Getty Images

How Beyonce, JAY-Z, Migos And Drake Made Their Tour Stages Fashion Runways, Too

Stylists and designers talk about creating for On the Run II and Drake and the Three Migos tours.

Stylists and designers talk about creating for On the Run II and Drake and the Three Migos tours.


New York-based designer LaQuan Smith and his team had been working diligently, sketching, ideating, revising and tweaking a project for arguably the biggest singer of this generation. In most cases when this level of effort is put in, confirmation that his clients are satisfied comes before their big reveal.

But this was Beyoncé. And the clothes were for her forthcoming On the Run II Tour, the sequel to the international trek with her rap superstar husband JAY-Z. Queen Bey is notorious for her meticulousness in the industry. Those who work with her—be it producing tracks for her multi-platinum albums or costuming for sold-out concerts—don’t know their work has made it until she is wearing the clothes or they hear their song playing on a streaming service.

“I found out on Instagram,” Smith says. On June 6 in Cardiff, the capital of United Kingdom’s Wales, Beyoncé opened OTR2 hand-in-hand with hubby, wearing a shimmering sheer bodysuit, evening jacket, and mesh mask. Fans of hers that were also familiar with LaQuan’s work immediately saw images of Beyoncé popping up in their social media feeds and tagged him with questions.


View this post on Instagram


Beyonce looking stunning in custom #laquansmith for the opening look of OTRT II

A post shared by LaQuan Smith- Designer (@laquan_smith) on

“It was a huge surprise,” he says. “People were @ing me on Instagram. I guess my fan base on social media just knows my work. People tagged me like, ‘Is this LaQuan Smith?’ I was freaking out.” He’s been outfitting Beyoncé for almost four years (she wore a black LS dress to present Colin Kaepernick with Sports Illustrated’s Person of the Year Award in December), but this too was huge.

“I didn’t know it was going to be that major," he exclaims. "To know that I was the first designer for the first night kicking off On the Run II? Whoa! Come on, that’s hot. I’m very humble about mines but damn! That’s black excellence putting a designer of color on the forefront. I’m sure that was strategic placement on her part. That meant something to me.”

Smith’s look perfectly fit the show’s fugitive lovers storyline, as portrayed during movie shorts shot in Jamaica earlier this year. Guns and lingerie, kisses and motorcycle rides, and vignettes of nuptials and bedroom romps all peppered the screen. At the Rose Bowl stadium in Los Angeles, Beyoncé was, at times, a badass and an empress. JAY was a gangster whilst exuding a regal mood, rocking looks that ranged from a black Gucci jacket with tuxedo pants to a mock bulletproof vest worn during “99 Problems.”

Givenchy’s Artistic Director Clare Waight Keller created a double-breasted white tuxedo and silk tee from their Spring/Summer 2018 Men’s Haute Couture collection for JAY-Z’s opener with Smith’s fit. (The Parisian house also laced Beyoncé with a black bodysuit and detachable skirt with hand-embroidered crystals from their Fall/Winter 2018 Women’s ready-to-wear collection.)

“I’m just a huge fan of unapologetic glamour,” Smith says. “Mixing this New York nasty, edgy lifestyle with a sexy elegant vibe. It’s a juxtaposition of the two.” So was the tour’s overall costuming, and he needed to serve that mood while making his piece one that would be spectacular under beaming stage lights.

“There’s a difference between music video wardrobe and stage performance wardrobe. Movement and lighting have to be taken into account. Something could look extraordinarily amazing on the body and might not transform on stage. The fabric might be too matte or not reflect enough. Little things."

Stylist Zoe Costello agrees with the sentiment. Those seeing Migos on the road lately can spot them from the cheapest seats in any house. Among her various celeb clients, Costello’s handled the trio’s looks for magazine covers, red carpets and concert costuming. She’s currently responsible for the pieces they’re sporting on their national Drake & the Three Migos run. “For performances, I usually like to go with a theme or draw inspiration from their videos or trends they have been into recently and build from there,” she says. “Migos like to experiment and have fun with performance looks and fashion.”

