The Rapper: Nas
The Stunt: In February 2008, shortly after he announced that he was going to call his ninth studio album N*****, Nas wore a T-shirt with the word on it while he walked the red carpet at the Grammy Awards. His then-wife Kelis also wore a jacket with the word on the back of it.
How Well Did It Work? Everyone was talking about Nas and Kelis after they strolled down the red carpet. But Def Jam stepped in a short time later and announced that Nas would not be using the word as the title of his album. The album's title was later changed to Untitled. Still, this was a pretty epic moment in Grammy Awards history.