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Lecrae Talks Being Nominated For A Grammy, Getting Into Christian Rap, And More [PG. 2]

How have the fans and your followers on Facebook and Twitter been, and how important has social networking and media been to you?

Our fans are like a family. We call ourselves a movement. My fans look to us as a voice for them. [We speak] for them to address the issues that they feel like aren’t being addressed; [we]say the things they want to hear said. They’re real heavy behind us and they’re fighting for us, pushing for us. Facebook alone, I think I have 300,000 fans. Twitter, just consistently keeping them encouraged and updated with what’s going on. Some agree with the content, some don’t. At the end of the day they like it. I think this is just a picture; for some this is their reality that they always hoped they would hear. For others it’s not but they really enjoy the music. I haven’t been shot nine times and I didn’t grow up in Queens, but yet there was something I appreciated in 50’s music. I couldn’t necessarily relate to every circumstance he talked about, but yet it was good music so I appreciated it and listened to it.

What was the experience like performing in Haiti one year after the earthquake? You also donated the proceeds from your song “Far Away” right after the earthquake hit and went there - talk about your personal connection with the people of Haiti.

I see myself as an activist. That’s basically what you are seeing is my relationship with God being flushed out in every aspect of my life. So in my music and in my home and abroad,  that’s what you are seeing. I wanted to get there myself, figure out what was going on and figure some ways to help. So I went out there right after the earthquake hit, came back and got with some people, created a song, put the song up and rose awareness, and then we raised about $50,000 and we invested it into people who are in Haiti who had wanted to do something for Haiti. There were some faith-based organizations that were there and from Port-Au-Prince, so they got the money so they started making changes. So when the Haitian people said “Man, thank you for helping us,” they weren’t saying thank you Lecrae, they were saying thank you to these organizations, their own people there, and I thought that was real important for them to see their own people give them a hand and help them out.

Explain the feeling or sense of joy from being nominated for a Grammy. Was it a sense of culmination of all your efforts? How does that compare to being nominated for the Dove awards today with 2 nominations?

Lecrae: The Grammy’s were fresh, I enjoyed it. It was a great experience and you’re around so many incredible musicians who are doing their thing, and it’s also a world where they probably look at someone like me and don’t understand what I’m about and where I’m coming from, so I thought it was real important for me to be there and in that world so they can understand what I’m about and the contribution I want to give to hip-hop and to the world. So they understand that I’m for them and I’m an advocate and I’m here to serve and to be a friend and I’m not here pointing fingers and any of that type of stuff. It was great being out there and walking amongst all these people with the type of acknowledgement was helpful to just establish some relationships and I think that’s just beneficial for the future. I’m out there because I love the culture and I love the people and I want to serve so that’s what was dope about being at the Grammy’s. I got to meet a lot of people, a lot of rappers that I have listened to over the years, so that was fresh.

Have you reached out to any rappers or producers or have they reached out to you to collaborate?

I got to hang out with B.O.B for a second and I know he’s in Atlanta. There’s always great conversations to be had; it has to make sense. I know that’s how the game goes, a lot of times as artists this will be fresh or this will do numbers but for me it’s about it being real. A lot of producers I got relationships with, I talk to Boi-1-Da every so often; S1 out of Dallas who did Kanye’s “Power” is a friend. There’s plenty of people that I know and have talked to and we’ll see what happens in the future. Right now, I’m just trying to tell a story and I want it to be told right.

Talk about your EP, Overdose, that dropped on 1-11-11 and what direction you are taking your music in this new year.

I put out Rehab which was the feature album and people were loving, but it was an eclectic mix of all different types of music and I was just experimenting with different stuff. I threw Overdose out there just a few months later to just give them some raw hip-hop, a little more rugged sound so my fans can enjoy that.  That’s just the beginning of something; I think my catalogue is just really getting started even though I’ve been doing this for a little while now. I’m really just starting to understand where I’m going as an artist and how I’m doing what I’m doing. I think moving forward it’s going to be crazy, I’m excited to see what happens. I’ve grown as an artist, as a lyricist, producer and I think people will be a lot more excited about what I put out moving forward.

Will you be releasing an album this year or are you in the studio working on any new material for future release? Will you be going out on tours this year?

Lecrae: This year I’m doing an international tour. First, I’ll be doing a little quick stadium tour with some rock bands like Jars of Clay, a big rock band back in the day. I’ll do stadium tours because I got a real diverse fan base then I’ll do an international tour with my whole crew from Reach Records. We’ll go to Australia, Europe, and then come back and get to work on an album that will probably come out in 2012. This year is just heavy touring, national and international, and then coming back in 2012 with a new project.


To check out Lecrae log onto: http://www.reachrecords.com
Or follow him on Twitter: @Lecrae

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Jordan Peele’s ‘Us’ Is Expected To Make $64 Million Opening Weekend

Thanks to Us, Jordan Peele has another blockbuster on his hands. According to the Hollywood Reporter, the highly-anticipated horror flick starring Lupita Nyong’o, Winston Duke, Shahadi Wright Joseph and Evan Alex, is expected to have a $64 million opening weekend at the domestic box office.

