And Just Like That, Kendrick Lamar Drops The Video For "DNA."
Cornrow Kenny recruited Don Cheadle for the new visual.
Kendrick Lamar evidently doesn't believe in breaks. For the last couple weeks, he's held the music game in a chokehold. He released a commentary stirring "HUMBLE." video at the tail-end of March, then released the full DAMN. album on Good Friday, right in time for his Easter Coachella appearance. New merch went up on the TDE site yesterday, and today he's gifted the world a shiny new video for "DNA."
Viewers will be surprised to see Kendrick tapping into his Hollywood rolodex for this one, as the visual stars actor Don Cheadle. The two have quite the exchange in an interrogation room. In fact, Cheadle was actually the one to premiere the video, the same way LeBron was given the honors of previewing DAMN.
— Don Cheadle (@DonCheadle) April 18, 2017
Watch it for yourself up top.