Nike Basketball Launches New LeBron James Film ‘Together’
Nike Basketball has produced a powerful new video that celebrates the pride and emotion of LeBron James’s return to the Cleveland Cavs. The film titled Together is set to air live during the national TV broadcast of tonight’s Cleveland Cavaliers home opener against the New York Knicks.
Coming soon is also the LeBron James 10-story Banner installation welcoming James back to Cleveland. The 25,000 square foot installation located on the Ontario Street will take more than nine hours to uncover, with the full image revealed pre-game.
Watch a clip above.