Designer, Simone I. Smith Talks Family, Jewelry Line, and Battling Cancer
The latest line to hit Macy’s is SIS by Simone I. Smith. The jewelry line is a modern infused line with a touch of the ’90s swag. However it’s the story behind the brand that makes it a better investment compared to it’s competition. SIS’s proceeds go towards the American Cancer Society, a choice that has much to do with it’s founder being a 10 year cancer survivor.
In 2004, Smith was diagnosed with stage three III Chondorosarcoma—a rare form of bone cancer. She thankfully beat it proving she’s a fashionable fighter. Now that she’s beat probably the hardest battle she’s ever encountered she wants to bring the grace of her accessory line to tell the sweet side of things. Smith’s line has a little bit of everything. Growing up in the era of the door knockers and bodacious styles, she incorporated her foundation with other styles for minimalist—”not everyone is daring and risqué to put on a pair of really big hoops so I toned them down.”
The woman behind the brand is not just a cancer survivor but she’s a mother and wife to LL Cool J. His wife of over 20 years took her love for accessories and a trying period of her life to help others upgrade their fashion statements. Flip the page to learn more about SIS by Simone I. Smith, her family and LL’s overwhelming support for her.
Visit Her Website: http://simoneismith.com/
Photo Credit: Getty, Simone I. Smith