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HOT 97's Nessa Discusses What You (Might) Expect At This Year's Summer Jam

Are you ready for Summer Jam? 

If you listen to HOT 97, Nessa will most likely put on your favorite song, and make you laugh. The famed radio personality has definitely earned the coveted “jack of all trades” badge of honor. Aside from her hosting duties at one of New York City’s hottest hip-hop stations from 3-7 p.m., you can also catch her over at MTV presiding on the stage for after show interviews with the cast of Teen Mom, The Real World and Snooki & Jwoww.

In addition to the hip-hop talk and reality show chatter, she also spews out a slew of hilarious I-can't-believe-you-just-said-that anecdotes and witty one liners on MTV’s Girl Code. Originally from southern California, Nessa made her way up to the Bay Area to attend The University of California at Berkley majoring in Mass Communications. Eventually, she interned at KYLD WiLD 94.9 in San Francisco, which led her to creating her own show,The Baydestrian Report.” It wouldn’t take long for Nessa to also start hosting “West Coast Report” on POWER 106 KPWR in Los Angeles. After a few more radio gigs on the West Coast, and being bicoastal for some time—she flew East for good, and eventually landed to where she is now.

With HOT 97’s Summer Jam concert just a few days away—Sunday June 5, at MetLife Stadium—boasting a nice line up with the likes of Bryson Tiller, Tinashe, Terror Squad, and Future among many others, VIBE recently caught up with Nessa on the ins and outs of this year’s show. From who she’s excited to see to what you may want to bring and more. On a sunny Friday afternoon, Nessa is holding court inside one of HOT 97's studios sporting a white t-shirt, with her luscious thick curtain of dark hair flowing down her back.  She's funny, charming and pumped up.

"Our job is to make sure that who ever is poppin’ right now is getting that platform to shine," she tells VIBE. "I feel that Hot 97 even before my time has always done a great job at it. And we hope to continue to carry the legacy and to provide a great experience at Summer Jam."

VIBE: If you can have a dream Summer Jam line up with any artist, alive or dead, who would you choose?
Nessa:
I want Big, Pac, Michael Jackson—we have to have Whitney at this point, and Prince. It feels like I don’t want anyone that is alive, right? Of course, I want to see the greats there, like Jay and Eminem—would love to see Eminem perform. Chris Brown, Beyonce, Rihanna, Drake. That line-up would be amazing. I would love to see Nicki (Minaj) too.

What is the most rewarding thing about Summer Jam?
The most rewarding thing for me when I go to Summer Jam or Summer Jam in general is seeing our listeners being so happy and so excited. They are our listeners. They are here; they are here for the culture; they are celebrating. This is a legacy; an amazing experience that I truly believe everyone should experience in their lifetime. If you’re a fan of hip-hop, you definitely want to be at HOT 97 Summer Jam at least once.

How does it feel getting to experience Summer Jam as an employee?
For me to be part of HOT 97 Summer Jam as an employee is so different. It’s different than experiencing it as a fan because the fans enjoy what they see on the stage. To go back stage and deal with artist—are they on time or not?—there is always a panic on stage, but I love it. That’s the rush that we live for. I literally might be talking with my friend, and in one conversation doing something else, and literally about to go onstage and introduce the next person— introduce my DJ, show our listeners love. And then run back and do an interview. At that point you just have to be on, and that is what I love about being an employee now is that you’re on. There is no room for being tired because it’s all day. It’s a great feeling to see everyone feel happy about it.

Speaking of being on all day long, especially for the fans being out there in the heat, what five things would you advise fans to put in a HOT 97 Summer Jam survival kit?
Please bring a sweater, jacket—something along those lines—because it will get cold even if it starts out hot. So have an all cotton shirt that is airy for the daytime, and then bring something to cover you up at night.

