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Case Gets Candid About 'Therapy' Album And Revisits 'Personal Conversation' For Its 20th Anniversary

Today's R&B landscape may be dominated by street-wise crooners with a gritty background, but in the latter half of the '90s, Case was among the first to carry that flag. Hailing from Brooklyn, New York City, Case caught his big break after being discovered by Russell Simmons, inking a deal with Def Jam Records and releasing his self-titled 1996 debut album. Boasting the Foxy Brown and Mary J. Blige-assisted hit single "Touch Me, Tease Me,” Case established the singer as one of the promising new stars in R&B.

Continuing his success with his sophomore album Personal Conversation, and his 2001 effort Open Letter, Case would take a sabbatical from the industry before returning as an independent artist with his fourth album, The Rose Experience. With two additional solo albums under his belt (Here, My Love, and Heaven's Door), Case unveils Therapy, his first full-length project in three years. Featuring appearances from Teddy Riley, Tank, Slim of 112, Floacist, Misha Fair, Alexis Renee, and Teraye, Therapy finds Case addressing matters of the heart and delivering what may be the most transparent album of his career.

VIBE hopped on the phone with Case to get the scoop on his latest album, his thoughts on the “king of R&B” debate, and reminisce through memories of his sophomore album Personal Conversation, ahead of its 20th anniversary.

VIBE: How has the reception been to your seventh studio album, Therapy?
Case: It's been good actually. I didn't know how it was gonna be because I wanted to do something different on this album. Since it's been out, it's been doing good. "Make Love" had a real good reception and now the second single, "You," is starting to get out there now, so I'm happy with it.

What was the inspiration behind the project’s title?
For me, music is therapy. It's a way for me to get feelings out, talk about things. It's a form of therapy for me, so I think everybody needs that.

This has been praised as one of your more personal bodies of work thus far. What situations or moments in your life inspired the content on this album?
Everything on the album is dealing with stuff that I’ve been dealing with, stuff that people that's close to me [have] been dealing with over the past couple of years. So I just wanted to talk about it.

Are they any moments you can pinpoint to or a breakup that provided any inspiration?
It wasn't nothing like that. It was just stuff with me and my wife, situations that I had been dealing with. I actually talked about some of that stuff on [TV One] Unsung. It's not necessarily a breakup, it's just trying to get through things, work through things.

The album's lead-single "Make Love" features an appearance from Tank and Teddy Riley. How did that song come to life?
For that song, I went to Teddy's house and he was talking and he was like, 'Yo, remember that conversation we had in the club a couple of years ago?' I had told him about wanting to make the sound that I wanted to go for. I had forgotten we had that conversation, but he remembered and he was like, "I made this song based off our conversation." And he started playing me the track and I was like, "That's pretty much exactly it." We recorded that and then when I was done, I was like, "Tank would be perfect for this." So I hit him up and we knocked it out.

Another song from the album that stands out is "You," which is a duet with Slim of 112. What sparked that collaboration?
Me and Slim, we were supposed to do something a couple of times in the past and the song "You" was already done. Tevin Terry actually called me and told me that they put Slim on it. They were like, "Yo, listen to this and tell me what you think." My man Tevin Terry that produced it, and I were like, "Yeah, that's dope." He [Terry] was actually supposed to be putting Slim on another song for me and I guess he mixed up the conversation and he pretty much [sent "You"] instead of the other song, but it ended up working.

Have you had a chance to get out on the road and tour yet?
Constantly. I'm on the road now actually, but when I first came out, I was on the Ronnie, Bobby, Ricky & Mike Tour. We did that for a few months. So yeah, just constantly on the road. Like I said, the single "You" is out, so we're pushing that right now.

What have those experiences been like?
Well, the only one that I'm performing so far from the new album is "Make Love." I did "You" a couple of times and the response for that was really good, too, but I was doing "Make Love" on the Ronnie, Bobby, Ricky & Mike Tour and that got a great response like every time.

Other than the singles, what are three songs from Therapy that you're eager for the fans to hear?
I'd probably say "Heaven," "This Could Be," "Strawberry." I performed "Strawberry" a couple of times too, the response to that was dope. "Treasure" is another one, that's one of my favorites.

