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From their penchant for popping tags and name-dropping designer brands in their rhymes to the obsession with diamond-encrusted neckwear, the Migos are the modern-day poster-children for decadence and opulence. But when it comes to balling, group member Quavo is a seasoned veteran, literally and figuratively. Notorious for his appearances in NBA all-star celebrity games, where he routinely dominates the competition, Huncho has built a rep as one of the athletically gifted hit-makers in music today.
Although he's known for his skills on the hardwood, football is definitely among his passions. His newest endeavor, an ownership stake in Fan Controlled Football (FCF), the first professional sports league to put the viewer in the coach's seat and the general manager's office, in live time, finds him putting his focus back on the gridiron. Having inked an exclusive, multi-year streaming broadcast partnership with Twitch, the FCF will be the first professional sports league to be fully integrated with the streaming platform with the potential to explode in the digital age, where user interest and participation is the main recipe for success.
Having tossed the pigskin around as a Georgia high school football star, to Quavo, it was a no-brainer to get involved with the innovative league on the ground level. “We are building a brand and something different in our league – with the fans. They are in control and get to pick the team names, colors, logos, and more,” said Quavo said in a press release. “I’m really excited because FCF is fast-paced, high-scoring 7v7 football and you are in control. You go from sitting on the couch watching TV and pressing buttons on the remote to actually pressing the buttons on the plays.”
Played on "a 35-yard x 50-yard field with 10-yard end zones,” the Fan Controlled Football league will kick off in February 2021, with a four-week regular season, one week of playoffs, and a Championship week. The league will consist of former elite D-1 athletes, the CFL, XFL, and the Indoor Football League. Broadcasted live from the FCF’s state-of-the-art facility in Atlanta, each game will be 60 minutes in length and will allow the viewers to play a hand in the final outcome on Twitch.
Aside from sports, Quavo has been relatively lowkey on the musical tip as of late, with two years having passed since a solo release or a Migos album. However, according to him, this delay can be considered the calm before the storm, as he assures him and his brethren are primed for one of their biggest years yet. VIBE hopped on the line with Quavo to talk Fan Controlled Football, what he's got cooking in the studio, and his foray into TV and film.
You're the newest team owner at Fan Controlled Football (FCF). What about the league piqued your interest and made you wanna get involved?
It's just showing my interest in the game of football and just trying to put a twist to where it's fan-controlled, fan-involved. A lot of times we watch the game, you watch the game, you just have some concerns. Sometimes you feel you can make the plays or call the play, [with FCF], you can sit on the couch and make the play. I just think we came together to make something crazy like that. I feel like it's something hard, it's something new, it's something fresh. It's a new beginning to something, like giving ni**as a chance. Giving D-1 players who couldn't make it to the league a chance, giving ex-NFL ni**as a chance if they still got it, [and] to go with the fans. When we saw the Falcons lose the Superbowl LI, we [fans] just knew what plays to call, we knew to run the ball. We were up 28-3. All we had to do was hold the ball, but we wanted to air it out and we made a mistake and lost to Tom Brady. Just like when Marshawn could've won a Superbowl. If they'd have given him the ball on the two-yard line. We knew that Marshawn Lynch was supposed to get the ball, [but] they wanted Russell Wilson to win it and the New England Patriots caught an interception. So that's how we're trying to shape it, we're trying to make something new.
The FCF will be live-streamed exclusively on Twitch, which has become one of the leading platforms for eSports live-streaming and will kick off in February 2021. Do you feel the FCF has the opportunity to fill that NFL void during the spring, particularly given the fan engagement that FCF enables?
Most definitely, cause after the Super Bowl, it just feels like you just want another game. You feel like you want one more game. and coming from something [where it's] eleven on eleven players to seven on seven, I feel [there’s] still a difference. After coming from watching the game and the regular politics, the regular structure of the game, now you're getting to be involved in a game that you can control. You can pick the jersey, you can pick the helmets, you can pick the jerseys, you can pick the coaches, you can pick the plays. I just feel there are two different dynamics [between the NFL and FCF). You come from sitting on the couch and pressing the remote to actually pressing the button on the plays."
Speaking of fan engagement, the FCF is the only professional sports league that enables fans to call the plays in real-time and puts the viewer in control of a game’s outcome like never before. Have you ever had that experience, as far as fantasy football?
Nah, but I'm into Madden. You can sit at home and pick your plays [with FCF], it's just like the lifestyle of Madden. It's like a reality of Madden. You're playing with people at home, with these unique athletes, and it's seven-on-seven.