Also, I’m not against women who wear heels. But you might want to revaluate your decision this day because you might get too turnt and might stumble and I don’t want that to happen to you—I care about you, so wear comfortable shoes unless you are birthed with heels. There are phenomenal women out there who can rock six inch heels without a trip, bless you, you could do it. I can’t. I just think you should be comfortable out there.

I would also say bring chapstick. And if you perspire more, bring deodorant. Do us a favor, and we'll do you a favor. It’s a give-take relationship. And you should bring money because no one wants to pay for your stuff, and bring gum—and or Altoids whatever it is that you’re into— and I think you should come with a great attitude; bring that great attitude with you. Don’t forget that, because that is the most important part. Expect to stand in line for a little bit. Look, it’s the biggest hip-hop concert in the world, so you already know you’re going to stand in line for the bathroom. So as long as you bring a good attitude you’ll be fine, we’re going to get through it. Those are the essentials when you come to Summer Jam.

Who are you most excited to see?
I am most excited for the celebrity surprises because you never know. I’m curious to see who the surprises are.

You don’t know yet? Come on! (Laughs)
I swear to God, I ask Ebro on a daily basis. But because he’s old man Ebro, he doesn’t tell me anything. And I ask my DJ—DJ Camilo—because he is like the cool guy, and he usually has a good feeling because he is friends with all the artists. If you look at the line up, and you see Fat Joe, Remy Ma, Terror Squad—them being from here they are going to bring it. They have to show out. G.O.O.D Music who knows—

Kanye maybe? I know he's doing Governor’s Ball so…
I hope Kanye shows up because that would be nice. He’s always invited. I want to see him. And honestly, more than Kanye, I want to see North. Do us a favor: bring your baby. No offense Kanye, we love you, but bring the baby. We want to see her.

What about Kim?
Bring Kim. We want to see Kim and North. Bring all the Kardashians, and maybe if I’m lucky, Kylie can slide me with a lip kit.  I want everyone to come. That’s just my vibe let’s have a good time. It’s Summer Jam, we’re out here to have fun. I think Future being on it; him and Drake having What A Time To Be Alive was so great. I feel like Future should bring his friend out. It makes sense to me.

Looking at the line-up seeing Khaled and friends, that is clearly saying there is going to be a lot of them. I’m not his friend, because if I were his friend I’d have more money. But I’m not his friend, and I’m not part of whoever they are. So I’m excited to see Khaled at Summer Jam. But I didn’t answer who I’m most excited to see yet, so I’m going to have to go with Future.

Why?
Because I think his music has really been able to shine. We want to see him win. He has put in work for some while. The album he did with Drake just showed so much of his creativity and I would like to see him do that onstage.

Do you guys have a say at all on what the lineup is? Who makes those decisions?
We have a wish list. I make my own wish list up and I turn it into Ebro, and to PO (program director) and say, 'Hey this is what I want.’ Ebro takes all of the feedback seriously, so does PO and they know we understand the pulse of everything that is going on. So of course we have a wish list, but a lot of the artists that we want to see are on tour. So when I look at this lineup, I’m very happy to see what we've been able to put together. It’s an experience. Every artist that performs is going to give you a different feeling, and you’re going to leave Summer Jam saying ‘that was a party, that was live, that was fun, I met new people. I’m gonna slide is somebody’s DM.’ It’s a great time to celebrate. It’s really a big party at MetLife.

Who else would you have liked to see who has a lot of potential and is not on this year's line up?
I like Kehlani. She is very talented. I understand the pain in her music. I get it. And she is an authentic artist, and I love to see authentic artists win. So for me, I’d hope to see Kehlani the next time around. I really enjoy her music.

What are some of your favorite moments throughout the history of  Summer Jam?
Mariah Carey showing up late, and barely making it on stage. I heard this story a thousand times, and guess what? I love to hear it over and over because I’m a psychopath. Like Jim Carey, cause I’m a lamb. Just that energy of like, 'I’m going to walk up, I’m going to pull up in my luxury sports car or whatever,’ I think it was a Rolls Royce. It’s Mariah, you’re going to make way. She hops up on stage; hits those high notes and she is done. That’s what Mariah does.

