaign, with Pepsi’s Mountain Dew, is also a lucrative seven figure deal and has the possibility of an original feature film.

Although Cash Money artists aren’t limited to Pepsi, it still looks like the start of a Cash Money/Pepsi takeover! — Jazmine Gray