For the first time ever, boxing fans will have the chance to witness a championship boxing match on the big screen in high definition, with the showing of Floyd "Money" Mayweather's return to the ring when he faces Juan Manuel Marquez on September 19th.
NCM Fathom is the company who landed the big screen live showing of the upcoming bout, at select movie theaters nationwide.
"Having the fight in high definition in movie theaters throughout the country is unprecedented and gives boxing fans another outlet to watch the compelling action of a big-time fight," said Richard Schaefer, CEO of Golden Boy Promotions.
The fight, dubbed "Number One/Numero Uno", will take place live from the MGM Grand Garden Arena in Las Vegas, but for those who don't or can't make the trek to Vegas, can settle for the theaters, marking the return of boxing to movie theaters for the first time in nearly three decades.
"Watching fights at the movies goes back to the 1940s ... It's the next best thing to being there," said boxing historian Bert Sugar. "Seeing a fight at a movie theater is the ultimate virtual experience. You pretty much get everything but the sweat."
The first boxing match publicly shown in movie theaters was the Eric Boon vs. Arthur Danaher fight in London ... which was seen in only three theaters on February 23, 1939. The first boxing match shown in U.S. movie theaters was the Joe Louis vs. Lee Savold bout from Madison Square Garden in New York on June 15, 1951.
The last fight to be widely shown in movie theaters was Sugar Ray Leonard's victory over Roberto "Fists of Stone" Duran in the famous "No Mas" fight on November 25, 1980.
"I can't wait to get back into the ring to reclaim my rightful place as boxing's pound-for-pound king while fans in movie theaters across the country experience it all live in high definition on 40-foot-screens," said Mayweather. "If you can't be ringside, this is another great way to see my return to the ring."
Tickets for Mayweather vs. Marquez: "Number One/Numero Uno" Fight LIVE are available at participating theater box offices and online. For tickets and a complete list of theater locations, visit FathomEvents.com.
The fight is also available on HBO Pay-Per-View.