Also, when Jay Z brought out Michael Jackson and everybody just lost it. Michael Jackson?! Like, we did that. We brought everything. Our culture is right there; everything you want. Your grandmother is going to be happy that Michael Jackson came by, your kids are going to be happy that Michael Jackson was on stage.  You are never going to get those moments anywhere else.

 

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Jesse Lirola

Take Five: The Roots Talk Nipsey Hussle's Leadership And The DNA Of Timeless Music

If it weren’t for oscillating spray fans dispersing cool mist across the dense crowd, the inside of the Heineken House would feel like a sweatbox. While bodies entranced by the boom and bass of old school hip-hop swayed from side to side, mouths rapped along to clever couplets floating along soulful melodies. Cold Heinekens sloshed around and splashed on beat-up shoes down below, but everyone was too busy jumping around to the transition of each song, broad smiles abound, to notice. That’s exactly how The Roots like it.

To say that Coachella Weekend 1 attendees were in for a treat is an understatement. Not only did they get to bask in the sounds of De La Soul during the 30-year celebration of their debut album 3 Feet High & Rising, but they were also able to bookend the experience with a two-hour, body-shaking headlining set by the legendary Roots Crew. “I've been feeling like we have really yet to throw a good dance party set,” Questlove says from his artist trailer with Black Thought looking on, “like a set that just makes people jam out.” Consider that mission accomplished.

After catching a quick breather post-show, both the iconic drummer and storied wordsmith chopped it up about the intended messages of their typically three-hour sets and after the untimely passing of Nipsey Hussle, what it means to be an active leader in one’s community.

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VIBE: During your set, you all went through a medley of songs that people—no matter who they are, where they come from or their age—will say, "this is a great song." What do you think is the DNA of that, and what can musicians now do to make sure that their songs can have a timeless feel like the hits you played today?

Questlove: I think the plan for us now, is—no pun intended—is to return to our roots. In our first five years, our show was heavy on doing hip-hop classics, soul classics, and Roots songs mixed at the same time. We're up to 17 albums now, so we sort of phased that out and just concentrated on our catalogue. But I don't know, lately, I've been feeling like we have really yet to throw a good dance party set, like a set that just makes people jam out. Normally it’s just about the virtuoso acrobatics of what The Roots can do, a lot of soul and that stuff. This is probably our most groove-oriented set that we've done, really paying homage to a lot of original, classic great beats that are the foundation of hip-hop. Important covers of Donald Byrd songs and James Brown songs, Chuck Brown & the Soul Searchers. Going through all the genres, doing go-go and doing all that. For us it was just about turning Heineken House into a two-hour dance party.

Black Thought: I think for emerging artists, the key to creating those timeless classics is to revisit and re-acknowledge the timeless classics. You're into electronic dance music, you're into hip-hop, you're into whatever's the modern take on the culture. You have to revisit the foundations and the songs from which you came. The joints that were sampled, those are the songs that the configuration may evolve or may change, but those elements are always going to stand the test of time. Our foundation initially was to educate the audience. We would always sort of do Hip-Hop 101, and that sort of became a part of the Roots brand. And yeah, I guess we abandoned it for awhile and just focused on a more conceptual set. It was more Roots-oriented, and now this most recent set that we've been doing is back to the Hip-Hop 101. Not even Hip-Hop 101 but just Good Music 101. If you can incorporate at least one or a part of some of those elements of those songs that are tried and true, then you're well on your way.

And there's so much room to play. Like you said, there are so many different genres now that you can't even pull them apart from each other.

BT: Absolutely, the lines have been blurred. And that's something else to consider. You want to be as inclusive as possible with your set without it feeling contrived, you know what I mean? As artists you do a performance that is basically the music that inspires you to do what it is that you do, then it looks and feels and reads a lot more personal. Than if it’s like, "oh this is my new album."