Late last year, there was a big debate about who the modern day king of R&B is. What were your thoughts on that?
There's ain't no king of R&B. There ain't no king of rock, there's no king of hip-hop. There's never been a king of any genre of music and never will be. It's too subjective, everybody has their opinion on who they like the best or what they like so that was my take on that whole debate. I think it's something for people to talk about.

Who are some of the younger R&B artists that you listen to or check for?
My absolute favorite is Ty Dolla $ign. I mess with Ty, Miguel. I like Jacquees. I actually did a song with Jacquees for his new album so y'all should be hearing that later on this year.

How did the song with Jacquees come about?
It actually was right before all of that “King of R&B” stuff started. He DMed me and said he wanted to work. He asked me if I had any records for him, I had the perfect song for him. I sent it to him and he loved it and we went into the studio; It was like literally two days after that whole king of R&B thing was going crazy all over the internet.

You mentioned Ty Dolla $ign as your favorite artist right now, what about his music or his style sets him apart?
He just got so much soul. He got a lot of soul, so coming from my era, I'm into that.

The 20th anniversary of your sophomore album, Personal Conversation, is coming up in April. Was there any pressure going into that album, given the success of your debut?
Nah, it was none. I didn't feel any. My biggest thing going into the second album was that people heard "Touch Me, Tease Me." They thought I couldn't sing because on "Touch Me, Tease Me," you don't really gotta sing, that's like talking. So the main thing for me was just, "Hold this." It wasn't any pressure, it was just trying to go all the way in.

"Happily Ever After," the album's lead single, was a big hit at that time. How did that song come together?
When they sent me the song, it wasn't done yet, but it was a duet. I loved it, but I was like, "They sent me a duet." I was expecting the whole song. So I went in and rewrote it and changed up what I needed to do and finished writing the bridge. I wrote the bridge, and all that other stuff, then I knocked it out.

Over the years, that song has become a go-to selection at wedding receptions and remains a classic. How does it feel to have a song that's helped mark such a special occasion in people's lives?
That's dope to me because my main goal when I started doing music was to make music that people would want to still listen to in 20-30 years. I didn't want to make stuff that people like now and then don't want to hear no more. That was my goal with everything I made. So that makes me feel good.

Another song from Personal Conversation that's considered one of your signature songs is "Faded Pictures," your collaboration with Joe. However, the song was originally released on the Rush Hour soundtrack. How did that opportunity come about?
Well, Joe had the song and his manager was up at Def Jam. He was playing some music for Lyor Cohen at Def Jam and he said Joe wanted to do "Faded Pictures" as a duet, so I jumped on that. But the soundtrack, the only reason that that happened was because Def Jam had the soundtrack and they were looking for songs from all of us up there to put on all of these different soundtracks they were doing. And my first single was coming out the same time as the movie so we were like that's perfect. We put it on there for that reason.

Where do you feel Personal Conversation ranks in your discography as a whole?
Oh, I don't know, I don't rank them. That's like which one's my favorite kid. I ain't have one.

With this recent album, what was the statement you were looking to make going into it and what do you hope fans get out of it?
I don't think it was so much of a statement, it was moreso I just wanted to make...well, I always want to make quote-unquote "real" music. I always want to make that. I hope they get that from it. I don't think it's so much of a statement as it is that I just want to continue to try to make music that people can relate to and that people will want to hear down the road as well as now.

What's next for Case, personally and professionally?
Right now I'm on the road promoting Therapy. The new single "You" can be requested on radio, fans should be hearing that quite a bit coming up in the next month or two. And then I actually started, maybe the last week, I think, ideas for the next album so you can look out for that.

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Interview: Suave House Founder Tony Draper Links With Celebs Like 2 Chainz, G Herbo and Nick Cannon To Feed Their Cities

The harrowing COVID-19 pandemic has disproportionately disrupted Black communities across the United States with cities like Chicago being among the hardest hit. Throughout the year, artists from the city have stepped up and held socially distanced food drives and PPE donations across the city’s South and West sides. With his deep ties to Chicago since the early 90s, Suave House Records founder/entrepreneur Tony Draper, alongside NBA veteran Ricky Davis, made the Chi’ their next stop as part of the nationwide Feed Your City Challenge this past October 17th at the Pullman Park Community Center.

