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Interview: H.E.R. Talks 'The B Sides' EP, First Headlining Tour & Fender 'Offset' Series

H.E.R. opens up about her latest projects, new tour and love for guitars. 

H.E.R. (Having Everything Revealed) has been bright-eyed about her musical calling since she was a little tyke in the sun-drenched Golden State. Later down the line she would go on to fully discover her voice across the country after hitting the bustling streets of the Big Apple.

"[New York] is where I found myself and found my way through love," the songstress told VIBE. That voyage of self-discovery is eloquently depicted through her recent projects H.E.R. Volume 1 and H.E.R. Volume 2 --- which have amassed over 200 million streams worldwide.

The recent release of The B Sides and its now buzzing tracks, “2” and the Daniel Caesar assisted “Best Part," further solidified H.E.R. as a millennial mainstay. Even Rihanna showed love and cosigned the singer with an Instagram video to the single "Focus." Part of H.E.R.'s mystifying seductive quality fuels the fans' desire to unravel the notoriously private luminary, but she prefers to let her music speak for her.

Fortunately for us, H.E.R. became a bit less elusive after being endowed with complete creative freedom, by Fender, for her "Offset" video series. The iconic guitar brand highlighted the young phenomenon's sweet-sounding lifetime pursuit of instrumentation. With leading-edge, H.E.R. plays 5 instruments and her songwriting has been praised by critics.

Currently, she is waiting to share her gifts for loyalists on her first-ever headlining stint, "The Lights On Tour." H.E.R.'s upcoming excursion sold out in an abrupt 10 minutes and is set to begin on Nov 5.

VIBE connected with the creative giant before the road trip to talk about her forthcoming debut album, love for guitars, the vulnerability of her music, Bryson Tiller’s “Set It Off Tour” and more.

VIBE: Your recent contribution to the Fender Offset series highlighted your father purchasing you a black and white Fender Stratocaster for your 7th birthday. How did that gift change your life?
H.E.R.: It introduced me to a world that I never thought that I would be able to get to know... guitar playing. It gives me an outlet to write songs and express myself.

You've acknowledged that your fascination with music started at 5 years old. You used to watch your father and his band play, but what is it like now that the roles have reversed?
It makes me excited that he is super proud of me. It's like it is my turn [to put on]. I have waited to show my talent. He would record and I waited to show him what I could do. I would be a fly on the wall and soak everything in.

Do you collaborate musically with your father?
Oh, yeah! We used to a lot. Now that I am super, super busy. I am zoned in on what my sound is. We just do it for fun now. But, my father and I are definitely [bonded] guitar to guitar.

I think part of your allure has to do with fans not being able to see you so frequently. What made you call your first-ever headlining stint, "The Lights On Tour."
So, The "Lights On Tour" is not exactly the beginning reveal, but the start of being able to experience my sound on a different level. Listeners are able to see me and connect with me during a live performance. You are going to be able to see how I perform these songs, and how we play the songs. And one of the songs on my project is called “Lights On.” So, it just felt right.

How was your experience on the "Set It Off Tour" with Bryson Tiller and Metro Boomin, and what did you learn alongside them?
It was amazing. Yeah, I had so much fun. It was the first time I have ever experienced a tour. So, I was just learning something every day. You know? I learned how to develop a consistent track [record] nightly. I learned anything can go wrong on tour, still, you have to put on the best show you can. There was one show that my computer crashed. But, you know, [I didn't have access to] Pro Tools.

We just had to go live. You have to be able to adjust to any major mistake. You have to be able to work. Anything can go wrong, and it is always something different.

How do you think your upcoming tour will be different from the previous one?
I do not know what to expect, but this is my first headlining. I am excited because people are coming to see me. And, they are going to be singing all the words to my songs.

Sean Frank directed your "Every Kind Of Way: A Short Film Inspired By Music." Did you assist him and Coco Mellor with the screenplay?
Honestly, it wasn’t much of a collaboration. It was more so, he told me he was really inspired by the music and he wanted to do something with it. And we had talked about it before filming. We spent time connecting. And, I was there seeing what was going on [artistically]. But, I honestly wanted the visual to be a surprise. I wanted to let them both do their thing. So, yeah! I thought they did an amazing job.