As an Atlanta native, how significant was the FCF’s state-of-the-art facility being in your hometown in your decision to come on board as an owner?
It's very important. We got top-tier talent here, so it's opening up opportunities for a lot of guys. We're just glad it's in the south, it's like a hub. Everybody loves Atlanta and everybody wanna be here. Everybody wanna play and the weather is good.
NFL Super Bowl Champions Richard Sherman and Marshawn Lynch, boxing legend Mike Tyson, and YouTuber and podcaster empire Greg Miller are among the FCF's team owners. How does it feel to be competing against some of the most accomplished athletes and entertainers in the world? Have you had the opportunity to meet with any of them?
Most definitely. I have a good relationship with Mike Tyson. I've met Marshawn Lynch, it's a blessing. I feel like we're not competing right now, I feel like we're building a brand. I feel like we're building a league. I feel like we're trying to make the world understand what we're bringing to the table and what type of game we bring to the table, you feel me? I feel we're trying to create something different. Once we get the ball rolling, it's all together and moving into a real FCF league, then we'll get to compete. Of course, we all wanna win, but right now, we're just trying to get the foundation and the basics going and letting the strength of the owners and the relationships show on the field.
Being that you'll all be working with your respective fan bases in shaping your team’s personality and identity, any thoughts about what the team’s name will be?
Man, I wish I did, but it's so straight strictly fans that you never know. Just like with music, can have an idea that is a smash, and then the fans don't think it is. You gotta strictly listen to the fans on this one. You gotta listen strictly to how they want it because it's the point of the game, that's the point of the league. We gotta let them control this game and then we the players and we the people that's listening to the people, the culture. FCF stands for culture, too, you feel what I'm saying? We listen to the culture, we're letting the culture run the field.
How involved will you be in the drafting and scouting process for your squad?
The fans make the draft, fans get to see everything. Open books, everything. It's an open thing, it ain't nothing to hide over here. The fans control it all.
In addition to sports, you've also been delving into acting, with cameos in shows like Atlanta, Star, Black-ish, and Ballers. Earlier this year, you appeared as yourself in Narcos: Mexico. How did that opportunity come about?
Narcos reached out. We [Migos] had this song called “Narcos” on the [Culture II] album and we went and shot [the video] in Miami and everybody thought it was a Narcos movie scene and it ended up being Madonna's house. So we just shot that there and then they reached out to us. I think Offset had a performance somewhere and Takeoff had to do something and I just ended up being free that day and I went and shot it in New Mexico. I had fun, I loved it.
Do you have plans to pursue any supporting or leading roles in film or television?
Hell yeah, most definitely. I've been sitting down and having real great meetings with directors and people that got some movies in the works for 2021. I feel like I’ve got some good spots. I don't wanna tell it cause they’re gonna make some announcements. It's coming soon.
It's been two years since you've released a solo project or one with the Migos. Can fans expect any new music from you anytime soon and what are your next plans on that front?
Most definitely, hell yeah, we're shooting videos right now. We’re vaulting up a whole lot of videos so we can give you music and visuals at the same time. “Need It," the song came first and then the video. Right now, we wanna get a lot of videos and a lot records in the vault and smash [them] all at once 'cause it's been two years.
Pop Smoke's passing was one of the more tragic events in rap in recent memory, but his debut album, which you appeared on throughout, has been one of the most successful and acclaimed projects of 2020. How has it been seeing how the album’s been received, especially after you and him developed such a bond in a short time?
I'm happy. I'm proud of him, that was my partner. We did a lot of records, we spent a lot of time together and I feel like the album would've did even more with him being alive. A lot of people's album just go crazy when they die, I feel like his sh*t would've still went crazy. He had the momentum, he had the buzz. He was having fun. He was hot, he was fresh, he had everything ready.
This interview has been edited for length and clarity.
Alicia Keys is back with her full length album, Alicia and the wait has been too long for us in music land. After a four year hiatus, Keys returns and her lead off single with Khalid "So Done" has that AK soul that we love. This album seems to find Keys at her most free, as the pressures of making a hit album is behind her. The piano is her companion and compliments her so well, however, lyrics and the songwriting is what AK prides herself on most. Get with her today at 6pm with American Express as she will perform on Youtube here.