She explains that during her nearly two years with the Atlanta rap set, she’s had several conversations about their love for Michael Jackson’s style (“Especially Offset.”). But for the tour, Quavo brought up a hip-hop icon for style inspiration: Puff Daddy.


View this post on Instagram


A post shared by Migos (@migos) on

“Quavo mentioned Diddy and Ma$e,” Costello says, bringing to the pair’s “Mo Money, Mo Problems” and “Feel So Good” ‘90s Hype Williams-directed videos to mind. “He wanted jumpsuits.”

Costello's research brought her to British designer Vivienne Westwood’s decades-old parachute shirts, which became reference points and then she experimented with the idea of adding 3M reflective strips, reaching out to Tripp NYC designer Daang Goodman to execute the look. “It’s about finding the right designer that can execute the look that I’m going for," she says.

As defined on their 3M's site, “3M Scotchlite Reflective Material helps enhance the visibility of the wearer in nighttime or low-light conditions when illuminated by a light source such as headlights.” Perfect for any fan to see Migos run through “Bad and Boujee,” even from the nosebleeds.

Throughout their U.S. run, the result of Costello and Daang’s collaboration is visible from near and far. At Los Angeles’ The Forum, Offset wore his jumpsuit in yellow, Quavo donned red and Takeoff green. It’s this era’s shiny suit vibe, arguably with more jewelry. The drip was insane. As they performed smashes like “Fight Night,” images of flowers, doves and luxury cars popped on center-stage cubes while pyro flamed up from each corner. “For Migos, I wanted to make something that would stand up to their incredible magnitude and awesome energy,” Goodman, who even kitted out their record spinner DJ Durel, says.


View this post on Instagram


New skins no Fortnite

A post shared by champagnepapi (@champagnepapi) on

By contrast, Drake’s looks are a bit simpler. However, that doesn't mean they're not as intricate. Though most associated with his style and costuming bunch chose to keep their lips sealed for this story, his team confirms that their in-house collective created custom snakeskin OVO vests, along with custom stage technical pants, and a one-of-one pair of "custom Nikes engineered for stage use.” One vest featured a scorpion on the back, a play off his hit summer ’18 album. Drizzy seemed to let the stage—an intricate digital display projected under his feet—make grander statements. Sometimes his steps glowed in “Billie Jean"-like fashion, another time it turned into a basketball court (at The Forum, a fan hit a three-pointer, winning cash and an OVO Nike jersey.)

Marquee clothing brands and looks from Calvin Klein and 8 MONCLER PALM ANGELS are worn by Migos during their return on stage during Drake’s set. “I would brief each designer and work with them on ensuring the colors would stand out well on stage and be cohesive together so they look like a group,“ Costello says. “But each has their own individuality.” Sneakers from Balenciaga, Maison Margiela, and Chanel decorate their feet.


View this post on Instagram


Every time I come around ya city...

A post shared by champagnepapi (@champagnepapi) on

At the now completed On the Run II Tour, major couture houses like Versace (used during the couple’s “Young Forever” Rose Bowl close), Balmain, and Burberry wowed on stage. However, indie brands like LaQuan Smith and Migos’ use of Tripp NYC remind us that looks that pack a punch don’t only come from European fashion titans.

The attention Smith earns from boasting Beyoncé (in addition to Rihanna and Cardi B, among others) as a client means more potential customers inevitably knock on his door and visit his site. When they get there, though, they will not find replicas of the outfit he made for Bey.

“Absolutely not,” he says definitively. “That is for her. It is an iconic piece and moment. It can not be duplicated or reproduced. These are the types of moments that you just want to appreciate. If you mass produce everything you do for every celebrity, where’s the value and the appreciation of the exclusivity?”

Those who are bummed they won’t be able to slip in Bey’s OTR2 look for their bachelorette party or next trip to the club will be happy to learn that Smith is set to release an affordable concept collection with British retailer ASOS for both sexes and all sizes, out since Oct. 29. And his Fall/Winter 2018 line is currently available at Luisa Via Roma. The one-of-a-kind pieces may be unattainable, but everyone can get a piece from their favorite's go-to designer.

