9th Wonder On The Everlasting Marriage Of Hip-Hop And Sampling

R&B's roots in hip-hop are firmly planted in sampling, the Grammy-winning producer explains to VIBE. 

Third time seemed to be the charm for D’USSE's Re-Mixer Series. As a multitude of guests arrived in Los Angeles for Grammy festivities this month, music and spirit enthusiasts settled in at Hollywood's Beauty & Essex to enjoy lessons in music and sampling by legendary producer 9th Wonder.

The third annual D’USSE Re-Mixer Series brought out those curious about the cognac's spirited cocktails along with those who were ready to hear the sounds of DJ Oliva Dope. In addition to 9th's presence at the mixer, fellow music and DUSSE lovers like Memphis Bleek, Rapsody, Insecure's Sarunas J. Jackson and Bacardi Senior Portfolio ambassador Colin Asare-Appiah were also ready to show off their cocktail making skills.

But there wasn't just D'USSE cocktails to indulge. Guests enjoyed rich lessons on the importance of R&B's marriage to hip-hop. While today's resurgence with artists like SZA, Ella Mai, H.E.R. and Daniel Caesar have brought emphasis back to the nayhooos of it all, early tunes remind us that hip-hop's skeleton carries plenty of soul.

Chic's "Good Times" provided weight for The Sugar Hill Gang's "Rapper's Delight," DeBarge's "A Dream" gave reflection for 2Pac's "I Ain't Mad At Cha" and James Brown's "Funky Drummer" allowed us all to lay back and enjoy Dr. Dre and Snoop Dogg's "Let Me Ride."

R&B sampling continues today in nearly every chart-topping hit. Donny Hathaway's 1972 track "Jealous Guy" gives power to Chance The Rapper's "Juice," Beyonce's '03 tune "Me Myself and I" loops lovingly on Meek Mill's "24/7" with Ella Mai and The O'Jays' 1972 single "Backstabbers" spruced up Drake's "Fake Love."

As 9th Wonder shared the beauty of notable samples as guests like R&B songwriting legend Brian Michael Cox popped in to teach scratching methods to aspiring DJs, the relationship between hip-hop and R&B seemed to be stronger than ever.

"I think we need that," 9th shares with VIBE about today's balance and the current popularity boost in R&B. "I'm a historian by nature so I watch trends and I watch culture. Everything repeats itself whether we're talking about fashion and especially music. When I was 20 years old, D'Angelo was my version of something 20 years before that which was Marvin Gaye and Stevie [Wonder]."

Today, 9th praised artists like BJ The Chicago Kid and H.E.R., who took home two Grammys for Best R&B Album and Best R&B Performance for "Best Part" with Daniel Caesar, for providing more than just trusty falsettos.

"I think with H.E.R., Ella Mai, Daniel Caesar, Anderson .Paak and BJ The Chicago Kid and a myriad of other R&B artists who are budding believe in the music and believe in the feeling," he explains. "That's another resurgence that happened in the 90s but everything runs in cycles, history repeats itself and nothing is new under the sun."

D'USSE's relationship to music is also something worth noting 9th says. "I think spirits in a way make you euphoric and there are moments in hip-hop that make you feel euphoric too," he says. "Sometimes, your favorite song can be just as important as your favorite drink. When you're dealing with drinks and music, you're dealing with the five senses and how they go together. They also rely on each other too. You can't have one without the other."

With D'USSE's cognac carrying classic notes and grape varieties, 9th views its relationship to the music just the same with classic sounds from legends like Teddy Pendergrass and The O'Jays.

"If I were to have any soundtrack or label that's dedicated to D'USSE cognac, it would be Philadelphia's Gambling Cuff, all the Teddy Pendergrass, The O'Jays 'For The Love of Money' and 'Backstabbers,' 'Love TKO,' 'Turn Off The Lights/ Close The Door,' he listed. "All of those are really smooth, really cool. That's the kind of music that matches the drink."

