Let Them Earn Off Their Own Image
The classic story is that NCAA athletes can't even afford to buy their own jerseys at the team store. If everyone is buying a Shabazz Muhammad UCLA jersey, why doesn't Shabazz see a Sha-cent? So many student-athletes come from impoverished backgrounds, and are locked out of making money based on a totally arbitrary age limit. So if they tear it up in college and their jerseys fly off the rack, why don't they see a cut? With the cost of textbooks these days, the school store really can't spare a few bucks out of every jersey sold?