The song lineup on your short film included songs from H.E.R. Volume 1 with the exception of the final track, "Say It Again," from H.E.R. Volume 2. Will there be another short film with H.E.R. Volume 2 and H.E.R. The B Sides records?
Maybe so! If it came, it would be a surprise. [Laughs]

Your EPs are tightly intertwined, is that because your fans are hearing your life encounters in real time?
Absolutely! Some of the songs I wrote [for the EPs] at the same time. I was writing H.E.R. Volume 1 while I was writing H.E.R. Volume 2, but I wanted to tell the stories that were very personal. So, it was only right.

All of my music is based off my life experiences. I don’t really write [outside of that too frequently]. I write about other people’s experiences from time to time. But these projects specifically, are about me going through stuff. I was not even sure I was ready. I had to be okay with sharing my stories.

I had to be comfortable with being vulnerable. I say my music is like my diary. It was kind of scary releasing the music. Yeah, it’s all me.

Did you have a conversation with Drake about your "Jungle" cover?
No, I indirectly heard that he listened to it. But, I have not spoken to him.

You are originally from Vallejo, California, but your past two music videos are plotted in NYC, why is that?
Well, the short film for “Every Kind Of Way” was created by Sean Frank. And, for me, the two music videos should have been in NYC. [That is where] I feel that song and I was living in New York City [when I wrote it]. That is where I have been the past four years, and it is where I found myself and found my way through love. So, it envisioned the song in the city. I live in Brooklyn.

What can fans expect to hear from you next?
I just dropped The B Sides [EP]. So, now I am working on an official album. They can expect to see me out on tour. And, yeah! Fans can look out for new music until my album drops. It will release early next year, maybe in the spring.

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NEXT: Emotional Oranges Sing Tales Of Modern Love Behind Mysterious Blinds

As of late, New York’s Brooklyn Steel has acted as a safe space for budding performers of the R&B flavor to bring live music to the fans. On a brisk fall evening, fans of Emotional Oranges follow stickers that act as breadcrumbs to the venue. It’s a perfect treat for them given the anonymous nature of the presumed duo. Singles like the flirtatious “Motion” and “Personal” not only offer reasons to slide to the dance floor but an ode to their ability to marry disco blends, instrumental productions, and 808s, resulting in a very special cocktail of modern R&B.

When members known as "A" and "V" take the stage in front of the sold-out crowd, they’re imaginative in every way. The venue turns into a mood ring of sorts as their silhouettes are met with lavender hues during “Built That Way,” blue for “Your Best Friend Is A Hater” and a somber red for “Corners of My Mind.” They may be a wonder, but the stories heard on the aforementioned tracks reflect the ins and outs of modern love. Ins being the adrenaline of meeting someone new in a two-star bar and the outs being the situationship that follows it. Fantasies of what love should be and reflections of what it could have been flooding the Emotional Oranges' debut project The Juice Vol. 1, giving listeners honest storytelling. It’s something producer/engineer “A” and female vocalist “V” pride themselves on.

“I think a lot of our music stems from real experience, not just other people’s stories, but our lives as well,” V says a few moons later in the VIBE office. Their most daring songs like “Hold You Back,” a back and forth about a woman falling for another girl while in relations with a guy came from a simple conversation between the two. “Hold You Back” as well as songs from their newly released follow-up, The Juice Vol. 2 aren’t built for the radio or a speakeasy, but for listeners who enjoy a bit of spritz in their R&B.

“It goes back to the expectations,” A says. “People get in the studio and it's a writer setup with another writer. The expectation is a song for the club, or a deep song or something for the “quintessential” album, but with us, there's none of that.”

Due to their anonymity, Emotional Oranges don’t worry about playing up their personality or staying in a sound bubble. Their mysterious allure comes with creative freedom. “I think it actually helps us do things faster,” V continues. “Vol. 2 was written in two weeks. A lot of the production takes 5, 6, 7 months, but in terms of ideation that process was super fast.”

The Juice Vol. 2 continues to toy with their style of intentional R&B; songs like “Don’t Be Lazy” jump right to the punch. “Let me lick and taste it,” the two sing with other tracks like “West Coast Love” pays homage to East Coast legends A Tribe Called Quest’s 1990 jam, “Can I Kick It.” There’s also “Iconic,” that toys with the sounds of Miami’s 90s underground. Produced by Dante Jones of THEY., the track aligns with the Los Angeles-based duo's mission of keeping their music free-flowing.