READ MORE: Review: 15 Thoughts On The Carters’ ‘On The Run’ Tour And Their Evolving PDA

From the Web

More on Vibe

Dimitrios Kambouris

Rihanna Stuns At Fenty Pop-Up Event In New York City

That Rihanna reign just won’t let up.

Less than a month after launching her Fenty collection in Paris, Rihanna is expanding her pop-up shop to New York City. The Grammy winner attended the NYC opening at The Webster SOHO Tuesday (June 18) sporting a hot pink mini-dress and freshly done auburn-colored braids, complemented by turquoise accessories.

Rihanna's size-inclusive luxury clothing line comes just in time for summer with brightly colored bodycon dresses, graphic T-shirts, snakeskin heels, and glitzy accessories, according to Billboard.

The first installment of the Fenty collection, showcasing structured denim looks, corset dresses, strappy spiral sandals, pleated pants and fanny packs, became available for sale via Fenty.com on May 19.

Rihanna outlined her unconventional design vision to the  T, The New Times Style Magazine last month.“I want to be as disruptive as possible,” she explained of breaking free from the conventional fashion schedule. “The brand is not traditional. There is no runway show. It's a new way of doing things because I believe that this is where fashion is going to go eventually."

The NYC Fenty pop-up shop, which is described as a “two-story immersive experience,” will be open to the public from Jun 19 until Jun 30.

See photos below.

Embed from Getty Images

Embed from Getty Images

Embed from Getty Images

Embed from Getty Images


Continue Reading
Getty Images

Update: Baby Phat Relaunches With Nostalgic Collection At Forever 21

Update 12:00 am ET (June 13, 2019) – The wait is over! After teasing the return of the iconic streetwear brand earlier this week, Baby Phat relaunched Thursday (June 13) with a new and nostalgic collection at Forever 21.

Kimora Lee Simmons and her daughters, Ming and Aoki Lee Simmons, unveiled visuals from the collection via social media. The line features mini skirts, leopard print biker shorts, graphic tees, and more.

“Baby Phat, from its birth to what we’re doing right now, has really been a celebration of innovative women who pushed the world forward to embrace the urban lifestyle when many in the business and in society at large, did not have that vision or foresight,” Kimora said in the press release according to Bustle. “This was a movement. People forget that. It’s incredibly rewarding work with Forever 21 to bring forward these new collections and this message now more than ever.”


View this post on Instagram


Finally! The wait is over! All the classic fresh! It’s been a Labor of love! Hope you guys enjoy! much more to come! Love to you all!😘💞♥️💋🎉🍭

A post shared by Kimora Lee Simmons L. (@kimoraleesimmons) on Jun 12, 2019 at 9:28pm PDT

Original story below..

It seems as though Kimora Lee Simmons’ iconic fashion line Baby Phat is coming back sooner than expected. Forever 21 reportedly teased on their social media pages that they will carry the brand upon its likely return to stores this Thursday (Jun. 13).

“[Two] more days ‘til the cat is back,” the tweet read. The video featured is of a pink, bejeweled pager, with the letters “KLS” appearing on the screen. While the cryptic tweet hasn’t been followed up by the clothing store nor by Simmons herself, fans are already making their assumptions (and getting their wallets ready).

Back in May, an Instagram page for Baby Phat announced that it would be returning in the summer, and the announcement saw over 7,000 likes.

“I’ll be relaunching that and rolling that out this year,” she told Bloomberg back in March. “For many people who know me, they remember that it’s always been a family journey for me.” She also announced that her daughters, Ming Lee and Aoki Lee, will reportedly help her run the revamped company.

what's the buzz about tho ✌️more days until the cat is back stay tuned for 6/13~ ✨ pic.twitter.com/ngjSyxYS3m

— Forever 21 (@Forever21) June 12, 2019


View this post on Instagram



A post shared by Baby Phat (@babyphat) on May 31, 2019 at 9:52am PDT

Continue Reading
Getty Images

Rihanna Casts 67-Year-Old Model JoAni Johnson In Fenty Campaign

Rihanna has an eye for great talent. The budding fashion and beauty mogul who previewed her Fenty luxury clothing line with LVMH in Paris last week cast a 67-year-old model that has been taking the industry by storm.

