Target Diversifies Nude Lingerie Line With More Color Options Than Ever Before


Target just made the hunt for the perfect nude simpler. On Wednesday (March 23), the company expanded its intimate and hosiery assortment with new shades, including cocoa, caramel, honey beige and mochaccino, to reflect a wide range of skin tones.

The announcement comes on the heels of the retailer’s latest swimwear campaign, featuring photoshop-free images of women bearing their stretch marks without shame.

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“At Target, we know that women come in all shapes, sizes and ethnicities and our assortment needs to reflect their outfitting needs,” Target’s senior vice president of apparel and accessories Michelle Wlazlo said in a press release. “As part of our continued commitment to inclusivity, our team did extensive research to expand our intimate offerings so guests can find the perfect shade of nude to match their skin tone.”

Find your shade of nude here.

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