Coolio Talks PornHub And Sexual Cleanliness

Coolio bit back at TMZ’s reports that the ’90s rapper signed a record deal with online smut behemoth PornHub. “They made that shit up completely,” Coolio told Rolling Stone. “I didn’t talk to [TMZ] about shit, and they didn’t ask me any questions.” He also denied that he has an album for PornHub in the works, although: “If they pay me enough money, fuck yeah, I’ll do an album exclusively for PornHub.”

Nevertheless, Billboard reports that he does have plans to release a track — “Take It to the Hub,” the song featured in the video TMZ posted — with the site in the next few weeks. The clip shared yesterday shows behind-the-scene footage of the music video shoot for the PornHub-branded tune, which Coolio told RS was just “a fuckin’ promo song for the website.”

As such, the site supplied him with a cast of porn stars to dance in the video, including Alexa Aimes, Phoenix Marie, Jessica Bangkok, Missy Martinez, and Skin Diamond. Although the shoot looks lo-fi from TMZ’s footage, PornHub’s head of marketing and PR, Matt Blake, assured Billboard that the crew on deck “was all mainstream Hollywood people,” and that the final product will be high quality.

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