Peele’s sophomore horror film earned an impressive $7.4 million on Thursday (March 21) night previews, and is forecasted to take in about $27 million from Friday sales. The film is also on pace to knock Captain Marvel out of the No. 1 spot at the box office.

Once final numbers are tallied, Us will likely snatch the third-best opening weekend record for an R-rated horror film behind It, which brought in a whopping $123.4 million, followed by Halloween’s $76.2 million opening weekend last year.

Aside from rave reviews and a genius promo run that included simultaneous screenings in major media markets, Us earned a 95 percent approval rating on Rotten Tomatoes.

The film, set in the mid-1980s centers around a family of four who set off on a vacation that finds them confronting some familiar faces.

Peele recently spoke to VIBE about casting Duke (our April 2019 cover star) in the role of patriarch, Gabe Wilson. “I have to have somebody voice what the audience was saying,” he said. “In the case of Get Out, it’s Rod, like, ‘How have you not left yet?’ [In Us], Winston is largely that voice. There’s one moment where Lupita [Nyong’o] takes a step into the unknown, where black people [will think], ‘I don’t know.’ But to have Winston say, ‘Aaaand she left. Your mother just walked out of the car.’ That’s all we need.”

Duke also opened up about the intricacies of his character. “His function isn’t to see through the veil. His function is to tell the absolute truth how he sees it,” explained the 32-year-old actor. “He’s sometimes there to say the things that other people don’t want to say, but he’s also there to make fun of things to keep it from not getting too heavy, even though it’s real. That was my job. [Peele] respected that. I like to lean into functions. If I’m going to be your antagonist, I’m gonna really push you. If I’m gonna be your clown, funny guy, I’m gonna do that.”

Click here to read VIBE’s April 2019 cover story.

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Cardi B Explains Why She Wants To Trademark “Okurrr”

Cardi B hopes to secure as many “bags” as possible. In response to backlash and burning questions surrounding her decision to file to trademark “okurrr,” the 26-year-old rapper took to social media Friday (March 22) to defend her latest money move.

Since people tend to ask Bardi to use what has become her signature catch phrase, she figured that it was time to cash in. “You think I ain’t gonna’ profit off this sh*t? B*tch white folks do it all the motherf**king time,” she said. “So you gon’ be mad at me ‘cuz I want to get some motherf**king money?

“While I’m still hear I’ma secure all the fucking bags,” Cardi continued before adding that there are a “lot of ways to get rich” in 2019.

The Bronx native caught heat for wanting to trademark the word because she wasn’t the first to say “okurrr.” Cardi already revealed that she started using it after she heard Khloe Kardashian saying it, but the word was originally popularized in drag culture -- most notably by Rupaul’s Drage Race contestant Laganja Estranja, in 2014.

However, Rupaul attributed the word to Broadway actress, Laura Bell Bundy, who used it in YouTube skits dating back to 2010. In the skits, Bundy pretends to be a hairdresser named “Shocantelle Brown.”

Although Bundy caught criticism for her little character, which was deemed racist, she typically gets credit for bringing “okrrr” (different spelling) to the internet a full decade before Cardi made it mainstream.

No matter the origin, it looks like Cardi will be the only one profiting off of “okurrr.”


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#CardiB on why she decided to trademark “Okurr”

A post shared by the Jasmine BRAND (@thejasminebrand_) on Mar 22, 2019 at 5:32pm PDT

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Kanye West, EMI Working Towards Private Settlement

Kanye West and EMI could be close to settling their legal drama. Each party filed documents requesting a stay of the case to “explore the potential for a resolution,” The Blast reports.

West sued EMI in an effort to “gain freedom” from his contract, and to own his publishing. In the lawsuit, ‘Ye argued that his contract ended in 2010 under California law, which bars entertainers from being tethered to an agreement for more than seven years. The multi-Grammy winner, who signed the deal back in 2003, also accused the company of slavery because the contract doesn’t allow him to retire.

“Even if the contract were not lopsided in EMI’s favor (it is), even if its terms valued Mr. West’s artistic contributions in line with the spectacular success he has achieved for EMI (they do not), and even if EMI had not underpaid Mr. West what it owes him (EMI has), he would be entitled to be set free from its bonds,” the lawsuit reads.

EMI hit back with a countersuit filed in New York, instead of California. The suit pointed out that the 41-year-old rapper signed multiple contract extensions, in addition to accepting millions in advances.

According to The Blast, West and EMI now feel that putting a hold on the legal proceedings will be beneficial to both sides “and the Court by enabling the parties to engage in meaningful discussions in an attempt to resolve this action without having to incur the burden and expense of litigation and motion practice.”

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