H&M Is Defying Gender Norms With Their New Unisex Denim Line
Clothing retailer H&M will be launching a gender-neutral line, Denim United, exclusively on their website Mar. 23.
“It is very natural for us to launch a unisex collection as fashion is constantly evolving and intersecting and today we see there are no boundaries in democratic style,” says H&M spokesperson Marybeth Schmitt. “Fashion should always be inclusive.”
The line features overalls, oversized tunics, neutral colored hoodies, shorts and large jackets with the popular, distressed look. They’re all jean and all-inclusive, as any man or woman can rock the new H&M threads and have it fit their style without a hitch.
Check out a few looks from the new line below.