There's nothing worse than being fashionably late. Lucky for style, Swatch has been keeping up with the times and will be showcasing an impressive collection of watches in its TimeCrafters exhibit.
In one of the largest collections of Swatch watches in the world, the Blum Collection boasts hundreds of swagged out timepieces, including prototypes and hybrids that date back to the first Swatch watches in the early 1980s. Sold at a historical amount of $6,618,560, the rare display will be put on exhibition by its current owner (a mainland Chinese collector who wishes to remain anonymous) for a limited time.
Among those on display will be highly sought-out collectors' items designed by the American artist Keith Haring, as well as the artist’s legendary Swatch watches Modele avec Personnage, Milles Pattes, Serpent and Blanc sur Noir. Additional rarities include Swatch watches created by artists Mimmo Paladino, Alfred Hofkunst and Sam Francis.
The exhibit will be open to the public on September 14th and 15th from 10AM - 8PM. See the flyer above for more details.
Can't attend? Check out the Blum collection's illustrated catalog here.