A and V of Emotional Oranges came to be in 2017 but the group moved as a collective comprised of “normal people” in 2015. Those people included songwriters and producers, leading many to wonder just who made up the group. Speaking to Noisey earlier this year, EO shared how their debut single “Motion” doesn’t feature V, but another vocalist. "If you listen real carefully, on our first single ‘Motion,’ that’s our first singer. She's an A&R at a big label. The rest of the songs are our new singer," they said at the time. “We've all worked regular jobs. We're very regular people. And we came together for one unified vision. I tried a lot of things in my life that didn't work. I tried to put so many things together. It just came down to authenticity.” Some of the things that didn’t work were trying to bend towards a label's passive-aggressive suggestions.

“When you have labels telling you who you are as an artist, that doesn't work,” A says. “It might work for a song but not for the longevity of your career.” He also shared how artists should be mindful of the relationships they have with a label, a notion that might not be on the mind of a green artist. “It's not the idea of a label it’s the idea of someone telling you that you have to compromise your integrity in order to get to the next level, you have to eliminate that and eliminate the expectations of it to make money off of this tomorrow,” he says.“But for us, I think it's very liberating. We’re releasing music we love and not being given a deadline or told what to wear. To free yourself from all these things has been the most liberating for us.”

With their loyal and true fan base known as the “citrus squad,” Emotional Oranges got to experience just how deep their influence has been. Their fan merch with the simple words “emotional” across the right side of their tees and sweatshirts were later seen in the stores of Forever 21 without any credit. “I take it as a compliment,” V says. “They always copy what’s hot.”

Merch:

 

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- 🧡 Emotional Oranges 🧡 🍊 9/14/19 🍊 Tags: #emo #grunge #makeup #edgy #emomakeup #grungemakeup #dark #aesthetic #tumblr #tumblraesthetic #outfits #black #bandtees #rock #music #skinnyjeans #selfie #mirrorselfie #smokeyeye #eyeliner #alternative #alternativeaesthetic #sad #dark #nepali #canadian #explore #explorepage #emotionaloranges #chiiild @hellochiiild @emotionaloranges

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Forever 21:

They’re also one of the artists who provide a phone number for their fans. It’s not a way of funneling data for EO, but instead, a way for them to get to know their squad. “Even at the shows, they’ll come backstage and tell us their names. One time, there were four different couples in Toronto who bought meet and greet tickets twice," V recalls. "They spent $150 each twice in three months. They all said, ‘Do you remember us?’ and it’s like, ‘Of course!’ Moments like that have been great.”

“They’ll also tell their family members to come to shows,” V adds while asking A about a Texas-based fan who shared his love for EO with his twin sister from Durham. That curious person then became a fan, stretching the Emotional Oranges family a little further.

As their music continues to reach lovers of soul and today’s modern R&B, Emotional Oranges are holding on to the elements that actually matter. From storytelling, funky beats and universal perspectives, they have a gift of making it all work. “I think we haven't pigeon-holed ourselves, or put ourselves in a box,” V ironically says as she toys with an orange from our snack area. “I think we kind of live outside the box. We can really play, which I think is fun since where we go from here is up to us.”

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Emma McIntyre

Anderson .Paak Talks Homelessness, Modelo Partnership And ‘Oxnard’ Criticism

Any fan of Anderson .Paak knows that despite revered, Grammy-nominated albums like his breakout 2016 album Malibu and his 2019 LP Ventura, you haven’t truly experienced his music until you’ve seen him live. When he’s performing with his band the Free Nationals, he’s truly in his element: his vocals are electric, he easily transitions from belting on the microphone at front stage to delivering drum solos in the back, and you can see his wide, toothy smile from anywhere in the audience. And whenever the Oxnard, Calif. native takes the stage, he never forgets the life circumstances he’s escaped and survived.

Over the next week, the multitalented musician is teaming with Modelo and the International Rescue Committee for their Fighting Chance concert series. .Paak will perform in three benefit shows in San Francisco (Nov. 13), Atlanta (Nov. 15), and Brooklyn (Nov. 17) to aid refugees, immigrants, and people in need – all issues that the singer/rapper has personal connection with. VIBE spoke to Anderson .Paak about homelessness, music’s greatest beggers, criticism of his album Oxnard, and new music with Chance The Rapper and the Free Nationals.

