Over time, entertainers have given their images re-boots through extraordinary endorsement deals. Sometimes it’s for the best (Jay- Z’s Roc Nation deal) or for the worst (Bob Dole’s Viagra “Courage” ads).
Nonetheless, it gives us more ads to sit through on YouTube, and even more money in celebs pockets. Take a look at the biggest celeb branding wins and unfortunate fails. (Why Cole, why?)