Chance The Rapper At Take-Two's Annual E3 Kickoff Party
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Chance The Rapper & Octave Minds Featured In New 1800 Tequila Spot

Worlds collide in the latest ad creative from 1800 Tequila, which leans on a unique, high-energy soundtrack from Octave Minds featuring Chance the Rapper to highlight the duality of the brand’s character: refinement with an edge.

The song, “Tap Dance,” beautifully blends the EDM-meets-jazz style of Octave Minds with the raw, rhythmic lyricism of Grammy darling Chance, and when layered over a quick-cutting sequence that juxtaposes two disparate sides of the protagonist’s life – one-part pianist, one-part boxer – the track’s almost genre-less quality represents an identity that cannot be defined by one trait.

This two-sided story is the hallmark of 1800’s latest mantra, “Just Refined Enough.” According to the brand, the new positioning aims to break through tired liquor stereotypes and spark a new conversation about the multi-dimensional nature of modern masculinity. However, the essence of the campaign isn’t entirely unfamiliar territory for the tequila brand – over the past year, 1800 has explored raw yet refined talent by delving into the world of hip-hop.

Through partnerships with Billboard, 1800 worked with notable hip-hop artists such as Rae Sremmurd, Travis Scott, Wale, and Mike WiLL Made-It to shed light on urban lifestyles by tracing the artists’ roots.

Read more and watch the “Hands” video, featuring their new collaboration over on Billboard.com.

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Cardi B And Blueface Release Music Video For “Thotiana” Remix

Cardi B is on a hot streak since taking home the Grammy Award (Feb. 10) for Best Rap Album (Invasion of Privacy). The Bronx native’s triumph at the annual showcase kept her steady on a path of musical domination since releasing her second collaboration with Bruno Mars (“Please Me”) and recently, the remix to Blueface’s “Thotiana.”

Decked out in a red bandana-print outfit, Cardi appears in the Cole Bennett-directed visual to spit a sensual verse. “Bust is, bust it, I’m a savage/ Bi**h, throw it back like a 10-year challenge/ Take him to the crib, the I push him on the sofa/ Have his breath smelling like pu**y and mimosa.”

In April 2018, Cardi B unveiled her debut album to fanfare. Since then, the mother-of-one has remained a dominant figure in the music industry and she hopes to further solidify that presence with her upcoming sophomore project. “Hopefully I can get my album done around the same time that Invasion of Privacy came out,” she previously said. “I don’t know how possible that’s gonna to be because I feel like I’m gonna be extremely, extremely busy.”

Until then, watch the "Thotiana (Remix)" video above.

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YNW Melly's "Murder On Mind" Number 1 On Apple Music Amid Murder Charges

YNW Melly's career may finally be taking off as his song "Murder On My Mind" has hit number one on Apple Music. However, the 19-year-old, real name Jamell Demons, won't be enjoying the fruits of his labor as a judge denied him bond after being charged with two counts of first-degree murder.

According to a tweet from  Chart Data, Melly's 2017 track has earned prime real estate on Apple Music, with some believing the song is a confessional providing clues to the murder he and Cortlen Henry are accused of. Unfortunately, the song was released prior to the double homicide.

[email protected]'s "Murder On My Mind" has reached #1 on US Apple Music.

— chart data (@chartdata) February 16, 2019

According to the Sun-Sentinel, Demons, and Henry reportedly staged the murder of Anthony Williams and Christopher Thomas Jr to appear like a drive-by shooting. Williams and Thomas were friends of Demons and lived as roommates in Broward County.

Williams and Thomas suffered multiple gunshot wounds and were pronounced dead at a local hospital.

Demons took to Instagram and denied the accusations before turning himself over to police.

“To all my fans and supporters no I did not get locked up in Washington, but I am turning myself in today I want you guys to know I love you and appreciate every single one of y’all,” he wrote. “A couple months ago I lost my two brothers by violence and now the system want to find justice.

“Unfortunately a lot of rumors and lies are being said but no worries god is with me and my brother @ynw.bortlen and we want y’all to remember it’s a ynw Family I love you @ynwsakchaser1 and @ynwjuvy #freeus.”

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Premiere: Mass Appeal's 070 Phi Teaches Smart Street Politics In 'Good Contracts' Music Video

In the Llama-directed music video for his song "Good Contracts," New Jersey rapper 070 Phi tells a harrowing street tale of violence, kidnapping and betrayal.

“The concept behind 'Good Contracts' is keeping yourself out of a vulnerable position where somebody can take advantage of you. In the video, one of the characters involved himself with a woman that he met outside and brought her to where he makes his money," 070 Phi told VIBE. "His relationship with her was like a bad contract because all she wants to do is take advantage of him and rob him for his money. Metaphorically speaking my character is a good lawyer that helps him out of his situation.”

Musically, 070 Phi uses witty autotuned rhymes to share his sense of impending doom in the face of block enemies and corrupt cops, and how he plans to keep his integrity in all scenarios. "Good Contracts" is the second visual from his EP Outside, which is available on all streaming platforms through Mass Appeal Records.

Phi's Hudson County, New Jersey-rooted 070 Collective has been making waves for the past year and change. Phi formed the crew with Shake, Ralph River, Treee Safari, Behard, Bhee, Malick, Hack, and production group The Kompetition. Since then, Phi and Shake have both have found success: Phi as a signee of Mass Appeal Records, and appearing on the label's Starting 5: Vol. 1 compilation, and Shake as a signee of Kanye West's G.O.O.D. Music, appearing on songs "Ghost Town" and "Violent Crimes" from West's album Ye, as well as appearing on Pusha T's Daytona and Nas' Nasir.

Fans can see 070 Phi perform on the Starting 5 tour with Mass Appeal labelmates Fashawn, Stro, Ezri, and Cantrell. See tour dates below, and RSVP for free online.

Upcoming Dates: 2/15 – Salt Lake City, UT – Metro Music Hall 2/16 – Denver, CO – Lost Lake Lounge 2/18 – Minneapolis, MN – 7th Street Entry 2/19 – Milwaukee, WI – The Backroom @ Colectivo Café 2/21 – Chicago, IL – Reggie's Rock Club 2/22 – Pontiac, MI – Pike Room @ The Crofoot 2/24 – Toronto, ON – The Rivoli 2/26 – Montréal, QC – Le Belmont 2/28 – Cambridge, MA – Middle East Downstairs 3/1 – New York, NY – S.O.B's 3/2 – Philadelphia, PA – Milkboy 3/3 – Washington, DC – DC9 3/5 – Atlanta, GA – Vinyl

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