Pardison Fontaine Debuts Flashy "Backin' It Up" Video Feat. Cardi B

Two longtime friends/collaborators join forces to showoff their riches.

Pardison Fontaine has established himself as a ghostwriter, scoring major writing credits on longtime friend, Cardi B's Invasion Of Privacy album. In a welcome change of pace, Fontaine and Cardi have moved from writing to rapping when the pair released a video to complement their fire new single "Backin' It Up."

The video was helmed by director Kid Art who is credited with previously directing visuals for artists like Juelz Santana and Nipsey Hussle. The clip shows the New York natives at bodegas or in abandoned parking lots having a good time. Cardi B shoots heavy, delivering hard-hitting lyrics like: "Ran down on a bi**h/she almost pissed on her leg/Bi**hes think they f**kin' with me/must be sick in the head." She also pays tribute to Lil Kim by sporting the red look from the veteran rapper's "Crush on You" video.

Cardi offered some sweet words to Pardi on Instagram, writing, "Pardi has helped me a lot with my growth and development as a recording artist.I’m really happy to be joining him on his next single BACKIN’ IT UP, which will be dropping later on! " According to the post, the new mother said the song and video were recorded when she was five-and-a-half months pregnant and very cranky. But the 25-year-old entertainer knew this collaboration would be a hit.


Watch the video above.

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Premiere: 12-Year-Old Rap Princess That Girl Lay Lay Introduces Tha Slay Gang With Fun "Long Hair" Video

It all started with some freestyle raps in her Dad's car that went viral on social media, now Houston's 12-year-old superstar rapper, Alaya High aka That Girl Lay Lay, is poised to take over the teen market and y'all grown-ups need to watch ya back too!

With an infectious hook game and bars that topple stars, Lay Lay burst onto the scene in 2018 with a crowd pleasing appearance on The Ellen DeGeneres Show. That's the same year she dropped her Tha Cheat Code music project to adoring fans that were clamoring for a full body of work from the energetic artist. Having laid claim to signing a record deal as the youngest female rapper ever to her own label, Fresh Rebel Muzik/EMPIRE, Lay Lay is wasting no time in bringing her girls on this ride with her.

Pushing their first single, "Long Hair," Lay Lay and her two bouncy "Tha Slay Gang" group members, Sweets (hailing from South Carolina) and Sugar (repping North Carolina), are sure to dominate every pre-teen birthday, graduation and youth celebration party from here on out. The uptempo track is fun, super engaging and chorus friendly for the hyper masses. Lay Lay explains, "This is one of my favorite songs because its fun and something everyone can dance to. It’s about my friends 'Tha Slay Gang' and I sticking together, working hard and not getting into any drama! We try to demote bullies, and show the world that working hard pays off.”

The video takes place at a neon'd out roller skating rink, with the ladies leading a group of kids in a lit chant of the vocals and letting off one liners galore like: "I don't want no drama/If you go dumb then I'mma go dumber/hot girl winters and hot girl summers/If you knew me Daddy I'm Balenciaga Momma!" Just got to love the kids.

Check for Lay Lay in national tv commercial campaigns with Old Navy

and Mitsubishi.

So much more is on the way for this uber talented MC.

 

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Redman Releases The Hilarious Video For "Smack Tha Sh!t Outcha" Single

The one thing you can count on in hip-hop is that rap legend and supreme lyricist, Reggie "Redman" Noble will always deliver the rugged and raw with a side of humor. That is a welcomed wave of balance in these times of extra thugness by rappers that are hardly as hard as they claim. Red, though? I bet he would really "Smack Tha Sh!t Outcha" like the video title for his newest single. The slow flow funk track compliments Red's comedic side as he presents situations he might find himself in like, "Women always throwing hints when they rent due/ and I throw a hint right back, 'What the [email protected] you gon' do?' Go get your money you brought ya wig outta/ Before I pay ya rent I'll smack the sh!t outcha..."

The second track of his just-released three-song EP titled, 3 Joints (get it? Redman...weed lover...joints...yeah) is sandwiched between "Its a Banguh" and "Zugga" with the former being an uptempo reworked beat version of his and partner Method Man's hit "Da Rockwilder." The latter is a bongo-based neck breaker with punchlines galore.

Video wise, this one is a continuous scene of Red putting the smackdown Dwayne "The Rock" Johnson style on anyone in his path. He's an equal opportunity palm and backhand slapper as well, from little people to Grandparents can get some five fingers to the face action.  Mr. Noble also played double duty in this video as he took on the director's title for the Riveting Entertainment production. He recently did a career-spanning interview with yours truly on the new RivNow.com show "The Real Ones." Check it out below.

 

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Lil Uzi Vert Shows Off His Dance Moves In "Futsal Shuffle 2020" Video

At the end of 2019, Lil Uzi Vert delivered a new dance for everyone to learn with the "Futsal Shuffle 2020." This week, the Philly native kicked off 2020 by unleashing a brand new video showing off dance moves.

Rocking a black hoodie with Rihanna's ANTI album cover emblazoned on the front, the "Safe House" rapper and his dancing friends show off their footwork.

The Starboy-produced "Futsal Shuffle 2020" debuted at No. 5 on the Billboard Hot 100 in December, however, currently sits at No. 44 on the charts.

Watch the video above.

 

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