The BIG List: 40 Greatest Music Video Flops (#36 – 35)


Vibe / August 9, 2010

#36: JA RULE

“Mesmerize” Feat. Ashanti
Director: Irv Gotti (2003)

Trading places, Ja Rule and his perky protégé play dress up as Ashanti turns hood and Ja goes preppy in a Grease-inspired concept. Nothing screams “Murder Inc.” like carvinal lovin’.





#35: MA$E

“Welcome Back”
Director: Chris Robinson

Emulating a TV character who undressed in front of kids on the daily might not be the best way to mark your return to hip-hop. Bonus points for the silly dances.