VIBE: Tell me about this new partnership with Modelo.

Anderson .Paak: Really excited to be partnering with Modelo and International Rescue Committee. Modelo and the IRC are providing a fighting chance for immigrants, for refugees and Americans, so they can be great out here when it comes to all over the world. I’m happy to be linking up with them because I share a similar story. There was a time when I didn’t have much and I didn’t have a place to stay, and all I wanted to do was the music but I didn’t have the resources. A lot of people lended a hand so that I could have that bridge, and I see Modelo is trying to do the same. So I’m hyped about what we’re doing with these benefit shows – one in Brooklyn, one in Atlanta, one in San Francisco – for the cause.

 

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Everyone deserves a fighting chance. Learn how you can help @ModeloUSA, @iheartradio, @RESCUEorg in supporting refugees, immigrants and Americans in need. Visit ModeloUSA.com/fightingchanceconcert for more. #ModeloFightingChance #Ad #For21+

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What’s the backstory behind when you were homeless?

Right when my wife was pregnant with my first son, Soul, I was doing cover gigs, gigs here and there, playing for other artists. I was working on weed farms and doing all kinds of crazy stuff. Right when that happened, I wanted to fully commit to the music thing. But at the same time, that’s when I moved out of my sister’s spot, she couldn’t afford to have us there anymore. It was a key time where I was floating around, didn’t have a spot to stay. We were finishing up the first project, and I was working with people like Sa-Ra, really working closely with my boy Shafiq Husayn, and working closely with my boy Dumbfoundead. These are people who offered up their couches, their studios, their places to me and my family while I got things together. It was vital, it helped me get to the next phase of my career. If I didn’t have that, I probably would’ve devoted my energy to making ends meet, and Lord knows what kind of things you can get into when you’re trying to make money. But I got to focus on my passion, and everything followed after that.

Sitting down with Modelo, I got to talk to some of the people they’re working with. Hearing their stories, I saw that common thread and I related to that. Even for someone coming from Mexico, someone coming from Africa, I could see people being out there and not having resources. To have any sort of help is important and makes a difference.

Many people reading this may not have dealt with homelessness personally. What do you think is something about homelessness that people can’t truly understand until they’ve been there?

Not everybody starts off homeless. You eventually get to that place. Someone may have a passion. One thing leads to another, he doesn’t have the resources, and he doesn’t have someone to help him get out of that hole. Anything can happen. People get removed and they get numb to the fact and forget that so easily that could be them. Or if they want to start something in a whole different territory, but they don’t have any family out there or nothing. A lot of people can relate to that. I think people being numb to that is where the problem is. They think they can’t relate because they see someone who’s literally homeless in the street. But it’s getting away from that. It’s being able to connect with that person and knowing that if you have something to offer, then there’s no reason not to offer that up because you get what you give. They’re at that point of homelessness, and that’s when people go towards acts of crime to help feed themselves. It doesn’t have to get to that point.

Has growing up in California given more perspective when it comes to immigrants?

Absolutely. It’s a part of my whole story, even going back from my mom being from Korea, adopted by black Americans who were out here in the ‘50s. She had no clue of her original family. She starts her own produce business, which is built on immigrants, Mexican workers who are going out there and making millions for companies that have to have their produce all the time. That’s what I came up on. That’s my moms. Then meeting my wife, she comes out here and she wants to be a musician, so she has to get residency permits and she comes out here with no family, she meets me and we start a family. That brings me back to my culture that I never knew. So it’s incredible, very near and dear.

 

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On Ventura, the song “Come Home,” you said, “no one even begs anymore.” Who are the all-time greatest beggers in music?

Oooh, the all-time greatest beggers. You’ve got Lenny Williams. “Oooh, oh oh oh oh.” K-Ci and JoJo? “Baby I want you back.” You’ve got groups: Boyz II Men, The Delfonics, The Temptations, Dru Hill. Even Bruno, he gets in his begging bag, catching grenades for girls and stuff. He’s probably the biggest one, he topped the charts with that one. (laughs)

I was thinking of Keith Sweat. He be begging, man.

(imitates Keith Sweat singing “Twisted”) “Baby baby, I know!”