One can only hope the gems gleamed through any buzzed feelings the cocktails brought forth. If so, it's a lesson in music worth remembering. "A lot of people don't know the history of drinks like that and a lot of people don't know the history of sampling like that either," the producer says. "Bartending [and making spirits] is their passion, music is mine. We just have to make sure people realize it's paramount to everything."

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Beyoncè Shells Out Ivy Park Goodies To Janelle Monae, Yara Shahidi, Kelly Rowland And More

We're less than 24 hours away from the full release of Beyoncè's Ivy Park collaboration with Adidas and fans are beyond ready, thanks to her brilliant orange box preview.

The entertainer and businesswoman gifted her family and celebrity pals with treasure trunks of goodies. From Solange to Yara Shahidi, celebs shared pieces from the collection on social media this week. Adidas announced its multi-year partnership with the mogul last April, making history in the process. The singer is the first black woman to be the sole owner of an athleisure brand. Bey took the steps to own the brand entirely after her initial collab with Topshop in 2016 by purchasing the shares of Phillip Green after sexual harassment claims were filed against him.

“It’s a dream come true to re-launch IVY PARK as the sole owner,” Beyonce said in a statement. It’s her first collaboration with adidas but not her first time building buzz for a product. The legend cleverly shared the mysterious orange boxes in all shapes in sized to her friends, thus creating quite the conversation on social media.

Ivy Park is also creating bigger conversations in the corporate world. According to a November research note by Bank of America Merrill Lynch, Ivy Park's sales can slowly surpass Kanye West's Yeezy line.

“In-line with adidas approach on other franchises, we would expect there to be a low volume, high priced launch ... to create brand heat and in the following years the brand will likely become more democratized,” the note says.“Initially, Ivy Park will be smaller than Yeezy, but Ivy Park has the potential to be larger, if managed properly,” says Matt Powell, a senior footwear analyst at NPD Group.

We love to see it.

See the celebs bask in their Ivy Park glory below.

Tina Lawson

 

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I love this couture beautiful Orange IVY PARK Adidas dress thanks @beyonce. @ivyparkadidas @ivypark. @beyonce. @dougspearman

A post shared by Tina Knowles (@mstinalawson) on Jan 12, 2020 at 1:27pm PST

Reese Witherspoon

 

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Thank you, @Beyonce for the #IvyPark swag!

A post shared by Reese Witherspoon (@reesewitherspoon) on Jan 15, 2020 at 2:28pm PST

Janelle Monae

 

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Thank you Bey for these @weareivypark pieces ! And a special thank you for my new hide out where I’ll bey escaping my duties . S O proud of you ! Luhhhhh uuuuu @beyonce swiiiipe ☄️

A post shared by Janelle Monáe (@janellemonae) on Jan 15, 2020 at 10:35pm PST

Hailey Bieber

[email protected] unboxing her #adidasxIVYPARK package. pic.twitter.com/Y3rcxIDhCe

— BEYONCÉ LEGION (@BeyLegion) January 15, 2020

Kelly Rowland

[email protected] unboxing her #adidasxIVYPARK package. pic.twitter.com/vGqwwnZrnl

— BEYONCÉ LEGION (@BeyLegion) January 16, 2020

Yara Shahidi

 

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ADDIDASXIVYPARK PEEK

A post shared by Yara (يارا‎) Shahidi (@yarashahidi) on Jan 10, 2020 at 11:41pm PST

Scottie Beam

 

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Check my instastories to see what Beyonce SELECTED for me. Lmfao! Thank you so so much @weareivypark @beyonce ✨ THE INFEED PHOTO IS COMING!

