New Era Presents #WearYourAllegiance Campaign Featuring DJ Clark Kent

Renowned DJ Clark Kent has teamed up with New Era for the brand’s #WearYourAllegiance campaign, which unites fans from across the country with their favorite baseball caps. Kent, who is an avid hat wearer introduces Lane Carter to the “Wall of Allegiance” and the unique stories behind the headwear. The brief clip teleports viewers to a different city, where they’re greeted by celebs such as Anwar Carrots, DJ Lunice, Matt Kemp and others. Take a journey with New Era and DJ Clark Kent in the #WearYourAllegiance visuals above.