If you had to make a Mount Rushmore of R&B and soul singers, who would be on it?

I’d do Stevie Wonder, I’d do Ray Charles. I’d do Prince. I’d do Aretha Franklin. Sh*t! It’s just four? (revisits the list) Yeah, everybody’s represented.

You had a really strong start with your first several albums. Malibu, Venice, NxWorries. Oxnard wasn’t as well received by critics. Did that criticism impact you while making Ventura?

Says who?! Nah, it was good. It was part of the grand scheme of things. People have their expectations that I would never be able to reach after Malibu, and it’s a blessing to be able to say that. I never thought Malibu would be received the way it was. It took us all around the world, it changed our lives. Going into the next project was rough because like, we’re touring now, I’m always making music but I’m making the music I want to do and I’m not necessarily trying to let the fans dictate where I go. As an artist, I have to figure out how I’m going to take them with me; that was the point of the beaches thing. But these different things were happening in my life at the same time as Oxnard. I never was thinking about first week sales or being on Billboard; all these things were kind of new. This was my first debut with Dre where all these things were becoming factors now. I thought it was great. It gave me something else to achieve. But I knew it was going to be this kind of thing where, “he’ll never be able to live up to (the previous album),” I could feel that energy. So I was like, I’m going to make sure I have two albums ready because Kanye and all these dudes have their big album and everyone wants to put them in this box. At that point, as an artist, there’s a big thing you have to do where you go against the grain. F**k em. Some people just fall in and see what they’re good at, and repeat it. Some people can do that, but I’m not really like that. I like to do different things.

I did two albums: I’m going to have Oxnard, that’s what I wanted to do. I’m the same man, new car, having fun, action-packed. I’m really working with Dre, not just talking; Dre’s involved in everything from the production to the mix to the art. I’m going to have another album that I feel like is a mix of where I should be going and what people want from me. If I have to do something in the parameter of making it beautiful and something I can play with the Obamas, my mom, with the hood people, and the nerd people, I’m going to have it ready to go, but I want to be able to do these at the same time. That didn’t become clear to me until I was making Oxnard and working so closely with Dre. I need to have this ready as well, and it’s going to be a perfect balance.

I also wasn’t used to taking criticism, really. You put out stuff, and people love everything you put out. Then you try to do something different. People were taking jabs at it. Like, wow. But at the same time, it was my biggest Billboard charting joint. (Ed. note: Oxnard debuted at no. 11 on the Billboard 200, his highest at that time of his career; his follow-up, Ventura, debuted at no. 10.) My biggest first week ever. You can’t have one without the other, I realized. That was a big learning experience, too. If they hate, let them hate and let the money pile up, like 50 Cent said.

I actually enjoyed Oxnard, but I still had that question.

It’s crazy how a handful of people can skew an artist. Artists are so close to their fan base now than ever before. There’s pros and cons with that. If people don’t like it, that makes artists feel like it’s complete trash. A lot of people still f**k with it, and some people don’t. That was my first album where I had that energy, where people felt so passionate on either side. That’s striking a nerve.

You were recently on Rhythm + Flow with Chance The Rapper. What was that experience like? Also, I read that you guys were working on other records aside from the show. When can we hear those records?

Rhythm + Flow was fun, to be in front of hungry musicians and young artists. I always love doing that. They were taking advice, they were all really respectful, and it made me appreciative that I can have a career like this where people even see me as worthy of giving advice. Chance, we got a lot of records, but he’s obsessed with video games and stuff. I hope he puts some of that stuff out sometime. But if he keeps inviting me to Netflix, I’m there, too. I’m still pissed I didn’t get to meet Cardi that day. It was fun experiencing that with the new kids out there.

You said that hopefully Chance can put out that music you guys made. Why can’t you?

He better! But I’ve got enough problems. I’m putting out the Free Nationals [album]. They’re a pain in the a**, but they’ve got some great music. You would never think individuals as rowdy as them would put out such sophisticated music, but that’s the beauty of it, it’s a contrast. We’re gearing up for that

What’s the story behind the Free Nationals?

