Allow us to introduce… Cam Meekins. Over the past two years, the Boston rapper dropped his first mixtape, 1993, and garnered a deal with Giant/Atlantic Records. Following the release of Lamp City last week, the hip-hop indie is preparing for success on a bigger stage in 2013. --Sowmya Krishnamurthy
In your bio, it says, that you are the definition of “There's more than meets the eye.” What’s that mean?
I guess, hopefully people start to see it, but I think just there’s just a lot of levels to what I’m trying to do with my music. I’m just trying to approach the whole idea of being an artist in a really creative way and just trying to push my agenda as much as I can. Creating an environment where real artists can work and make honest music that’s true to themselves.
Initially when you came out, people gave you the ‘”Frat Rap” tag, which you rejected. How do you classify yourself now?
I don’t even know if you need to classify, but you’re right, I don’t think that ever fit for me. For one, I don’t like go to college. I didn’t go to high school very much when I was in high school. I’m not really about that life. I’m just a musician and I just make good hip-hop music.
People probably are quick to put you in the category of artists like Sam Adams and Mac Miller. Is that accurate?
One of my biggest influences on the artist side, is the group Atmosphere, so any type of comparison to that, I like the most. I don’t really see myself in the Sam Adams lane or even Mac Miller. I like the Atmosphere comparison because they’re very in-house and that’s how I like to do everything too. I produce all my music and try to stay on point with all the business stuff.
You made a name with millions of YouTube views. How do you plan to translate that into larger success?
At the end of the day, people always want to look at YouTube numbers to get a sense of where people are at and I don’t think that’s necessarily the best way to gauge things. For me, what’s important is building the right relationships within the industry and knowing how to handle myself. I think that’s what’s going to make me win in the long run as opposed to someone who’s just trying to get huge YouTube numbers short-term.
You just released Lamp City last week. For those who haven’t heard it, what’s it like?
The album is just my attempt at really expressing myself and what I’ve been experiencing over the last year or two, growing up and being in my position as a musician and as a person. Different experiences for a 19 or 20-year-old. The whole thing is produced by me. It’s a very in-house project. All the videos were directed by me and my friends. That’s what we wanted to let people know. You can have a successful project by doing it exactly the way you want and you can get far in the industry, doing that too.