Kim Kardashian warned her followers that Khloe Kardashian would debut a new look for the 2011 People's Choice Awards, and it's definitely new! The 26-year-old socialite and basketball wife stepped out of the shadow of her older sisters and debuted her new red mane.
US Magazine reports that the reality star wore a flowing gray Alexander McQueen frock and told the press she wasn't done with the red transformation.
"I am doing some more red tomorrow. I am in the process," she said as she walked down the red carpet.
We guess Rihanna was ahead of the fiery wave, but look for more red-haired beauties pop up this year.
Are you feeling Khloe's new look?