Black Thought, you are a proud and true lyricist. Is there any new school lyricist that you’d like to go toe-to-toe with on wax?

BT: I could go toe-to-toe with anybody, anywhere, on the Planet Earth. But I mean, do I have the desire? I don't know, man. I'm getting so old, you know. I definitely enjoy performing on stage with The Roots. It's when I’m most at home. But I've done lots of the stage and studio collaborations that I've always sort of dreamed of. We've done it. I've been blessed enough to have the opportunity to do that. I mean it's still lots of people that I would like to work with. Rappers? I don't know. I'm down to work with anyone as long as it's an organic collaboration. Anyone that I've ever worked with, it's not like I just meet you or someone throws us together for the sole purpose of coming up with a song that's gonna be a hit. I have to have some sort of relationship, or we had to have interacted on some other sort of level and that's when it feels most natural. But I'm down to work with whoever.

Lastly, Nipsey Hussle’s passing really stirred people into thinking a lot more about action, intention, purpose and what it means to be a leader. What, to you, is leadership, and how do you put leadership in what you do?

QL: It's really insane that it took his death to really make people realize what they can do to better themselves as human beings. I'm really glad he was a brother that definitely put his money where his mouth is and there's nothing pretentious about him, nothing performative woke, because that's also a dangerous thing in 2019—to just preach it and tweet it but not really put it in motion. I feel as though the best thing that can come from this will be the enlightenment. Even if it's just four people affected, the enlightenment of someone realizing they can invest in businesses and property and their neighborhood. That's a start. It's really a shame that it took this to bring that to life, but nevertheless it's been brought to life.

BT: To me I think leadership is activism. It's giving back to your community, it's investing in oneself, and you know women and children. It's giving back when the cameras aren't there. When it's going to be anonymous. When you're not necessarily going to get the credit for what you're doing right away. And I feel like that's the sort of activist that Nipsey was. It's building up and empowering the people around you to be their best selves and not just for the headline or the glory.

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One Day In L.A.: Inside Kanye West's Sunday Service Sanctuary

On one weekend in Los Angeles (March 31), I got the unique opportunity to partake in an otherworldly experience: Kanye West’s Sunday Service. It was transformative, to say the least, but that weekend, something else happened in L.A., too. Nipsey Hussle was murdered in front of his Marathon clothing store. A black man’s life was taken in cold blood, and as we collectively mourn, Kanye’s Sunday Service makes so much more sense in the context of this senseless murder.

But first, how did I even wind up at Ye’s exclusive weekly praise and worship-esque Sunday Service? I really have some dope people that continue to grace my life. Through all the things that I’m passionate about—my job, music, art, motherhood—I became friends with a music producer/actor/musician who was kind enough to get me on the list for service.

I’m a true audiophile, and my love of music, especially live instrumentation, had me all into those Sunday Service videos popping up on social feeds for some time. I was that kid in church texting my best friend, the church organist, to kick off the Holy Ghost session. I’m the same person who will slide to a jam session in any city I travel to just to catch a vibe. The music really spoke to me in the videos and I felt like this is the place where Kanye was getting back to his original self. I wanted to experience that. The nature of Sunday Service was so far from any of his “slavery is a choice” statements and wild Trump rhetoric that it forced me to wash away the negative sentiments and take this experience for what it was.

 

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I approached the mountainous California ranch locale with wonder, anticipation, and some lightweight hesitation: What if they making us draw blood and we have to sacrifice a lamb? What if they’re turning water to wine in here? What happens if they have us pass a collection plate for the building fund? I didn’t bring cash. What if he’s got people in the spot saying Yeezus instead of Jesus? My co-worker friend Lena and I pulled up to the gates just before 9 a.m. We got to the entrance and were checked off on the list, then were ushered in by greeters wearing all white. Most of the people inside were white, so I made a quiet joke that maybe this was Kanye’s attempt at enslaving white people and forcing them to make a “choice.” But then I saw some black staff members which put that conspiracy theory to rest.

