Bomba Estéreo Returns With Timely Video For Self-Love Anthem “Soy Yo”


Ahead of their U.S. leg of tour, Bomba Estéreo returns with a timely video for their self-love anthem, “Soy Yo” (“It’s Me”).  The fourth track off their Grammy-nominated album, Amanecer, is a proper cut about respecting people for who they are, and about being tenderly proud of what makes you unique.

READ: Bomba Estéreo Wants To Take You Higher

In a social climate breeding new language centered on what makes one person different than the next—i.e. racial makeup, sexual orientation, gender, aesthetic features, differently-abled bodies, etc. etc.—comes a song calling for the celebration of self, no matter how eccentric or idiosyncratic.

The video, filmed through vintage lens around New York City, finds a curious girl clad in jean overalls and pigtail braids, roaming the concrete jungle and stumbling upon her differently-talented counterparts. When she realizes she doesn’t look like other girls her age, or that she can’t dribble a ball or pop-and-lock like her peers, she joyfully busts a queer move and marches to the beat of her own drum. Check it out:

READ: Electro Hip Hop Duo Bomba Estereo Gets Psychedelic In ‘Fiesta’

Bomba Estéreo’s U.S. tour dates:

September 13 – Portland, OR – Wonder Ballroom
September 14 – Seattle, WA – Neptune Theatre
September 16 – Victoria, BC – Rifflandia Festival
September 24 – Las Vegas, NV – Life is Beautiful Festival
October 1 – Austin, TX – Austin City Limits Festival
October 3 – San Francisco, CA – The Independent (SOLD OUT)
October 4 – San Francisco, CA – The Independent
October 6 – Los Angeles, CA – El Rey Theatre
October 8 – Austin, TX – Austin City Limits Festival
October 14 – Buenos Aires, Argentina – BUE Festival
October 15 – Quito, Ecuador – Nova Sonica Festival
October 22 – Guadalajara, Mexico – Festival Coordenada