In early October, Justin Bieber announced that he was kicking off "Music Mondays" and releasing one new song every Monday between then and December 25. The purpose of "Music Mondays" is to help him promote his new film, Believe 3D, which hits theaters on Christmas. And so far, he's successfully done that by dropping five new songs: "Heartbreaker," "All That Matters," "Hold Tight," "Recovery," and "Bad Day." But the movie isn't the only thing that Biebs has promoted with "Music Mondays." Yes, his last album Believe saw him shedding his kiddie image, but these straight R&B tracks seem to be hinting at a new sonic direction.
Suffice to say, it's kept his new music in heavy rotation here at VIBE. It also has us looking forward to his as-yet-untitled fourth album, which will reportedly be released sometime in early 2014. As Biebs pushes forward with his "Music Mondays" campaign, we dive into 7 reasons we're looking forward to Justin Bieber's next album.
Photo Credit: New York Daily News