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Lyor Cohen Hired As Global Head Of YouTube Music

Apple Music has Jimmy, Spotify has Troy, now YouTube has Lyor.

Popular music executive Lyor Cohen has offcially joined YouTube Music in hopes of easing tensions with the numerous music pirating lawsuits that the streaming platform has recently received. Cohen helped build Def Jam and Warner Brothers Music into the empires they are today, and more recently founded 300 Entertainment -- home to stars like Young Thug, Fetty Wap and Migos.

YouTube named Cohen the "Global Head of Music," which we can assume will have similar duties to that of Jimmy Iovine over at Apple Music. YouTube has been under fire from record labels saying YouTube does not pay nearly enough for artist's content.

The Los Angeles native laid down a three step plan as for the changes he wants to see at YouTube:

“First, helping the music community embrace the technological shifts we’re seeing in music today so we can help take the confusion and distrust out of the equation."

"Second, building on the great work you all have done to help the music industry and creative community break new songs and artists to YouTube’s audience of over 1 billion fans. From building on the success of the YouTube Music app, to shining a light on emerging artists, I believe our potential to strengthen the industry is massive."

"And third, I hope that together we can move towards a more collaborative relationship between the music industry and the technologies that are shaping the future of the business.”

The 56-year-old is the man for the job, boasting an absolutely stacked resume that includes having Def Jam branch out from under SONY Entertainment. He will reportedly stay on as CEO of 300 Entertainment until December and keep holding shares in the company.

Former Live Nation executive Irving Azoff sounded off on YouTube's practices, calling them "really evil" after penning a long letter attacking the brand in June.

"As a prolific manager, label executive and label owner, Lyor has a long history as a defender of artist rights," he said. "We are counting on you, Lyor, to lead YouTube to provide fair payments to artists and give them more creative control. Congratulations, Lyor, I know you can get it done." Via Billboard

Congrats to Lyor on the move!

 

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Country Music Fans Boycott Wrangler Brand Following Lil Nas X's Partnership

Country music fans are reportedly planning to boycott Wrangler brand due to their recent partnership with rising star Lil Nas X.

This week, Wrangler launched its new capsule collection with Lil Nas X. The line was inspired by a lyric from the rapper's No. 1 hit, "Old Town Road:" "Cowboy hat from Gucci / Wrangler on my booty," he rap-sings.

After Wrangler shared the news of the collaboration on Instagram, country music fans quickly expressed their issues with the partnership. "Really? Supporting an artist that so clearly is mocking country music and the lifestyle it represents? Bad move Wrangler," on commenter wrote.

"Thank you, Wrangler, for ruining the original cowboy cuts awesome just fantastic," another person wrote.

Not too long after the controversy, Lil Nas X hopped on Twitter to address hs haters. "Y’all really boycotting wrangler?? Is it that deep?" Nas X tweeted.

It isn't that deep, indeed. Well, while the haters keep hating, Lil Nas X is gearing up for his debut EP, 7, which is slated to drop in June 2019.

 

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Sing it. Wear it. Love it. . Follow link in bio for the Wrangler Lil Nas X collection. . #WranglerOnMyBooty #WranglerLilNasX

A post shared by Wrangler (@wrangler) on May 21, 2019 at 11:50am PDT

 

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Psst...it’s an instant hit. Introducing the new Wrangler Lil Nas X Collection. Follow link in bio. . #WranglerOnMyBooty #WranglerLilNasX

A post shared by Wrangler (@wrangler) on May 20, 2019 at 8:39am PDT

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Vivien Killilea

Big Sean Confronts Nipsey Hussle's Killer In Thoughtful Video

Fans are still processing the death of Nipsey Hussle. While some people have expressed anger and sorrow, others are channeling their emotions in different ways. Big Sean shared a powerful video message on Instagram on Monday (May 20) about Nip's passing and even addressed his killer.

"You know what I wanted to say was to the person who murdered Nipsey and to people like that who take somebody’s life out of impulse or for revenge or whatever the case may be—you’re making a permanent solution to a temporary problem," Sean said. "Obviously that’s not how you solve problems. I don't know if we know the value of a life for real, because when you take somebody’s life, dog—you’re setting back their family. You’re setting the whole lineage back—generations. What I mean by that is, I know for a fact my grandma was working for my mom and for me and my brother. I don’t even have kids—I’m definitely already working for my kids and my kids’ kids. When you take somebody’s life, you’re setting all that back. And for what? For something that could have been communicated better?"

Although Big Sean doesn't say his name in the video, he is likely referring to Eric Holder, who was arrested for allegedly murdering Nipsey Hussle outside of his Los Angeles clothing store in Mar. 2019. Police say Hussle was shot after he and Holder got into an argument.

Sean also pointed out the difficulties black men have with communicating their feelings. "It takes a lot of effort. I’ve noticed that men, and in Black men, we're taught to communicate certain ways," he continued. "We're taught to be tough, we're taught to stand tough and get your revenge and retaliate through violence and all that type of shit. But you know, we’re going to keep losing kings!"You can view Sean's message for yourself below.

Watch Big Sean's full Instagram video below.

 

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A post shared by BIGSEAN (@bigsean) on May 20, 2019 at 8:30pm PDT

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YouTube

Little Brother To Reunite At Hopscotch Festival And Release New Music

This is not a drill. Little Brother is back.

DJBooth reports Big Pooh and Phonte will officially return to the stage as Little Brother at the upcoming Hopscotch Festival. The North Carolina legends confirmed the news to the outlet and noted that 9th Wonder won't be apart of the reunion but did give his blessing.

The group made waves with their debut album The Listening in the early aughts but cemented their legacy with the classic album, The Minstrel Show in 2005. As Uproxx notes, the group also inspired and worked with some of the biggest artists in music today like Drake and Kanye West.

"I'm excited to announce that my brother Big Pooh and I are back at work. New Little Brother music and a tour are coming soon," Phonte said in a statement to DJBooth. "After conversations with 9th Wonder following our Art of Cool reunion show in Durham last year, the three of us mutually agreed it was best for LB to continue as a duo, as Pooh and I have officially been Little Brother since 2007."

Like Phonte mentioned, the group reunited briefly at the Art of Cool Festival in Durham, North Carolina last year. Phone and Pooh will also release new music as Little Brother.

https://twitter.com/DurhamNC/status/1046205477221281792

Since their initial split, each member has gone on to release their own critically acclaimed projects. Phonte released solo projects like No News Is Good News and recently celebrated the 11th anniversary of The Foreign Exchange's standout project, Leave It All Behind.

Big Pooh has released several albums over the years, including his latest project RPM in 2018. 9th Wonder has notably gone on to be one of the most important producers in hip-hop, working with the likes of Jay-Z, the late Nipsey Hussle, and Kendrick Lamar. He also founded Jamla Records with Grammy-nominated Rapsody on his roster.

For good ol' times, stream The Minstrel Show below.

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