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December 05, 2006 @ 12:24 pm
Rihanna Signs With Cover Girl
The ads will launch nationwide during the summer of 2007, but it is not known if CoverGirl’s campaign will work in conjunction with the promotion of Rihanna’s next album, also due in 2007.
Being shot by CoverGirl puts the 18-year old in a diverse group, one featuring members like Queen Latifah, Christie Brinkley and Brandy. It also helps fulfill one of Rihanna’s childhood dreams. "I've loved makeup and dreamed of being a CoverGirl since I was a little girl," said Rihanna via a statement. "Growing up, my mother was a makeup artist and I was fascinated watching her apply lipcolor, blush and mascara. Now I get to be surrounded by all of my favorites from CoverGirl!"
Gina Drosos, Vice President and General Manager of Global Cosmetics, Procter & Gamble Beauty (which owns CoverGirl), believes Rihanna is exactly what beauty line represents.
"Rihanna is a talented, confident young woman who exemplifies the CoverGirl ideals with her inner confidence and fresh beauty. We're proud to welcome her to the CoverGirl family."
Article tags: Brandy, CoverGirl, Queen Latifah, Rihanna
Page printed from:
http://www.vibe.com/news/news_headlines/2006/12/rihanna_signs_with_cover_girl/
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