Beauty Alert: American Apparel Launches Lip Gloss Line

Nine shades of lip gloss are being introduced to the beauty expansion of clothing brand fave American Apparel. Lucky for gloss addicts, the range of flirty colors fit an array of women and beauty looks. Even the names of each shade pander to a fun, fresh audience and fit the brand’s overall theme–En Pointe, Topless, Café Crème, Intimate, Pantytime, Pasadena, Legalize LA, Micromesh and African Violet.

The creative director of AA, Marsha Brady, explains how they developed the perfect lip gloss:

“We worked on the formula until we had a non-sticky application that moisturized and felt great on your lips. These are colors for everyone. Over the last few months of color trials employees were eager to see them and try them on, so we got to see how they performed on many different complexions. We’re really happy with how pretty and natural they look on everyone.”

Price at $12 per tube, every Vixen can get their hands on the shade they must have in stores or online now! And don’t forget to grab their Nail Lacquer, the first venture into their beauty expansion.

Could you see your lips poppin’ from one of these glosses?