The chilly, yet bright and sunny Saturday saw hundreds of people drive through the parking lot of the complex, receiving groceries from the many volunteers, gathered from across the city. Masked up with PPE in the trenches with the civilians were local natives and celebrity supporters like Chitown’s Grammy winning producer/music executive No ID, rap star G-Herbo, new rapper Queen Key, NBA star Jabari Parker to media/music entertainer Nick Cannon. Draper and Davis were handing off items and loading boxes of farm-fresh produce and meats in the trunk of cars, and offloading the 95,000 pounds of food to feed 7,000 residents. While they were not in attendance, Common with Jhene Aiko and Social Justice Collective donated funds for the free groceries.

“You can’t lead the people until you feed the people. We’re out here in the community in a real way. People always talk about what’s going on in Chicago and these are the things going on in Chicago. Positive things for the community during a time like this. People coming together and it’s a wonderful event,” said Cannon.

For Draper, bringing the Feed Your City Challenge to Chicago and being able to pull it off successfully was crucial because October 17th, marks the 24th anniversary of the death of one of Chi’s most influential DJs, Rapmaster Pinkhouse, who passed away in 1996. “It feels like myself and my partner [Ricky] Davis coming to Chicago and partnering with Common, No ID, Jhene Aiko, Nick Cannon, G-Herbo, Jay Allen, [local FM radio] Power 92 and Pat Edwards was a sign from God that it’s meant to happen on this day. Even though Pinkhouse is gone, he’s still influencing the south side of Chicago and he’s still sending us blessings. We had to pull it off, we had to,” Draper said with conviction. 

Meanwhile, Power 92.3’s DJ Pharris, DJ Nehpets, DJ Commando, DJ Amaris and Hot Rod were on the 1s and 2s while Parker, Hot Rod, G-Herbo, and community activists Joey G and Nico Naismith played basketball with the kids. A nonprofit Hoop Bus was set up with a small hoop with Black Lives Matter symbols and the names of victims who were killed by police officers. 

G-Herbo, who has been volunteering his time to the kids of Chicago throughout 2020 says that events like this are important to build and strengthen Black unity across the city. “It’s beyond just being able to feed and provide, it’s allowing people to feel unity in the city. This is the city coming together and a lot of important and powerful people coming from the city, all walks of life coming together for a positive reason and that’s what it’s all about.” When asked if this event defied the stigma of Chicagoans not being unified, Herbo exclaimed, “Absolutely! We unified right now and it’s only gon’ get better, so we’re just trying to lead by example and make this normal. This is not just an event, this gotta be the normal for guys like myself and for the city.”

And the people who showed up to receive their free groceries were more than appreciative. Takara, a mother from the Southside of Chicago says that while she found out about the food drive at the last minute,“It’s a lot of food out here, a lot of good people out here and it’s something that we need. Events like this are very necessary and it’s filling the need for families who can’t feed their children during these times. I wish I could have volunteered and done something more, but we need this.”

In a one-on-one with VIBE, the legendary Tony Draper talks about his connections to Chicago, the importance and impact of the Feed Your City Challenge, the role celebrities play in activism, and more. 

VIBE: Earlier you shared that Oct. 17th was also the day that Rapmaster Pinkhouse passed away. For the younger readers who might not know who Rapmaster Pinkhouse is, could you share who he was and why he was so important to Chicago?

Draper: For young people that don't understand how music was heard back then, there was no social media [in the early 90s], there was no Instagram, so you had to get your record to the hottest person in the city. That person had to make a decision about whether it was good or not. And if that person touched your record in Chicago, that person would spread, it was automatic. That’s what happened to a young Tony Draper with 8Ball & MJG’s first albums. He put his hands around it and he exposed it to the Chicago market. Every time I think about Chicago, I always think about Pinkhouse. Pinkhouse was the main reason why I even came to Chicago.

Talk about that. What was Chicago like for you when you first came here?

