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Are Mixtapes More Profitable Than Albums?

In today’s rap industry, free mixtapes are often stronger than the label-pressed releases that hit Best Buy, Amazon and iTunes. Reasons include sample clearances, the absence of a hit single, and more creative freedom without a record label’s meddling, but either way, the difference is clear in the music: some artists are giving higher value for free than they are for the $10-$15 at the store.

Big K.R.I.T. announced that he will soon release King Remembered In Time, and many fans are hoping that will continue the winning streak from his previous three free albums instead of his major label debut Live From The Underground, which wasn’t met with as much universal acclaim.. Read below

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