Rather than a billboard in Times Square or an ad on the side of a bus, NYC streetwear brand Mighty Healthy skated through the boroughs of New York City to rock their fall 2013 collection.
The video features skate team Alex Corporan, Pete Eldridge, Connor Champion and Chris Colbourn cruising through the streets while sporting their latest collection of hats, jackets and contrast pocket tees with a popular plant print. While jumping from Queens to the Lower East Side, the creators ride their skateboards while flaunting their popular "Listen to" tees with their recommendation to "Listen To Tribe"
Check the full ride above.
Photo Credit: Vimeo