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This Stunning Model Is The Digital Creation Of A British Photographer

Shudu Gram is gorgeous, but she's not real. 

If you've scrolled through social media, then there's a chance that you may have been fooled by Shudu Gram. Unfortunately, the stunning beauty, boasting tens of thousands of Instagram followers, isn't even real.

The truth about Shudu is that she’s the digital brainchild of Cameron-James Wilson, a 28-year-old British fashion photographer.

"Basically Shudu is my creation, she’s my art piece that I am working on at moment," the London-based photographer told BAZAAR.com. "She is not a real model unfortunately, but she represents a lot of the real models of today. There’s a big kind of movement with dark skin models, so she represents them and is inspired by them."

Wilson creates Shudu with a 3D modeling program. One image of her can take days to make.

“It’s like virtual photography, so once I create her, I can kind of pose her in certain ways," Wilson explained. "I am a photographer anyway, so it’s just a way of exploring my creativity when I’m not shooting."

Shudu's gorgeous face has not only fooled the internet, but caught the attention of Rihanna's Fenty Beauty

As for why Wilson created a gorgeous melanated model rather than using an actual person, he described Shudu is an homage to “what I’ve always seen as beautiful.”  The inspiration for Shudu's look came from the Princess of South Africa Barbie Doll, and real-life models like Duckie Thot, Wilson said.

He also added that while the modeling world is experiencing “a slight change” where dark skin models are finally getting the appreciation that they deserve, he feels that “more people need to question what really is beautiful.”

Now that Shudu’s identity has finally been revealed, she's being branded as “the world’s first digital supermodel,” and while the reactions to Wilson's creation have been mixed,  it seems that Shudu is growing more popular by the day.

Since her identity was revealed last month, Shudu's Instagram account has already gained upwards of 20,000 followers and counting.

See more photos and video of Shudu below.

https://www.instagram.com/p/Bf37kZzFZ42/?hl=en&taken-by=shudu.gram

 

New campaign by @cjw.photo 🌸🎀💗 . . #3dart

A post shared by Shudu Gram (@shudu.gram) on

I'm back!! 🎉 . . 🎥@cjw.photo . . #3dart

A post shared by Shudu Gram (@shudu.gram) on

Golden 📸 @cjw.photo . . #3dart

A post shared by Shudu Gram (@shudu.gram) on

 

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CEO of Lola Media Group and bonified music industry heavyweight, Lola Plaku has been honored with her very own sneaker collection with Puma.

Released Friday (Jan. 18), the two-piece sneaker collection is a new twist on a classic '90s pair of kicks designed by Plaku herself. Blending mesh and leather, the shoes come in Black-Surf, a black-based shoe with pearl pink, dark blue and yellow accents and Peach Bud–Pearl Blush a light pink and white sneak.

“Lola is known for spearheading a mission to empower young women, and this partnership pays tribute to her efforts with a Nova sneaker pack aptly titled GRL PWR,” said PUMA’s Senior Head of Select, Yassine Saidi.“Lola inspires others to create change and push culture forward, making her the perfect co-creator of the new Nova.”

A bright shining star indeed, Plaku was named one of Billboard's rising stars to watch in their 2018 R&B/Hip-Hop 100 Power Players issue. Formerly known for her talents in music journalism, the entrepreneur has gone on to create her own blog iLuvLola. She is now working on her mentorship program GIRL CONNECTED, built to help aspiring female professionals.

“This campaign is truly about building self-esteem and creating a platform for self-discovery, growth, and empowerment," Plaku said about the collaboration. "Girls and women should believe they can be anything they want to be."

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See photos from the very colorful campaign and styles below.

Peach Bud/Pearl Blush

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Prep Your Pockets: Rihanna Reportedly Launching Luxury Fashion House With LVMH

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According to multiple sources and Women's Wear Daily, LVMH (Moët Hennessy Louis Vuitton) and the 30-year-old singer/songwriter have been attending hush-hush meetings with the worlds largest luxury group. LVMH has reportedly also cherrypicked employees from within the company, including workers from Celine and Louis Vuitton to work with Rihanna and neighboring associates.

Though details about the launch are extremely limited at this time, many have already developed high hopes and expectations for the " Work" singer's newest business venture.

While this exciting new business venture marks an amazing high note for the Barbadian songstress, many fans await her highly anticipated return to music since her 2016 Anti LP. According to Ms. Fenty herself, her next project should be dropping sometime in 2019. The album was originally rumored to be a dancehall record meant to pay homage to her roots, but there has been no confirmation from RiRi since production began.

 

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Michael B. Jordan Is The Face Of Coach's Men Label

If you have eyes that work (hell, even if you have one eye) then you can tell Michael B. Jordan won the genetic contest. The Creed II star is equally known for his roles in feature films as he is his face, which is why he's been tapped to represent the men's label for Coach.

The 31-year-old actor released a statement about the partnership and expressed great gratitude and excitement about his new venture.

“I’ve been a fan of Coach for a long time and truly respect their inclusive and optimistic values,” Jordan added. “I’m honored to be a part of Stuart’s vision and creative process.”

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