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Stacy-Ann Ellis

August Alsina On His Style & Hair Evolution: "I Don't Care What Nobody Has To Say"

For this edition of  Style Files, August Alsina silences the haters. 

For this edition of  Style Files, August Alsina silences his haters.

 

Whether you praise or mock August Alsina's head-to-toe style, you must admit that the R&B crooner's swagger is nothing less than confident.

Since his grand foray onto the mainstream music scene in 2014, we've seen much growth in Alsina not only as an artist but a 23-year-old who is expressing himself through his rhythm and blues tunes and a fun and quirky yet still evolving wardrobe.

On a uncharacteristically warm New York City afternoon at Def Jam's midtown headquarters, the This Thing Called Life singer chatted with VIBE about his fashion sense that has been a hot topic for the past year and his controversial hair 'do, silencing those haters that critique his sartorial choices. Continue scrolling to check out highlights from the conversation.

On his style:

I just saw Sway and he was like, “Man I gotta keep up with you because you just too goddamn clean now. You pick your sh*t out yourself?” I was like, “Yeah bro, I do this.” Then he was like, “Now come on August, you weren't always this high fashion and sh*t.” I'm like well sh*t I was broke as a muthaf**ker then and couldn’t buy everything [laughs]. I just like what I like, and I don't care what nobody has to say about me. I see people and what they say. I’ve gotten it all, whether it's that I'm weird or that I dress weird.

On his controversial tresses:

I mean I been had hair, like when I was younger, then I cut it. So basically, I just did the same thing over. I'm sick of everybody looking the same, especially with haircuts and stuff. I remember going to the BET Awards and they were laughing at my hair and it was this whole talk about it on the Internet. Right after, everyone was doing the same thing. Literally, my barber was telling me that people were coming to him and saying, "Aye, can you give me that August Alsina cut?" So it's like damn, make up your mind. First you talking sh*t about me and after that it's like...it's just weird. These mothaf***ers are weird. Everybody weird as hell and don't know themselves. They talk about something one minute and the next they're on it. Now, it's like they want to be like a n***a. But it's so crazy because they have so much to say about me. I hear the most outrageous things about myself: I wear makeup, I wear lipgloss, I wear weave. When I pressed my hair, that’s when folks thought that I had a weave. It's never that serious, ever. It's just the weirdest sh*t. Listen, I'm telling you, people say that sh*t. I'm a man bruh, don't disrespect me. But at the same time you do have n****s out here getting weaves. Fetty Wap got f***ing weave dreads in his head. If that's your prerogative cool, but miss me with that.

On fashion do's and don'ts:

I literally don't [care]. I do whatever I want to do. That's why I was saying, there's people that talk about me and that's fine. I guess you have to give people something to talk about.

On a future in the fashion industry: 

Possibly. People always try to get me to model and I never understood why at first. I would do it. As far as fashion, I would do that, too. I just want to have more time on my plate to do it correctly. I don't half-ass things, I like to take my time and not bullsh*t.

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Scotch Porter Taps VIBE Editor-In-Chief Datwon Thomas For 'Dare To Care' Campaign

Grooming brand Scotch Porter has selected VIBE editor-in-chief Datwon Thomas as one of several men to participate in its "Dare To Care" wellness initiative launching on Father's Day weekend.

"Dare To Care," according to a press release from Scotch Porter, aims to "evolve the perception of manhood." The project will highlight men who use philanthropy, media, education, fashion, music, and advocacy to "aggressively push boundaries to reveal the multiple internal and external layers of themselves to inspire others."

Along with Thomas, other notable participants include Akbar Cook, principal at Westside High School; Carl Banks, two-time Super Bowl Champion and founder of Gil Sports; Emil Wilbekin, founder of Native Son (and former VIBE editor-in-chief); hip-hop artist Grafh; Travis Simons, pastor and life coach; and Iquan Worthington, founder of The Artoholiks.

“For so long you’re taught ‘you can’t cry, you know you play ball... that’s a hard foul’, it’s all these different things,” Thomas said. “It’s about understanding when you need to step up into a position and when you to need to be empathetic to others and yourself.”

The "Dare To Care" campaign will open Father's Day weekend with a multi-city digital billboard review, and across multiple platforms.

Scotch Porter customers can also visit ScotchPorter.com/DareToCare to submit their own videos about how they're driving change around the mindset of being a man. More information about the company and the "Dare to Care" mission are available on Instagram and Twitter (@ScotchPorter), Facebook (ScotchPorter), and join the conversation with the #ScotchPorter hashtag.

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Update: Baby Phat Relaunches With Nostalgic Collection At Forever 21

Update 12:00 am ET (June 13, 2019) – The wait is over! After teasing the return of the iconic streetwear brand earlier this week, Baby Phat relaunched Thursday (June 13) with a new and nostalgic collection at Forever 21.

Kimora Lee Simmons and her daughters, Ming and Aoki Lee Simmons, unveiled visuals from the collection via social media. The line features mini skirts, leopard print biker shorts, graphic tees, and more.

“Baby Phat, from its birth to what we’re doing right now, has really been a celebration of innovative women who pushed the world forward to embrace the urban lifestyle when many in the business and in society at large, did not have that vision or foresight,” Kimora said in the press release according to Bustle. “This was a movement. People forget that. It’s incredibly rewarding work with Forever 21 to bring forward these new collections and this message now more than ever.”

 

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Finally! The wait is over! All the classic fresh! It’s been a Labor of love! Hope you guys enjoy! much more to come! Love to you all!😘💞♥️💋🎉🍭

A post shared by Kimora Lee Simmons L. (@kimoraleesimmons) on Jun 12, 2019 at 9:28pm PDT

Original story below..