A post shared by scottiebeam (@scottiebeam) on Jan 17, 2020 at 6:48am PST

Ellen DeGeneres

Thank you, @Beyonce. I love my big orange box. Your new clothes are really cool too. #adidasxIVYPARK @adidas pic.twitter.com/ecTxZ5o0CG

— Ellen DeGeneres (@TheEllenShow) January 15, 2020

Missy Elliott

Thank you so much @Beyonce I am soooooooo humbly grateful you are a GEM! Lol the box was so big I was scared to open I thought a whole human was gonna jump out but this FYE sis #IVYPARK I LOVE IT! pic.twitter.com/hJbrfDWvXL

— Missy Elliott (@MissyElliott) January 16, 2020

Diplo

[email protected] unboxing his #adidasxIVYPARK package. pic.twitter.com/D2BKKVzLBw

— BEYONCÉ LEGION (@BeyLegion) January 14, 2020

Zendaya

Zendaya has gotten her Ivy Park box....#IvyParkXAdidas #IvyPark #adidasxIVYPARK #adidas pic.twitter.com/fLYdYAVyWn

— Yoncé Headlines (@YonceHeadlines) January 15, 2020

Kim Kimble

 

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Thank you @beyonce @weareivypark @adidas for this drip and I’m going to buy some as well

A post shared by Kim Kimble (@kimblehaircare) on Jan 15, 2020 at 4:07pm PST

Rita Ora

Rita Ora out and about in her Ivy Park x Adidas wear. pic.twitter.com/hFt4OQjE4v

— Beyoncé, Period! (@ourhermitage) January 16, 2020

Quincy

Diddy’s son, Quincy, also got a box of the upcoming Ivy Park/Adidas collection, officially dropping on the 18th of January, 2020 pic.twitter.com/rUJOWgy2l4

— Beyoncé, Period! (@ourhermitage) January 12, 2020

Cardi B

 

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That new @weareivypark bomb

A post shared by Cardib (@iamcardib) on Jan 13, 2020 at 10:15pm PST

Laverne Cox

https://twitter.com/BeyLegion/status/1216405687862988806

 

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#mood4eva in my Adidas X IVY Park ... #mood #TransIsBeautiful @adidas @weareivypark @beyonce #DisclosureDoc

A post shared by laverne cox (@lavernecox) on Jan 16, 2020 at 12:00pm PST

Michelle Williams

 

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Looks coming soooooooooon!!! “I GOT IT” by @rickydillard is appropriate! @beyonce @weareivypark @adidas!! Ok bye for now!!

A post shared by Michelle Williams (@michellewilliams) on Jan 16, 2020 at 2:03pm PST

Solange

Solange getting the Ivy Park x Adidas from her sis pic.twitter.com/G2bRO2lTYc

— | IVY PARK X ADIDAS ON JAN 18th (@beysarayonce) January 15, 2020

Kendall Jenner

Kendall Jenner got a Ivy Park box...#IvyParkXAdidas #IvyPark #adidasxIVYPARK #adidas pic.twitter.com/79LGysUZBp

— Yoncé Headlines (@YonceHeadlines) January 17, 2020

Keke Palmer

 

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why do i feel like the whole planet earth is going to wear ivy park? — #beyonce #beyoncé #queen #queenb #yoncé #rumiandsir #rumiandsircarter #rumicarter #sircarter #blueivy #blueivycarter #jayz #jayonce #beyonceandjayz #thecarters #sashafierce #beyhives #beyhive #beckywiththegoodhair #ivypark #ivyparkbeyonce #weareivypark #ivypark2020 #2020 #beyonce2020 #beyoncephotoshoot #beyonceoutfit #flawless

A post shared by (@bivyslife) on Jan 17, 2020 at 4:36am PST

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Dutch Lingerie Designer Accused Of Stealing Rihanna's 'Savage x Fenty' Show Concept

They say nothing is new under the sun and while fashion has reminded us of this over time, some inspirations are hard to ignore.

On Monday (Jan 13), Dutch designer Marlies Dekkers revealed her new 2020 collection with a gathering of dancers, a viral rapper and a very familiar stage step up that has fans of Rihanna's Savage x Fenty collection outraged.

The show bears a striking similarity to Rihanna's Savage x Fenty show which took place in Brooklyn, New York in September 2019. The presentation took a lot of creative risks as dancers, models, actors, and rappers walked throughout a Romanesque stage set with plenty of stairs to include moments for elaborate dance numbers and performances by Halsey, Normani, Big Sean and Migos.

