AKOO -- an acronym for being A King Of Oneself -- is the fashion startup of rapper TI. At the tail end of summer, the ATL rapper introduced the line's new women's collection -- expanded to include denim and some other knick knacks -- in correlation to his successful men's line. VIBE holed up inside the AKOO booth while at the Magic trade show in Las Vegas with the company's VP of Marketing Sabai Burnett, who showed us how the brand's new women's line is giving everyone a chance to feel like royalty.
"AKOO is the strongest brand out there, the most consistent and the most diverse brand out there, hands down," adds TI.
Check out the AKOO's women's line in video above.