Damian Lillard, Portland Trail Blazers
You might be wondering what the reigning NBA rookie of the year is doing on this list, but Lillard’s stardom stock is sure to sky rocket in 2014. Portland is one of the best teams in the NBA’s Western Conference, he’s emerging as one the most clutch crunch time players in the league and with Derrick Rose suffering his second potential career threatening injury, adidas has to have their younger stud in mind for the next signature. He’s likable, marketable and, most importantly, cold blooded on the court. Don’t expect him to lose any momentum headed into the new year.