Young Thug, 21 Savage & Playboi Carti Have Some Unfinished Business In New Adidas Original Film


Adidas Originals recently dropped a new video for its “Original Is Never Finished” campaign, and the nearly 2-minute reel features some familiar faces. Young Thug, 21 Savage, and Playboi Carti rep for the culture in the brand new visual.

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The video opens with a shot of Thugger, 21, and Carti standing in the formation of a triangle. As the video progresses, it appears that the three are located in a regal temple of sorts. “Without exemption, I planned each charted course, each careful step, and more, much more than this. I did it my way,” Thug recites, along with Kendall Jenner and James Harden.

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Over the past couple of years, Adidas Originals has created a number of game-changing campaigns, calling on athletes, hip-hop artists, and Hollywood stars who have defied the odds and changed the game in a unique way. Past collaborators include: Migos, Kanye West, Serena Williams, Lebron James, and more. Check out the full campaign video for “Original Is Never Finished” above.