Amy Winehouse's hologram tour is officially postponed, BASE Hologram, the company behind the digital production, announced via Twitter Tuesday (Feb. 19).
“In developing the type of highly ambitious, state of the art hologram/augmented reality theatrical event that would truly capture her genius and incredible artistic and social contributions, we encountered some unique challenges and sensitivities,” the company revealed.
The tour, originally scheduled to launch sometime this year, is delayed until BASE can “determine the best path to a creatively spectacular production that would properly honor Amy’s legacy.”
Mitch Winehouse, the “Back to Black” singer's father, announced the tour last fall, which was expected to feature a live band backing a digital projection of Winehouse.
Winehouse died from alcohol poisoning in 2011, following a very public battle with addiction that ultimately cut her life short. Proceeds from the tour will benefit the Amy Winehouse Foundation, an organization that works to prevent “the effects of drug and alcohol misuse on young people.”
Read BASE Hologram’s full statement on the tour delay below.
— BASE Hologram (@BASEHologram) February 20, 2019