Served Fresh

Next Designer: Served Fresh Collection Targets Biggie and Tupac, Miley, and Trayvon Martin

Served Fresh

Name: Served Fresh!
IG: ServedFresh
Twitter: ServedFreshLive
Website: http://servedfreshcollection.com/

Why we like them: With brands dropping every day, it's hard to stand out and catch the eye of hundreds and that's exactly what Served Fresh did. A simple post on IG sent the social media world buzzing and confirmed why they are Vixen's next designers.

We came together: "We wanted to do something that was really unique and communicate what we were thinking creatively on a variety of different levels. How we can take what was happening socially and translate that into art, and how we can create a clothing brand with a distinct presence so that when you saw one of our pieces, you immediately made a connection to our brand and what we were trying to communicate?"

The brand is a long time in the making: "We were officially incepted September 24, 2012, but we were in the making for over 2 years."

The concept is: "The Served Fresh brand, name and concept is based off of bakery metaphors and the premise being that we're constantly creating something new. It's not a traditional brand where you have a fall line, winter line, etc. We're always creating a new piece and feeding off of what's happening around us. The donut is our key logo. Then we introduced the chef logo just to reinforce the theme. All of our packages are similar to that of a bakery. If you were to purchase any garment, it would come packaged similar to the way a cake would come."

The brand style is: "It's luxury because we offer a premium product. All of our pieces have a ton of detail and are made on good quality fabrics. It's urban in the sense that it's really accessible and falls in the category of a street wear brand. Our core customer at this point is urban. It's chic because it's it can be dressed up and dressed down.

The team designs together: "It's a collaborative effort. Nothing that we do goes out the door or into production until we have feedback from everyone. We want a collective effort of support behind the scenes. Everyone on board has to feel passionate about the piece so they can promote it and push it with the same passion as if they designed it. Everyone has a say in the product that we put out."

Our celebrity wish list is: "Rihanna, Teyana Taylor,  and King B. Rico Love, Jay-Z, Fabolous--he's just a great representation of Brooklyn, NY, and Kanye West. He has this quintessential presence that exudes fashion. He knows what he wants and he's fearless."

They plan to expand: "We definitely want to do some partnerships. We see what we're doing as wearable art and that going to take us in a different direction. We don't want to do the typical stuff like hats; we want to do something a little different like baby toys, really unique towels, and skateboards. We don't look on what apparel to work on next, but what next space do we want to present our brand onto.

Jump the page to see some of the designs.

Served Fresh

RIP Hannah Montana

"We saw Miley's [VMA] performance and there was a lot of discussion about her transition.  Some people are disgusted by it and others are inspired by it. We took a positive spin on this piece and we're inspired by aspects of her transformation. It embraces the fact that people go through the process of not wanting to be what they used to be. They've matured and grown more and experience different things in life and it's taken them into a different direction. This is not RIP to Miley; this is RIP to the character Hannah Montana."

Served Fresh

17 (In honor of Trayvon Martin)

"This was done as a dedication to the memory of Trayvon Martin. The 17 is comprised of 17 things he's not going to be able to do because his life was tragically ended. This piece means a lot to us. There's a card that comes with the shirt and proceeds from each sale of this shirt are going to be dedicated to the TrayvonMartin.org."

Served Fresh-Biggie Tupac

Tale of Two Cities

"It was risky for us. It was kind of sitting around in our portfolio. We didn't know about it because there are a lot of strong opinions and strong followers of both iconic hip-hop artists. We've never seen a piece that put them together. We wanted to juxtapose the images in a way that made them merge and show that they were similar within their culture, but very different. We know Tupac's not originally from LA and we referenced the name of the Charles Dickens novel A Tale of Two Cities."

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Keke Wyatt has news to share that concerns expanding her family tree. On Monday (Oct. 14), the "If Only You Knew" singer revealed that she's pregnant with her tenth child.

"My husband Zackariah Darring and I are so happy to announce that we are expecting our new bundle of joy!" she wrote on Instagram. "We are excited to welcome the 10th addition to our beautiful family."

The vocalist continued to state that fans can follow her pregnancy journey on her YouTube series The Keke Show where she gives an intimate look at how she balances her career and motherhood.

 

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My husband Zackariah Darring and I are so happy to announce that we are expecting our new bundle of joy! We are excited to welcome the 10th addition to our beautiful family. Stay tuned for the release date & information for my new YouTube Series “The Keke Show” where you will see me balancing Wife, Mommy and Artist!!! Trust me.. it’s never a dull moment with my family. Love ya sugars💋💋💋 photo credit: @keever_west Styled/Designed by: @keever_west Asst: @freddyoart

A post shared by Keke Wyatt (@keke_wyatt) on Oct 14, 2019 at 4:43pm PDT

In an interview with The Christian Post, Wyatt said she believes she has "an anointing with motherhood" and looks at her children as fuel to keep striving in her career.

"I just don't believe in shutting down. I believe in that's what the Lord had for me," she said. "Babies don't get in the way of careers, we get in the way of careers. If that's what the Lord had for me from the very beginning, there's nothing nobody can do and nobody can say."

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Summer Walker's Debut Album Inspires Drake To Write New Music

Summer Walker's debut album Over It has everyone's heart aflutter, including Drake.

Off the heels of her debut project, the Atlanta songstress shared Drake's admiration for her project Sunday (Oct. 6) which included collaborations from Jhene Aiko, Usher. 6LACK and Bryson Tiller. Drake had a strong reaction to "Fun Girl," a track that speaks to the acoustic aura of her precious project, CLEAR.

Sharing his love with more than a few emojis, the rapper reveals the song inspired him to pen two new songs at the crack of dawn.

 

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So I guess fun girl is his favorite song on the album, mines isss... BODY🥰 what’s yours ?

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Summer and Drake worked together for the remix to her breakout hit, "Girls Need Love." In Billboard's  “You Should Know” series, the singer says the two met via Instagram after he gushed about her visuals to the original track. "He said, 'I saw your video on a bowling alley monitor. Thought it was cool,'" she recalled. She added it was Love Renaissance's Justice Baiden who talked her into asking Drake for the remix. The singer is signed to the label along with Grammy-nominated singer 6LACK.

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Tinashe Resurfaces With Exciting Message: "I'm Back And Better"

Tinashe fans rejoice! After a hiatus, the Joyride artist resurfaced on Instagram Saturday (Sept. 28), in a brief video expressing that she's “back and better.”

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"Creatively, I just feel like I needed to go through what I went through in order to be the person that I am today and to get back to my roots," she explained. "You pretty much put your heart and soul and emotions into all these songs and then you put them out there for the world to judge and tear down and pick apart. It's terrifying and it can really mess with your head."

 

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💔❤️

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In an interview with VIBE, Tinashe expressed how important it is for her to stay true to herself and artistry. “It’s not even necessarily speaking up but coming to your own conclusions yourself and owning your own instincts and trusting in yourself and creative power,” she said. “I think that’s something that is always important to continue to maintain. It’s easy for that sometimes to get derailed, and it’s important to come back to that.”

During her recent statement, she broke down the importance of art and how it should be expressed through individuality and free expression, sans any boxes or limitations. Making people happy through her music is the goal.

"Music and art are supposed to be these wonderful beautiful things that bring people joy and happiness, and that's really why I started making music in the first place—to give people something that means something to them,” she said.

Although Tinashe did not say when fans can expect new music, she did share a snippet of what she’s been working on in the studio in a separate post. “I’m too emotional.”

 

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I’m too emotional

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