More Rocawear stories


11 Things to Know About Birthday Boy Mack Wilds

  Mack Wilds turned 25 yesterday and we want to wish the cute crooner a very happy birthday! This past year for the actor/singer…


Every Trend Jay Z Has Set

Not only is Jay Z a business man, he's also a walking lifestyle brand. For nearly 20 years, Hov has been steering the public’s choice…


‘Catfish’ Star Named New Face Of Rocawear

If you thought the e-couples on MTV's Catfish: The TV Show were surprising, then keep reading this post. The groundbreaking reality show's co-creator, Nev Schulman,…


Emily B. Hosts Rocawear Fall 2013 Junior Collection Unveiling in NYC [Photos]

Don't call it a comeback! Rocawear is looking to take over the fashion scene once more with an edgy Juniors Collection styled by…


‘Hood Love’ Sues Rocawear for T-Shirt Design

Jay Z may be on top of his game, but trouble continues to plague his business empire. "Hood Love," a company that works…


Jay Z’s Rocawear Sued By HoodLove

Jay Z’s ROC Apparel Group is reportedly facing legal trouble over a shirt graphic (above) adorning the words "Hood Love" on it.


Rocawear Creates Jimi Hendrix-Inspired Line

Attention foxy ladies everywhere! In honor of late rock legend Jimi Hendrix, Rocawear has created a new line in his memory. Inspired by both modern-day…


Father’s Day and Fashion! Our Favorite Designer Dads

Father's Day is on the horizon and some of our favorite fashion-forward celebrity dads will be among the many men that will be honored this…


Rocawear Announces Partnership With NY Yankees

Rocawear announced a new sponsorship with World Series champs, the New York Yankees.For the 2012 season, Rocawear signs will be in Yankee stadium and in…


Tichina Arnold Talks Personal Style + Creativity

The Roc Style series is back! This time, with hilarious actress Tichina Arnold. Now, the award-winning thespian has been introduced to us through…


Rocawear Struggles, Lays Off Several Employees

The iconic hip-hop clothing brand may need to occupy a bank soon. Citing "economic reasons" on documents filed with the New York State Department of…


The ‘Occupy All Streets’ Saga

Last week, Jay-Z seemed like the latest rapper to take up the cause of the Occupy Wall Street movement. After Jay-Z and West wrapped up…


Jay-Z Sells Occupy Wall Street Shirts, Proceeds Won’t Go To The Cause

Jay-Z's clothing line, Rocawear, is selling a shirt inspired by the Occupy Wall Street demonstrations going on across the country. The black t-shirt…


June Ambrose Talks The Evolution Of Rocawear

Celebrity stylist, and one of our fave Boss Vixens, June Ambrose speaks on the evolution of the iconic fashion brand, Rocawear. In a…


Midday Chocolate Break: Trey Songz Gets Steamy In Rocawear “Evolution” Ad

In the latest advert from Rocawear, Mr. Steal Yo Girl promotes the brand's "Evolution" fragrance by doing what he does best--making anything look sexy.


6 Fragrances That’ll Make Your Man Sniff-Worthy

Beyoncé can't stand the way Jay-Z smells, according to her interview with ET Canada. The glamour pop diva chatted about her schnoz power while…


Update: Rocawear Partners With Billionaire Boys Club

According to GQ, Rocawear's signed on to expand their titanship by now having possession of the licensing to manufacture and distribute Pharrell's fashion…


Rocawear Re-Imagines Its Brand And What It Means For Women

Our most recent Vixen Day Out landed us at the Rocawear Style Suite which featured a preview of the brand's new style! However,…


The Demise of the Urban Fashion Brand

From Coco + Creme-  Jay-Z has long been a purveyor of hip hop culture. He sets trends in fashion (remember button-up shirts?) and music.


Vixen Day Out! Rocawear Gives Its Brand A Facelift At Style Suite

Have you heard? Rocawear is currently revamping its look, and VIBE Vixen was present at an all-exclusive event last week to give you…
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