As we waited in the estate’s holding area, a barista offered delicately crafted matchas and lattes with frothy designs. The cool L.A. air and wispy tree leaves carried the sounds of the choir and band rehearsing. We could also hear the stories of other people who waited: a white woman in her 30s who was there to see her boyfriend in the choir and really didn’t know what to expect; older neighbors who had a standing invite to Sunday Service; a black music producer from Houston whose friend was in the band; an L.A. artist who was the plus-one of one of his homies; a Latino family with their five-year-old little girl, her brother, mom and dad outfitted in Balenciaga.

Finally, we were ushered in about seven to 10 people at a time. We ascended a hill on a dirt road that took us to a rotunda. Soft music could be heard as the choir, the band, and Ye stood around dressed in all white. It was intimate, intimate, with around 75 people in the rotunda, and about 75 as a part of the band-slash-choir. Everyone was real chill, doing the little church hellos. And just like in the videos, the whole Kardashian family was there—except I didn’t see Rob, Mama Kris, or Caitlyn. I don’t really follow the Kardashians just because I actually can’t keep up, but they do have some beautiful children. The girls (North included) were so full of life and joy, like any other kids, which was refreshing. For whatever reason, I’m always so happy to see celebrity kids having what appears to be a carefree childhood.

 

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OK, onto the actual service. All I can say is think of the best church choir you’ve ever heard, then swag them out, drop some 808s on that, then put this all in the mountains closer to God. It was magic. Unpretentious, unassuming, beautiful, soulful, groove-evoking and as much as it was gospel, it was the rhythm and syncopation of hip-hop. It was Milly Rock. It was shaking dreads. It was soul claps. It was a few white folks clapping off-beat. It was dope. As a music lover with a keen ear for sound, I could tell each instrument and voice was hand-selected for a reason. And even with Kanye as the mastermind, my friend mentioned that he felt tertiary. I would even go as far to say he felt like the fifth element. It was God, the nature, the people, the band and choir, then Ye. Each song had medicinal purpose. There were recordings of Kanye’s voice orating about life and purpose and all of the questions we ask as we attempt to ascend and evolve. It was all so timely. I strive to live a purpose-centered life, but some portions feel like they need further definition. This felt like a catapult, like a launching pad, like a playground for inspiration.

Now slight pause, because I know you’re thinking, WE CANCELLED KANYE, VEJURNAÉ. He’s been too detrimental to the culture. He’s trying to trick you with these soulful beats and 808 machines, and some Jesus and matcha. Ni**a, you’re kiki-ing with Yeezy over some beats and tea. I thought about this, too. And still am. I think where I sit is a place that is all about purpose and intent. Kanye says some outrageous and outlandish things at times, some that we support and some that we go in on him for, but who doesn’t? What he is doing in this arena has greater weight than probably anything else he has ever done, in my eyes. What he’s doing will potentially change the way that millennials interact with church. It’s a needed shift. One guy we sat with said, “If church was like this, I’d never miss a Sunday.” We’ll get back to this, though.

It’s hard for me to recall the set list. Aly Us’ “Follow Me” was dope. (They need to bring this to the house picnic.) They did Richard Smallwood’s “Total Praise.” For the church folk, the choir made this song effortless, but added a syncopation with the 808s that I will never forget. Most people know how completely perfect this specific song is, but this arrangement was PERFECTER. Yes, perfecter. The harmonies with the Amens, and breaking them down almost into footwork beats. Flipping back when they get to, “You are the source of my strength,” to hit the 808s and bring it back again. It was just... Shout out to my Second Baptist Church family that knows that Dr. Hycel B. Taylor special ending.

Then there was Stevie Wonder’s “I’ll Be Loving You Always.” That song is LOVE. I actually suggested it to my producer friend in the band a few weeks before I came to L.A. I know, that’s an extra request, and who am I? But my Mom always said, “If you never ask you’ll never know.” And yo, it actually happened. The band jammed with Kanye on the drum machine. HOW IS THIS MY LIFE? Pinch. THIS IS MY LIFE. The day before I left to go out west, my sons and I did car karaoke to this song. And how special is it that Kanye is sharing these moments with his kids, his family, his friends and the world? It’s special.