For those that still haven't gotten the memo, let me put it in caps...LA'S DOPE MC, PROBLEM IS A HIP-HOP GREAT! Now that we have that out the way, let's get on the line about how his Coffee & Kush Vol. 2 album is even more introspective and transparent than Vol. 1 which was released earlier this year. The song, "Keep Ya Head" is the perfect soul sonic detail for what we have gone through as a society. Letting the listener know to keep their head on in these trying times, while helping those around you that you care about. It's a step-by-step rule book on how to maintain and raise up others. Visually on point video and album packaging wise (big shout to VIBE contributor Laetitia Rumford on the cover art), Problem has us ready for the upcoming final project of the Coffee & Kush trilogy.
To rise through adversity is to prove to yourself that you are built for the game of life that is really no game at all. That's why when people enter industries that don't mesh with their ideals but the spirit compels them to continue...you have to salute them. So here we have a goddess of an MC in Tiye Phoenix, who earlier this year dropped the illustrious 9-track project, The Master's Program. A woman of many words wrapped in astro-heavy flows, she continues to shed light in the dark spaces of your mind with furious rhymes of deep thought and enlightened spirit. To have her still making music that hits with the power of righteous rebellion is a blessing for us all and it's evident on her latest offering, The Glow EP. From the inspiring opening words, TP proceeds to smash track after track with a strong vocal tone that could rival your hardest voiced male MC yet has a honey tone to make the lessons go down smooth. Peace Queen.
The amount of music that gets released these days is so overwhelming that the joy of listening to such quantity turns to anxiety in trying to catch it all...but what a wonderful problem to have. Like just before trying to write this weekly round up, I ran across an IG post by the Triple OG @ICET. He shared the musical genius of the sometimes shirtless, but usually silk robe rocking @marcrebillet. He's made a name for himself on social media by making up super groovy tunes as the DJ entertainment at restaurants and showcasing his beat building skills in his simple audio set up in his Brooklyn apartment. Get a load of the intensely dope space funk jam (I've had it on repeat for the last 30mins) "You And Me." With a co-sign from the Queen Badu herself, trust that he's one to watch folks.
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Stonebwoy had nothing much to prove when he and his entourage—known as the BHIM Nation—rolled up on a fleet of motorbikes this past weekend to a highly anticipated battle with fellow artist, Shatta Wale, his biggest rival for the title of Africa's Dancehall King. Stonebwoy has come a long way since his humble beginnings in Ashaiman, a seaside town on the outskirts of Accra, the capital city of Ghana.
The internationally renowned West African artist developed his own distinctive musical style, which he describes as Afro-Dancehall, fusing Jamaican dancehall and patois with Afrobeats, hip hop slang, and the local dialect Ewe. He established his own independent company, the Burniton Music Group, as well as a charitable organization, the Livingstone Foundation. He's also earned numerous accolades over the course of his career. He was named Best International Act at the 2015 BET Awards. He has won several Ghana Music Awards, including Artist of the Year. He collaborated with Morgan Heritage on the group's Grammy-nominated 2017 album Avrakedabra and recorded singles with many of Jamaica's top dancehall artists, including Grammy-winners Sean Paul and Beenie Man. His latest album, Anloga Junction, features a hit collab with VIBE cover artist Keri Hilson as well as Nasty C, a South African rapper who signed to Def Jam in March.
Stonebwoy entered the clash arena wearing a full-face gas mask, leaving no doubt that he was taking this competition very seriously. Sponsored by Ghana's Ministry of Health and broadcast by Asaasse Radio in Accra, the virtual clash between him and Shatta Wale was designed to raise proceeds to "crush COVID 19"—but Stonebwoy's mask was more suited for mortal combat than preventing Coronavirus. The first of the 40 songs he unleashed against his nemesis was a hard-hitting new freestyle called "Blaze Dem." Shortly after the clash, Stonebwoy released a music video for the track, featuring visual highlights from the hard-fought battle against Shatta, which has been compared to the epic Verzuz clash between Beenie Man and Bounty Killer.
Best known to international audiences for his appearance on "Already," a Major Lazer–produced from Beyonce's album Black is King, Shatta's provocative style included theatrics, personal insults, and throwing money all over the stage. Stonebwoy, on the other hand, let his melodies, lyrics, and big tunes do the talking. You can watch the full battle here, and stay tuned for Stonebwoy's live chat with Reshma B of Boomshots today at 2 pm ET / 6 pm GT on VIBE's Instagram Live.
Stream his latest album, Anloga Junction, on Apple Music, Spotify, and/or Tidal.