Last week, VIBE reported that Eminem’s music group, Eight Mile Style LLC, filed a copyright infringement lawsuit against luxury car company Audi,
after they illegally used the Detroit rapper’s hit song, ‘Lose Yourself’ in their new ad campaign for the Audi A6 Avant.
The luxury car company also faced further scrutiny when their ad was compared to a campaign Chrysler did that aired during this year’s Super Bowl. Audi faces a possible lawsuit from Chrysler as well.
A U.S. spokesperson for Audi AG fired back in an emailed statement to Yahoo! Music on Monday (June 6), stating the video clip featuring the car is in fact not an ad:
"The video referred to is not an advertisement. Also, this does not involve Audi of America. The video was not shown here in the U.S."