The following press statement was issued today, November 4:
On Monday, October 28th, Martin Solveig & Laidback Luke welcomed global icon, Hollywood actor and world-famous Kung-Fu champion ‘Bruce Luke’ to help launch the mysterious bottle that’s been taking the world by storm – “BLOW”
One week on, and with Bruce Luke’s Commercial #1 now a fully-fledged online viral sensation, the DJ duo behind BLOW reveal the second globally esteemed luminary to endorse the inimitable ‘Spray of Life’.
Picking up where Bruce Luke masterfully left off, Commercial #2 stars the man synonymous with all things fashion – the undisputed ‘King of the Catwalk’, and quite literally the biggest male model in the world right now – OLLI SPRINGER!
Speaking exclusively to Vogue Magazine about his yearlong endorsement deal with BLOW earlier today, OLLI SPRINGER shared his excitement in saying,
“I LOVE BLOW! I mean, how could you not? It’s got this certain Je ne sais quoi that I just can’t put my finger on, but all I know is that I now just can’t live without it. I also want to thank Martin & Luke for sending me a travel size bottle that fits in almost all of my man bags – just PERFECT for that much needed spray on the go!”