In the circular space, I was seated at eye level with Ye and the 808 machine. This was wild. You know when you’re a musician and you look at the crowd and you know who’s vibing? I was in that motherf**ker VIBING. For anyone who attends parties with me, church services, karaoke, in the car, it’s a given that music and dancing is a thing. Do you think I’m going to pull up to Kanye church and not f**k it up for Jesus (no disrespect)? With the sun beating down on all of us, the music accelerated. Then, I thought about deodorant… Have you ever started sweating hard and been hot and start thinking, How many swipes did I do this morning? Mind you, they are performing all the songs that require you to put your fully extended hands in the air… The dilemma! I just had to do a side sniff for freshness and deal with the pit stains, because I took my locs down and it was just like nirvana. We’re out here on a mountain praising God with a full choir, band and Kanye is smiling, smiling, playing the beat machine. Ni**a, whet!?

They also played some Ye classics like “Power,” “Jesus Walks,” “Good Morning,” and “Otis.” “Jesus, won’t leave us/Neva leaveeee us/NA NA,NA NA, NAH NAH NAH!” All the while, the babies are in the middle of the performance area living their best lives, dancing with their daddy. It was love. The purest love. Unadulterated God-sent love. The intensity of the band never waned, the choir never diminished, and the soloists were straight from Sister Mary Clarence for real, for real. I did the, “girl, Goodbye, you sing too good” wave about four times and I needed another cup of water, but I didn’t want to miss anything.

 

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When service ended and Ye announced that Sunday Service would be at Coachella during Weekend 2, we all then proceeded further up the hill for a full catered brunch. (Note: They had the thick bacon and at brunch, that is all anyone cares about, so thank you for that.) During the brunch, folks shared stories, networked, and simply took it all in. The West/Kardashian family mingled and embraced everyone on some regular Sunday after church service ish. I sat still in awe, thankful for the experience. I thought to go over to his table to say thank you, but I chilled because, you know, sometimes you just don’t want to be extra, so I just kept it moving recapping everything with my friend and airing out my underarms.

Post-brunch, we walked back down the hill and chatted with gospel artist Ricky Dillard about how positive the music was and how transformative the experience was. Once we got back to the original holding area, we saw Ye was just standing there talking to people as they left. Now was my time.

Me: (Gives Ye a hug) Yo, thank you. Ye: Yo, I saw you vibing girl. Me in My Head: NI**A, WHAT! I SAW YOU VIBING, TOO. THAT SH*T WAS BANANAS! Me in Real Life (Remembers this is like church): I’m from Chi-town. Man, that was just amazing! It’s really going to change how young people approach church. Me in My Head: You should let me bring Cairo and Phoenix out to Coachella. Me in Real Life: I remember booking you when you came to [The University of Illinois Urbana-Champaign] back in the beginning of your career. The show was like $11. Ye: (Smiles) And look, this one cost even less. Me in Real Life: (Laughs) You’re right. You need to bring this back to the crib. Ye: Definitely, we’re on mission work!

 

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All of it was awesome. From the restorative power of the music to the purpose-driven message to the people out here giving their full glory to God. No additional anything. It was like, Let’s go praise God and that will be sufficient, that will be enough. Let’s put our full effort into praising the Lord and see where that gets us.

In retrospect, I think this energy is the same energy and same fervor that Nipsey used to inject into his community. Like, let’s see what it looks like when I empty the tank for my hood, for my people, for these kids. Nipsey being murdered on the same day of this experience felt like someone took a pin, popped the balloon and let all the helium out. After the Ye experience, we went to Malibu, then to Venice Beach to meet up with friends. That’s when the news that he had been shot six times and killed in front of his own store broke. Like many, I was at a loss for words. Just hours ago, I felt so inspired and hopeful, and now I sat in disbelief and anger. People in L.A. were so hurt. I was so hurt. It was essentially as if someone ever did something to Chance The Rapper—the hometown guy, the home team, the one that never left but instead building up his area, investing in his people. Slain.

