YouTube Music Awards Reveals Nominees

Combining video views to fan-made visuals, the YouTube Music Awards will honor popular artists and give viral stars an even greater international platform. Categories stem from Innovative Video of the Year to YouTube Breakthrough Artist, which details musicians who saw a recognizable boost in subscribers and views. You can learn how to vote here and make sure to catch the inaugural event at Manhattan’s Pier 36 on Nov. 3.

Check out the nominees below.

Video of the Year (highlights the videos with the most fan engagement):
Miley Cyrus, “We Can’t Stop”
Justin Bieber (feat. Nicki Minaj), “Beauty and a Beat”
Lady Gaga, “Applause”
One Direction, “Best Song Ever”; PSY, “Gentleman”
Macklemore & Ryan Lewis (feat. Mary Lambert) “Same Love”
Girls’ Generation “I Got A Boy”
Demi Lovato, “Heart Attack”
Selena Gomez, “Come & Get It”
Epic Rap Battles Of History, “Barack Obama vs Mitt Romney.”

Artist of the Year (recognizes the most shared, liked, watched, and subscribed-to artists):
Epic Rap Battles of History
Justin Bieber
Katy Perry
Macklemore & Ryan Lewis
Nicki Minaj
One Direction
Taylor Swift

Response of the Year (based on the top unofficial fan remix, response video or parody):
Boyce Avenue (feat. Fifth Harmony) “Mirrors”
Jayesslee, “Gangnam Style”
Lindsey Stirling and Pentatonix, “Radioactive”
ThePianoGuys, “Titanium/Pavane”
Walk Off the Earth (feat. KRNFX), “I Knew You Were Trouble”

YouTube Phenomenon (songs were selected based on the most unofficial fan videos that were created):
”Gangnam Style”
”Harlem Shake”
”I Knew You Were Trouble”
”Thrift Shop”

YouTube Breakthrough (artists who showed the biggest growth in views and subscribers):
Kendrick Lamar
Macklemore & Ryan Lewis
Naughty Boy

Innovation of the Year (criteria was based on video innovations with the most views, likes, shares and comments):
Anamanaguchi, “Endless Fantasy”
Atoms For Peace, “Ingenue”
Bat For Lashes, “Lilies”
DeStorm, “See Me Standing”
Toro Y Moi, “Say That”

Photo Credit: billboard