Kelly Rowland Addresses Skin-Bleaching Rumors


After posting professional photographs to promote her Smoke x Mirrors eyewear collection, Kelly Rowland received social media comments claiming that she bleached her skin. The outpour influenced the “Like This” singer to address the rumors within her Instagram Story.

“I am not the one to bleach my skin, nor do I want to bleach my skin, nor do I have to bleach my skin. I don’t even think that…it’s not for me,” she said. “So don’t go saying stupid stuff like that. You ever thought that it could be the lighting?” In case her message didn’t clearly translate to the masses, the mother-of-one reiterated that she takes pride in her skin tone, which has been referenced on a number of rap songs. “I am still chocolate, forever chocolate, proud to be chocolate,” Rowland said. “Shout out to all my chocolate girls.”


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#KellyRowland addresses fans who think she bleached her skin.

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Hello Lover! 💋

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As noted by BET, Rowland recently revealed how she came to love her skin tone in an interview with The Atlantic. It started with a then young star-in-the-making stressed about not wanting to be in the sun. When Tina Knowles (Beyonce and Solange’s mother, who closely mentored Rowland), learned about this, she told the Destiny’s Child member, “‘What? Are you kidding me? It’s amazing to be black, it’s amazing to be chocolate.'”

“At that time, I was still just uncertain of it because it did seem like at that time [if you had] fairer skin or if you were white, that you got a little bit more play,” Rowland added.

The topic of colorism and skin bleaching recently amplified in conversation when dancehall artist Spice recently used makeup to lighten her skin to promote her single and video “Black Hypocrisy.” Her Instagram page is currently filled with photos of her new appearance.

I was told I would reach further/ If the color of mi skin was lighter/ And I was made to feel inferior/ Cah society seh brown girls prettier/ Mi love the way mi look/ Mi love mi pretty black skin/ Respect due to mi strong melanin/ Proud of mi color, love the skin that I’m in/ Bun racism, demolish colorism,” Spice sings on the track.

Watch her video below.

READ MORE: Black Teen Believes She’s A ‘Proud White Person’ And Thoroughly Hates Black People