The one thing that felt even more real after this day was the immediacy of now. Each and every moment is your moment. Waiting won’t get the job done. If you want to make an impact, you have to take the steps now. If you want a life of value, you have to move. I reflect back on the images of Nipsey and his partner Lauren London from their ethereal GQ shoot and I think about how striking those images are. They’re so beautiful. To have love captured on camera in that way and so close to him being murdered is unfathomable. In summation, whatever “it” is to you, do it now. Have that conversation, tell them you love them, make that move, invest in that business, repair that relationship, quit that job. Make it happen today, and know that regardless, whether His presence manifests through the pews of church or some rattling 808s or the warmth of the community that raised you, God is with you.

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Edison Sigua

Meet Baka Not Nice: The OVO Sound Artist Who's Actually Pretty Nice

Baka Not Nice's entry into the music industry is unlike any other. The OVO Sound signee's path wasn't always that of a music creator. In fact, Baka's first taste of the music industry was as his mentor's Drake's bodyguard, and since then, the Toronto artist's background vocals have been heard in multiple Champagne Papi records such as "Free Smoke" and "Gyalchester." Thankfully for fans who have connected with Baka through those songs, the 40-year-old artist began releasing his own music, and he did not disappoint.

After signing with OVO sound on July 27, 2017, just three days later, he released his hit single "Live Up to My Name." The song saw success around the world, peaking at number 77 on the Canadian Hot 100 chart. Later on, Baka followed up with two EP's. He released 4Milli in 2018, which spawned a certified-Platinum status in Canada and a certified-Gold in the U.S.

Most recently, Baka dropped his three-track project, no long talk. He gave VIBE a personal interview, in which he discussed the EP and his journey thus far in music.

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VIBE:  I know you're currently on Drake's Assassination Vacation Tour, but you still managed to drop your latest project, and I wanted to know how was that for you, balancing being on tour with him and also dropping 'no long talk'?

BAKA NOT NICE: Actually, that project was done before tour. It was actually supposed to be released before we went on tour. However, due to attempting to get certain things like legalities, lawyers and stuff, it took a while to get certain things cleared and what not. But yeah, it was done before the tour. It just happened that it dropped while we were on tour.

And what was the creative process like making 'no long talk'? What was it like collaborating with Juicy J and Giggs?

Aw man, two legends you know? One from the UK and one from America. I feel like I was looking for a balance, so I think it worked out great. The vibe I was in was a laid-back vibe.

 I actually had another project that I was working on, I was promoting it, it's called Prada. But after all that crazy stuff happened with all the designers in America, and there was a lot of heat... I just didn't want to have to answer any questions during it. So I just put [Prada] to the side for a bit, but then I had to put some music out, some content out. So then, I just decided to work on no long talk and that's how that came up.

Why just three tracks for 'No Long Talk'?

Because I plan on releasing — I don't know if it could be a mixtape or an EP — but I plan on releasing this project in the spring or early summer. So I was just like, "Yo, I don't want to not drop anything until then." That's a long time to not have any music out there, so I decided to make a little project with two collabs.

 

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Is that the reason why you named it 'No Long Talk,' because it is a shorter project? 

Yeah because, I didn't scrap Prada, it just wasn't the right time to put that out there. Like I said, I didn't want to leave my fans with nothing until like mid-spring or even early summer, so three songs I felt was good enough to hold them over until then.

Now, speaking about your experience on tour, how has it been so far being on tour with Drake? How receptive have the fans been to you?               

Aw man, it's been crazy and only because, you know, I would say about a year-and-a-half ago or two years ago, my personal friends would tell me, "Baka, things are different for you, you know you got fans." And I would always shrug it off like, "I don't go no fans. I don't know what you're talking about."

