Heineken And KILLSPENCER Unveil New Multifunctional Backpack


/ September 27, 2013

Each year, Heineken celebrates various tastemakers from across the country that fit the qualities of their prestigious “Man of the World.” The coinciding influencer program, dubbed the #Heineken100 is celebrating its fourth year by collaborating with LA based brand KILLSPENCER on a multifunctional daypack. #Heineken100 Creative Director, Chris Gibbs credits KILLSPENCER’s craftmanship as the reason why Heineken sought their services.

“When first deciding on what products to offer our recipients for this year’s program, I wanted to work with a brand that not only provided a high-quality product, but like Heineken, I sought a brand that constantly looks for innovative ways to improve their consumer’s experience,” says Gibbs in a brief promotional clip. “KILLSPENCER encapsulates this entirely.”

The backpack comes in all black leather and includes a Swiss-made Riri Antique Silver zipper, foam padded leather straps, MIL-SPEC black metal tabler buckles and a leather handle. Both brands believe the daypack is an ideal accessory for daily essentials. Check out more pics of the #Heineken100 X KILLSPENCER daypack in the gallery above!