It seems as though Kimora Lee Simmons’ iconic fashion line Baby Phat is coming back sooner than expected. Forever 21 reportedly teased on their social media pages that they will carry the brand upon its likely return to stores this Thursday (Jun. 13).

“[Two] more days ‘til the cat is back,” the tweet read. The video featured is of a pink, bejeweled pager, with the letters “KLS” appearing on the screen. While the cryptic tweet hasn’t been followed up by the clothing store nor by Simmons herself, fans are already making their assumptions (and getting their wallets ready).

Back in May, an Instagram page for Baby Phat announced that it would be returning in the summer, and the announcement saw over 7,000 likes.

“I’ll be relaunching that and rolling that out this year,” she told Bloomberg back in March. “For many people who know me, they remember that it’s always been a family journey for me.” She also announced that her daughters, Ming Lee and Aoki Lee, will reportedly help her run the revamped company.

what's the buzz about tho ✌️more days until the cat is back stay tuned for 6/13~ ✨ pic.twitter.com/ngjSyxYS3m

— Forever 21 (@Forever21) June 12, 2019

 

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ℝ ℝ

A post shared by Baby Phat (@babyphat) on May 31, 2019 at 9:52am PDT

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Courtesy of STRONG by Zumba

Zumba, But Make It Slap: Grammy-Nominated Producer Sevn Thomas On Creating 'STRONG By Zumba' Music

As New York residents anticipate the summer sun, the dancefloor of popular hotspot Copacabana was transformed into a full-blown STRONG by Zumba session.

With a high-intensity exercise led by Ai Lee Syarief, one beat, in particular, riled up attendees. It's the aptly titled "Knock 'Em Down," created by Grammy-nominated producer Sevn Thomas. Fast and slightly akin to his many hits (turn up Travis Scott's "WAKE UP" and Drake's "Pop Style"), the Toronto native gave the crowd another bop to add to the workout playlist.

Scoring a workout isn't easy, but the pairing seemed ideal for Thomas. "It's the perfect merge between music and exercise," he tells VIBE before the big workout. "They go hand in hand with each other, they complement each other. A lot of people listen to music when they work out to get in their zone and channel that energy. I thought it made perfect sense."

Thomas' collaboration with the STRONG by Zumba brand falls in line with the non-dance workout and incentive to challenge traditional fitness regimens. Past collaborators include Timbaland, Steve Aoki, and Krewella. While Thomas isn't the first hip-hop based producer, his take twists the brand's sound with an arena-like quality and a high tempo beat.

"["Knock 'Em Down"] is energetic, intense—a driving force," he said. "It's the perfect pulse for an intense workout. I tried my best to represent that in the beat as best as I can." 

Thomas' beat was used during the middle of the workout when legs were giving out and water breaks lasted a little longer than intended. As Syarief set up the next set of crossovers and squats intervals, guests like Chanel Iman were moving to Thomas' beat with ease. Thomas also joined in on the fun, STRONG by Zumba gear and all.

"Sevn's innovative sounds, blending of multiple genres with hip-hop beats and wrapped with a hint of his signature Caribbean-inspired bounce syncs perfectly with STRONG by Zumba," said Zumba CEO, Alberto Perlman. "By working with world-renowned producers, we are able to provide the best, most motivating and unique beats in every class that drive the ultimate afterburn."

For Sevn's personal STRONG by Zumba playlist, the producer is all about trap beats and artists like Young Thug's YSL Records signee Lil Keed.

"I really like trap music. That's my type of stuff [to workout to]," he said. "I've been listening to a lot of Travis Scott. I'm not sure if you're familiar with an artist named Lil Keed. I love Lil Keed right now, he's one of my favorites. His brother, his name is Lil Gotit. I love Lil Gotit's stuff too. I've been rotating that stuff when I'm in the gym doing my thing, I kind of zone out to that."

But STRONG by Zumba's workout not only came from a little inspiration from trap music but martial arts as well. Lead instructor and developer Syarief found her way to the brand in 2010 and has been the face of their many workouts like Zumba, Zumba Toning, Aqua Zumba, Zumba Sentao, Zumba Gold, Zumba Gold Toning, Zumba Kids/Kids Jr. and Zumba Step. Syarief says the latest Zumba workouts are less about perfecting reps and more about moving to the beat.

"There are so many fun movements. You're going to sweat, you'll go to your limit, it's going to be hard. But the music is always there to push you," she said. "Even though you feel like, 'Can I still go?' The music will push you and we don't count reps. You won't even think of the reps, just to move to the beats. That's what makes it different than any other workout. We're going to start a bit slow and then it's going to increase the intensity until we really push your limits. You always have small, active recovery bouts in between so you can really catch your breath and then go full high intense, work hard. So that you have the afterburn effect and then you have the active recovery."

When Thomas isn't on the boards, he's trying his hand at developing artists. Currently, he's working with Long Beach native Gibby, a partnership that fits his organic approach, not molding them into a carbon copy of what's trending.

"I think he's going to be super special. He is super special but for the world not to see how super special he is[...] That's one of the things I have on my agenda right now," he said. "It's super cool and interesting to work with a new artist because you see how chemistry and synergy work as well as working with somebody that gets it. An artist such as Gibby, he gets it, it makes it so much easier for me. It's not as much heavy lifting, but it's super dope to see how people are on the same wave and how they can exchange ideas with each other. The end result is always the best when you guys have the finished product, it's kinda like 'Look what we created together.' That's the fun part."  

Thomas also has a few major productions on the way, noting how he's very booked and busy. "I've been getting in the studio with everyone right now," he said. "So I'm super excited to see how that unfolds."

Learn more about STRONG by Zumba fitness here.

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