But now, being on tour and being on stage, I interact with the crowd and the people that are there. I want to know what's going on, what they're feeling, you know? So, I'm looking at everybody and what's amazing is they're rapping the lyrics to my song. So, then it comes back full circle like, "I really do have fans out here man." I'm just humble about it because it's new to me. 

That must be a great feeling.

It's an amazing feeling, man. The project just dropped, but they're singing those songs too, so it's like 'wow.' Pretty amazing, it's a pretty amazing feeling.

So, you're from Toronto and how do you feel that you influenced Toronto's rap scene? How do you feel it has influenced your music?

I feel that they both go hand in hand. Of course, I feel like I influenced the rap game. The only reason why I'm saying that is because I feel like I'm giving young guys from where I come from, or dudes or females or whatever, that feel like they have [an] art. I feel like they see me, and my past and where I came from, and to see where I am now, I feel like they feel like they can do it too. That they have so much opportunity. It's not just music– it can be anything.

Are there other ways that you feel like you have influenced or are influencing aside from music?

Yeah, because there's the whole street side to it, too. Where I come from they know what I've been through. It just shows that when you put your mind to something and you say, "Okay listen, I wanna go a different route. I wanna try to do something positive and help my family" and stuff like that. I think it shows younger guys that are coming up like, "Yo, listen, all this fake stuff that's out here ruining our lives, let's take a different route." The guys that are like, "I gotta be on the block, I gotta do this." You gotta get alternate paths, you can't just be like that's our only way out.

Because there are multiple ways out from where you're from. 

There's multiple. We gotta stop using that excuse, I'm tired of that sh*t for real.

You're signed to OVO Sound, and your signed to the label with PartyNextDoor and Majid Jordan, and a bunch of others. Have you ever worked with them? Do you work closely with them? What's that like?

Well, to be honest with you, they're my label mates, but they're my brothers first. Each one of us has our own different relationships. I'm definitely going to be working with my brothers. It's crazy that you bring that up because before I came out on tour, Roy [Woods] sent my assistant a few songs that he wanted me to get on. But I just didn't have the time because I was preparing for the tour. I went to them and I was like, "You guys need to make a beat, let's rock out." Things are going to be in the works, everything's just timing, you know?

How did you feel when you found out your mixtape '4Milli' was certified platinum in Canada and certified gold in the U.S.? What was that feeling of hearing that news?

My whole motto is "no long talk," so I don't really have that many words for it. But I was just really shocked because, like I said, my story will be a movie one day. It's like... it's one of those ones where you think it's all over, you think you gotta hang it up and throw it out, and then bam... a light comes. A light at the end of the tunnel, and then you take off.

 

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You said that you have music coming eventually, and that Prada is coming later. What more can fans expect from you in the future? What do you hope to bring to the table?

I hope to bring some classic music. Obviously, I want to work with my mentor Drake, obviously that's going to happen. There's other artists I want to work with too, I want to try different stuff.

I'm just into music. My whole thing is:  I just love music. Even though I didn't know I could create it until recently, I've always loved music because music is a part of my life. My father's a musician, he played the guitar for over 15 years. Music was always played in the house, you know how it goes. They always played the greatest, like Motown. I was surrounded, and then coming out of prison meeting with Drake, I was surrounded by it even more.

Coming out of prison, did that change your mindset completely? 

It had to, because prison for young black men is a revolving door. It's so easy to go back once you get out. The restrictions that they put on you, they set you up for failure. You gotta somehow break free of that. You gotta be like, "Nah enough is enough."

And you succeeded at that. Now you're doing music and you know that, [prison] is not something you want to go back to, ever.

Yeah, I don't even think about that anymore. I thank God everyday that he opened my eyes. Now, I realize that there's another way. My message has to be now, "Don't give your life up, go, f**k the clout. F**k clout."

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