The same day the Hip-Hop Summit Action Network released its plea to the record industry to bleep out offensive words (April 23), the NAACP's Youth and College Division formally launched a new program to "combat recent remarks and continual visual depictions that cast African Americans in a negative light," according to Interim NAACP President & CEO Dennis C. Hayes.
The STOP initiative issued the following tenets:
The STOP Campaign targets the record and television industries, recording artists and the African American community. The campaign asks participants to:
STOP Defaming Our Women. by respecting all African American Women and not describing them in profane and derogatory terms.
STOP Degrading Our Community. by not supporting hurtful images that portray negative images of the African American community.
STOP Denigrating Our History. by not supporting words and media that diminishes our proud history and insults our ancestors.
STOP Accepting Disrespect. by not patronizing companies and artists that put forth demeaning and disrespectful images in our community.
START Standing Up. by standing against anyone who diminishes the capacity of young people.
START the Diversity. by supporting balance and diversity of content in the entertainment industry, urging creation of positive role models for young people and by demanding that more African Americans and other people of color be placed in decision-making positions in the entertainment industry.
STOP's future goals include "formulating a national STOP Advisory Committee with music, movie and television industry executives, artists, insiders and other national organizations to stop negative African American imagery in the media; creating local STOP Coalitions - a network of NAACP units and stakeholders in cities across the country - that will strategize ways to engage local media outlets, artists and the community in the campaign; increase the number of African American decision-makers/executives in leadership roles at record companies, television networks, and radio stations; mobilizing NAACP youth units and branches to address issues of image degradation within their communities through education, peer-to-peer communication and positive imagery."
Page printed from:
http://www.vibe.com/news/news_headlines/2007/04/naacp_offensive_image_ban/
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