As visuals from the Marlies Dekkers show made their way to social media, fans quickly pointed out the similarities. For one, the stage set up is slightly familiar as white stairs and antique rounded Roman door openings were presented on the stage. The similarities in creative concepts continue with groups of dancers wearing Marlies Dekkers lingerie as artist Famke Louise took the stage. Colors that divided segments also seem to be featured in the show. To make things more awkward, a mix of Rihanna's "Rude Boy" was heard during the show.

Savage x Fenty 2019: 

Marlies Dekkers 2020: 

DID THEY JUST LITERALLY STEAL THE SAVAGEX CONCEPT? pic.twitter.com/VuObKhINHO

— ✨ (@marleyaq) January 14, 2020

Every one is a suspect @marliesdekkers #ss20 #fw20 pic.twitter.com/YZ8RIP5zkC

— tanja neckebroeck (@TanjaNecke) January 13, 2020

Dekkers has yet to comment on the comparisons. Dekkers launched her collection Undressed in 1993. Sold in Amsterdam, Rotterdam, Antwerp, Paris, Bangkok, Berlin and Moscow, Dekkers brought the brand to the US with a show in New York in 2008. Guests included a young Solange, Kelly Rowland and Usher.

Meanwhile, Fenty x Savage has released new looks featuring Joan Smalls and Paloma Elsesser. The collection is a sweet ode to Valentine's Day with Rihanna participating in the fun as well.

 

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A post shared by SAVAGE X FENTY BY RIHANNA (@savagexfenty) on Jan 6, 2020 at 2:38pm PST

 

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A post shared by SAVAGE X FENTY BY RIHANNA (@savagexfenty) on Jan 14, 2020 at 11:33am PST

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Greg Alders

Jay-Z Rings In 50th Birthday With Limited Edition D'USSÉ Cognac

It's Jay-Z Day and that can only mean one thing–an endless streaming party for the music mogul. While you're jamming to Reasonable Doubt on Tidal or enjoying the re-release of his discography on Spotify, you can also be on the lookout for D'USSÉ's latest release.

D’USSÉ 1969 Anniversaire is a cognac produced from a single barrel in France where the brand's other popular expressions like D’USSÉ  XO ($199) and VSOP ($50) are made. The difference, however, is the resulting cognac was aged in a single oak cask with a single eau de vie. This is a treat for spirit enthusiasts since most barrels are blended. Jay had a chance to sample the rare batch with Maître de Chai (Cellar Master) Michel Casavecchia a few years ago, making this release one to remember.

Jay has given out 50 bottles of the batch to his closest friends and family but fans will be able to score the batch during the 2020 holiday season. Since there was only one barrel made of D’USSÉ 1969 Anniversaire, this will make it a pretty hot commodity next year.

Jay-Z became a partial owner of the spirits brand over six years ago as well as the full owner of premium Champagne brand Armand de Brignac. The Distilled Spirits Council by way of Fortune reports the brandy/cognac market is the place to be with the spirit selling 6.4 million nine-liter cases last year–a 12% increase from 2018's sales.

“The inimitable liquid of D’USSÉ 1969 Anniversaire showcases how the centuries-old traditions of the house continue to stand the test of time,” Global Brand Ambassador Sullivan Doh tells VIBE. “Once the barrel is emptied and bottled, there is no way to ever make this exact liquid again - and that is something we felt was worthy of honoring such a cultural icon.” 

If that wasn't enough, the flavors of the special batch are rich in walnut, hazelnut and candied apple. “Its aromas have now developed into an exquisite eaux-de-vie from the Château de Cognac, with characteristics unique to this exceptional batch,” Casavecchia adds. “Upon the first sip, it reveals a distinct potency with powerful, woody notes and a long stewed fruit finish, with a touch of leather and cigar box.” 

Be sure to scoop up the limited edition batch when it hits a store near you.

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