They’ve been my band since day one. The core of it was me, Jose Rios, and Ron Tnava Avant. We used to play cover gigs, then they started playing my original music, and the band started to grow from there with Kelsey Gonzalez, Callum Connor. They’ve been part of my production since Venice, since before that. Now they’ve ventured off and wrote their own album together, and some great artists have been involved with it: Syd, my brother Mac Miller, Kadhja Bonet, they dropped a single with J.I.D. It’s dope man, they’re finally done with the project so I’m excited to be able to help with it.

How did you figure out who you wanted in the band and settle upon a group you were happy with?

There was a time where all of us were just coming up and playing together. Before we were doing big shows we just liked to be around each other, link up and play. No one had to tell us to link, we just would do it all the time. That’s how you kind of know. Years go by, and it’s just the same dudes. There were times where [multiple members would say], “we’re going to kick this [member] out, we hate him.” It never happened, we just stuck with each other. Those are your bros. We meet a lot of bands that we admire, like the Red Hot Chilli Peppers and Earth Wind and Fire, and these bands are still playing and really doing it. They still talk to each other. You meet them backstage, and everybody seems to be chill. That’s a beautiful thing to have in your career. There aren’t many bands anymore. Not many bands that are playing instruments, everybody pushes bands to the back. So it’s dope to be a part of this wave that’s pushing toward people with instruments and being a band.

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Skyzoo And Von Pea On Brooklyn Gentrification, Modern New York Hip-Hop And Artistic Integrity

Initially using rap’s blog era to make a mark, for over a decade Skyzoo and Von Pea have taken different approaches to the same concept - lyrically deft music that pushes the creative envelope while simultaneously landing well with trained ears.

Commonly recognized for the dual role of rapper/producer in the whimsical group Tanya Morgan, most of Von’s core following stems from 2009’s Brooklynati - a concept LP centered around a fictional city merging the influences of TM’s New York and Ohio members. A decade later, his latest solo LP City For Sale focuses on the true to life socioeconomic devastation caused by gentrification in his actual hometown of Bed-Stuy.

A kindred spirit of sorts, Skyzoo is heralded as a multilayered thinking man’s emcee who is street smart yet sophisticated, bleeding Brooklyn culture through songs like “Spike Lee Was My Hero” and never hiding his affinity for jazz. Blessed with the good fortune of working with production titan Pete Rock for a whole album in the same vein as Gang Starr, Retropolitan captures the essence of coming up over the past three decades in New York’s five boroughs. Contrasted with City For Sale’s narratives about how systemic change affects neighborhood residents, both artists present themselves as pillars and modern upgrades to what their golden age predecessors achieved.

Two sides of the same coin, Skyzoo and Von Pea displayed a mutual respect and camaraderie on a conference call with VIBE, as they waxed poetic on where they’ve been in and outside of music, the keys to maintaining consistency over the years and what it takes for underdogs to get their just due on the heels of 2020.

VIBE: Your latest albums City For Sale and Retropolitan are acclaimed companion pieces with seemingly similar aims. How does it feel to lead the charge in a sense for keeping traditionalism alive?

Skyzoo: For me, whether New York was the way it is now or how it was 15 years ago, my music would sound the same. I probably speak for Von as well knowing the type of artist and individual that he is. When I made Retropolitan, it wasn’t about saving New York rap. It was about making music that reflects who I am and who Pete Rock is from a production standpoint. I did what came naturally, rapping about the changes going on in my world. If the idea of us leading the charge comes with it, then so be it.

Von Pea: We spoke before both albums came out, and Sky was telling me how what was happening with the Slave Theater [as shown on my album cover] was an early idea that sparked Retropolitan. We’re both from Bed-Stuy and around the same age, so we’ll talk about the same thing in our music from different perspectives. What’s happening in Brooklyn [with gentrification] is happening in so many other cities, but us being from Brooklyn is [reflected] in the music. We’re not trying to pretend it’s still ‘94, it is 2019 but our music comes from who we are and everything we’ve gone through from day one.

Being from Harlem, I know how I’ve felt about gentrification, but growing up I didn’t experience the same blocks as Brooklyn natives. What are your memories of your area when you were growing up and how did it feel to see the changes happening around you?

Skyzoo: It’s funny you said you’re from Harlem, me being from Brooklyn I feel just as bad for Harlem and I ain't even from there. Harlem was ours even before we were in Brooklyn. When you were down South, you just wanted to get to Harlem and make something of yourself. To see that happen there is a slap to my blackness. It’s like how much of this sh*t you gonna take from us?