JoAni Johnson, a stunning grey-haired Harlem native standing at just 5 feet 4 inches tall, has worked with the likes of Oswald Boateng, Pyer Moss, and CDLM clothing among others. Johnson’s career is only a few years old but she has already been featured in Vogue, Allure, and Essence magazines to name a few, and made her New York Fashion Week debut last year.


View this post on Instagram



A post shared by FEИTY (@fenty) on May 20, 2019 at 6:55am PDT

Her modeling career took flight thanks to a viral video about aging gracefully and being comfortable with her silver locks. Johnson hit her first runway at age 65, according to Elle magazine.

It may look like she was destined to be in front of the camera, and although she was always interested in fashions, Johnson didn’t break into modeling until she was a semi-retired. In college, Johnson first majored in art and biology before becoming a math major. After graduation, she moved to France to study nursing but later relocated back to New York where she worked for a denim company.  In addition to taking time off to become a stay at home mom, Johnson has worked as a receptionist, a showroom runner, and opened a tea blending business. She considers modeling to be a hobby, according to an interview with Refinery 29 this past February.

In 2016, Johnson and her late husband were walking through Manhattan’s Chelsea neighborhood when a photographer asked to take her photo. Johnson didn’t want to do it at first, but her husband encouraged her to let the woman snap the photo, and the rest is history.

Embed from Getty Images

A few weeks later, Johnson was contacted by a casting agent who asked if she wanted to be in a video about people with grey hair. The job turned out to be for Allure magazine.

After her husband died suddenly last November, Johnson became more focused on fashion. “I tell people all the time: I do this because he loved me doing it. I know that he would have wanted me to continue,” she told Refinery 29.

See more photos of Johnson below.


View this post on Instagram


Some days are magical ELLE May 2019 Editor-in-chief: @ninagarcia Creative Director #stephengan Photographer:@stevenpanpan Makeup: @violette_fr, @esteelauder Stylist: @katie_mossman Hair: @hiromari8787, @bryanbantryinc Nails: @amivnails, @seemanagement #greyhairdontcare

A post shared by JoAni Johnson (@joanijohnson6000) on May 3, 2019 at 7:33am PDT


View this post on Instagram


Delightful new designs and a few new friends @vogue @rachelantonoff @rob.macinnis @andrewcolvinmakeup @ledora #greyhairdontcare

A post shared by


View this post on Instagram


Delightful new designs and a few new friends @vogue @rachelantonoff @rob.macinnis @andrewcolvinmakeup @ledora #greyhairdontcare

A post shared by JoAni Johnson (@joanijohnson6000) on Feb 17, 2019 at 6:12pm PST


View this post on Instagram


"A Different Story", the cover shoot for @thezoereport's #FashionTakeover issue! Photo: @bymatallana Stylist: @meccajw Hair: @johnruidanthair at @seemanagement Makeup: @miguelledo at @artlistparisnewyork Nails: @misspopnails #greyhairdontcare

A post shared by JoAni Johnson (@joanijohnson6000) on Feb 5, 2019 at 3:33pm PST


View this post on Instagram


#DeveauxSS19 for @NYFW as seen on @Voguerunway @nyfw @danrobertsstudio #grayhairdontcare

A post shared by JoAni Johnson (@joanijohnson6000) on Sep 12, 2018 at 4:56pm PDT


View this post on Instagram


We are the vision of diversity in fashion. We Are The Future! RTW Pre-Fall 18 Collections for VOGUE. #models Styled by @adakokosar, Photographer @sarakerens

A post shared by JoAni Johnson (@joanijohnson6000) on Mar 26, 2018 at 6:14pm PDT

Continue Reading

Top Stories