Brooklyn was one of the first places to get hit by gentrification on a wide scale, and it started with proximity. Manhattan was too expensive and overcrowded, so people figured “Williamsburg is right there, we can get on the L train for one stop and be in Manhattan in 3 minutes.” Then Williamsburg gets overcrowded and expensive, so let’s push it back to Bushwick, Bed-Stuy and Fort Greene. Then the Barclays Center is built and you can’t just have a billion dollar stadium in the middle of the hood. You gotta build bars and cafes around it and now you’re kicking grandmothers out and people trying to make it to the next day.

People will be walking their dogs and if I’m walking my dog and nod, they don’t acknowledge me because in their mind they’re like “You’re not gonna be here in three or four years anyway, we’re gonna own this.” We can enjoy this together, don’t look at me like I don’t belong, because if we had to take a test on who belongs more, I’m gonna ace that (laughs).

Von: I remember looking at reviews from people moving in and they would flat out describe the neighborhood saying “It’s sketchy, but we’re waiting it out.” That planted the first seed for City For Sale, it was the first time I thought of the concept of somebody coming for my neighborhood and it no longer being for me.

Skyzoo: You can enjoy the neighborhood despite your nationality, background and tax bracket. It’s not about keeping people away, but when we wanted the garbage picked up or for police to show up, we couldn’t get it. So now that all of that has changed and the neighborhood is pristine, if we had to thug it out when it was pouring rain, we should be able to enjoy it when the sun is out.

City For Sale by Von Pea VIBE: You’re both ambitious artists who use narratives in your music. How did you come up with the concepts for these albums, and what were the exact statements you were looking to make?

Von: Going back to New York and thinking about Jay-Z, no matter what you think about The Blueprint, The Black Album or 4:44, he’s gonna let you know Reasonable Doubt is his masterpiece. I would never say I was trying to make my masterpiece, but I was trying to make that album that was the one for me. My group Tanya Morgan has Brooklynati and on the last song I said that for the past 40 minutes I was trying to beat that album and make a solo version of that for myself. I wanted to make a record about my city for today, people like Skyzoo and Torae never tried to bring New York back, they talked about where they were from presently, so I thought about what Sumner Projects and Myrtle Avenue were like today.

Skyzoo: Working with Pete and knowing what I was getting into, he’s one of the greatest of all time and I didn’t just get one joint, it’s like 11 or 12. Think of all of the people who have done all of these wonderful things in the game that don’t have a whole album with him, being on that shortlist was serious. The only pressure on myself is to beat what I’ve done before, knowing what he brings and what I wanted to do to match that. Like Von said, it was never about bringing New York back. It was just about making music that represented me. I always respected how the South never tried to sound like New York or LA when nobody was thinking about them. Master P, T.I. and Pastor Troy represented who they are and never tried to be us. As much as they respected us, they never tried to make a Wu-Tang joint.

Von: You gotta be yourself. You can’t tell somebody else’s story and sound authentic.

VIBE: Along with gentrification and other changes in the city, some would argue New York lost its musical identity. If you can identify with that feeling, how do you think that came to pass?

Von: I would disagree. Maybe you could say that was the case for a little while, but a record like “All The Way Up” [by Fat Joe & Remy Ma] sounds like a New York club record today. French Montana’s music has trap elements but to me they sound like current New York club records. You can get traditional sounds from people like us and the city’s current sound comes from things like transplants and the internet. You look at A$AP Rocky’s generation, they don’t just sound like Dipset, they sound like they were listening to Scarface.

Skyzoo: I think that’s a dope point. As large as the internet is, it made the world smaller. No matter where you are, everybody has access to the same things at the same time. While I agree with Von, I think on top of that New York has always been the home of the hustle. Whatever is winning, New York is gonna do it because we’re about that paper. If heads is wearing white tees down to their knees, we’re doing that, and if we’re scamming and swiping cards we’re doing that too. Being the home of the hustle is a pro and a con, because musically all these little kids in their early 20s see what’s winning and run after whatever is gonna get the paper, and the identity gets lost in that.

VIBE: The three of us have similar stories, growing up in the hood but never letting it define our limitations. This idea tends to come up in your music often, what gave you focus to see that there was more to the world?

Von: It really was just rap. I had an older cousin who was pursuing a rap career. We would drive around in his car listening to whatever was popular whether it was [Pete Rock & CL Smooth’s] Mecca & The Soul Brother, The Cactus Album by 3rd Bass or LL Cool J. He was trying to be a rapper and I had only seen rappers on TV. I was never into comics but Big Daddy Kane, Slick Rick and KRS-One were my Superman and Batman growing up. Then I discovered Tribe and De La Soul and my best friend growing up put me onto Death Row, and I realized all of these people were from the hood like me.

Skyzoo: For me, it definitely was Hip-Hop but the difference was having my pops. I grew up with both of my parents my whole life, even though they never were in the same house. I spoke to my pops every day even if I was staying at my mom’s crib. When I eventually moved in with him, I would come from hanging out in the hood and we would have Leroy Campbell paintings on the wall and he was listening to artists like Ronnie Jordan, Anita Baker and Sade. It taught me how to be comfortable in both types of surroundings.

Retropolitan by Skyzoo & Pete Rock VIBE: You’re both pretty prolific, dropping quality music almost annually whether free or for sale. What would you say has been the key to your consistency over the years?

Von Pea: For me it’s being a fan and competitive. I could be listening to Sky’s latest record, Drake or a dude I just heard of yesterday, but if somebody is spitting that sh*t I’ll be like “That was ill, why didn’t I think of that? You hear that flow? This beat is ill, I should have flipped that sample.” Then I’ll turn on the drum machine, fire up the Notes app and write some sh*t. I’m a huge fan, but I have to remember I’m one of these people and I have to keep up too.

Skyzoo: Same for me. If you’re doing anything creative, the day you’re not a fan anymore is the day you lose because you gotta know what’s going on out there in order to compete and coexist. I always want to one up myself creatively, while knowing the business end and what it takes to stay out here. You can’t drop every five years unless you’re Jay, Beyonce or Nas, that’s the era we’re in. I don’t believe in dropping 30 mixtapes a year, but one a year will keep me on tour, selling records and merch, and collecting feature money because the new record is out. You have to keep the fans locked in without them forgetting. If you’re gonna be in this, you gotta actively work.

VIBE: What is it like to take the road less traveled at a time where it can feel like there’s a limited audience hanging onto the type of music you make?

Von: I met Skyzoo at the Little Brother “Lovin’ It’” video shoot in 2005 and in all of that time, you see people try to get signed only to sit. People who were dope as f**k being themselves would be like “I got the Lil Jon-sounding record because Im trying to put my album out.” Even sadder is seeing someone become totally different because they’re trying to get on...I say it’s integrity on my part. A label will want to sign you only for you to sound like another person on that label and I never understood that, so I’m just gonna do me. If I could make a hit record being myself I would do that.

Skyzoo: Like Von said it’s about integrity, where I’m able to look in the mirror and be happy with the music I made. You never want to have moments where you’re like “I can’t believe I made that type of record.” There was never a moment when I dumbed down, for me it was like how can I do what’s working, while doing me at the same time and making it make sense.

Von: Fat Joe tells this story where KRS-One said “No one is shooting at my shows because I don’t talk about that.” We see what’s going on with [Tekashi 6ix9ine] in court, you talk up certain things and people are gonna approach you [with that same energy.] So I keep it true to who I am and what I’m doing.

VIBE: I know gentrification, fixing New York’s infrastructure or even the state of Hip-Hop are issues that are too big for any of us to tackle, but what’s the role you want to take on with your music?

Von: It’s part selfish, but as I’m trying to figure out what I want to say and do next, I just want to continue to have the respect of my peers and for people to say “Von is dope” or “Tanya Morgan dropped another classic record.” I don’t know if that’s vanity (laughs), I just want to be acknowledged for being dope and anything else is a nice perk.

Skyzoo: I want people to relate to the music, see themselves in it and leave a legacy. We’re always celebrating 15, 20 and 25 year anniversaries of incredible albums and I want my music to be looked at like that. We do that with Marvin Gaye, Stevie, James Brown, Michael Jackson and all of the music that shaped this country and world. I want my music to be represented like that as something that lasts, having the same impact as Illmatic, Ready To Die, Reasonable Doubt, Midnight Marauders, Only Built 4 Cuban Linx and sh*t that I listen to like it dropped yesterday.

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