Coming to Chicago was a very interesting moment for me because when I came, I had my hat cocked a certain type of way and I didn’t know the rules and regulations. And he told me, “Tony, man you gotta keep that hat straight (laughs). And I kept it straight ever since. So, for me, doing my journey as a young Black man from the inner city, raised by a single parent, establishing Suave House at 16 years old, seeing what I went through to establish [the company], and make it a force to be reckoned with. That was an accomplishment, but also I wanted to touch people I knew understood the music and understood where I was coming from and the importance of a young Black man that was a true, independent CEO and giving me the avenue to get my music heard. I’m from Memphis, raised in Houston, but Chicago is Suave House’s biggest market to this date. They supported everything Suave House did and I wanted to bless them [with the Feed Your City Challenge], the same way they blessed me.

With the conversation within the music business revolving around Black Lives Matter and supporting Black communities, what do you think it’ll take to get many of these CEO and executives from the major labels to support these communities like what you and many of the artists have been doing across the country?

I think they have to be involved with people they’re not comfortable with. Stop giving money to these organizations you think is giving the money to Black people, because they’re not. Nobody is holding these organizations accountable. Do business with somebody that has their finger on the pulse. A person that you know is in the music business that has been very successful in the business. Like right now, the Feed Your City Challenge, we’re in our ninth city. We’ve had eight of the top music artists host these cities without funding from the parent companies. [The artists] are giving the money themselves. Jhene Aiko gave money herself. Nick Cannon, himself. Rick Ross, 2 Chainz…Pee from Quality Control. 

Pee was on vacation in Mexico and he took a private jet back to Atlanta just to attend Feed Your City in Atlanta. He didn’t have to do that, but he did because he cares about where he’s from. He cares about the area. He wants to take [talent] from the area, but he also wants to give back to that community. See, white people want to come and exploit your community, but don’t want to build a library over there, never build a basketball court, never build anything. When an artist is dead, they say ahhh aahh ummm. If you wanted to demonstrate good character, you would have said, ‘I made a lot of money off that artist. Let me do something for that community as a token of appreciation for birthing that particular artist.’

I don’t think we’ve ever seen that before.

And you’ll never see it unless I do it and I am going to do it. That’s why I’m in Chicago. I’m going to every city that has blessed me and fed my family because every time I feed myself, I feed my family, my loved ones, it comes from my fans. My fans gave me the opportunity by buying my records. I had a dream, I had a drive, but without the opportunity, you might not have heard of Tony Draper. So, I’m always appreciative of people that have helped me, that’s why I want to help them. I’m in the best place I could ever be in my life. I’m 49 years old, I’m successful, I’m good. Bro, you want to know what makes me happy? Giving to somebody else. There’s another star out there that’s hoping and praying that they could get an opportunity and if I could give them that opportunity, I’ll give it to them. I don’t relish in the attention; I relish in the accomplishment. Let me help somebody. And if I help them and they become successful, they don’t owe me a quarter. I won’t sign them to a management deal or nothing. I just want you to acknowledge it and pass it on. See, we got to learn how to pass it on.

With the timing of this event brought on by the pandemic, how do you feel about it all?

I think it was God’s mission. With COVID that’s really unfortunate, a lot of people lost their lives during this pandemic. A lot of people have lost their jobs, their homes, their properties. My heart goes out to them. But if me and Ricky Davis can put a smile on a mother’s face, a father’s face and feed their children, that’s all I need. I remember me and my mother going to churches and food banks, walking with free government cheese, powdered eggs and we was happy. We were so happy, smiling and grateful. I think without that, I don’t think we would have made it to the following week. So, I’m always thankful for everything God blessed me with. I don’t think I’m special. I think that I had a plan and I stuck to my plan and made it happen.

Suave House has had a lot of artists who have always been outspoken about social and political issues, [similar to like an] Ice Cube recently. Considering that, and what you’re doing with these artists for the Feed Your City Challenge, do you think that the role of the celebrity today is to get in front of these issues or to fall back and support the people who're already doing the work?

I think it’s a choice. For me, I’m not a city official, I’m not a politician. I’m more comfortable with doing and getting my hands dirty on the ground. If I was in Chicago building houses for people, I would actually be there. I wouldn’t [just] send no money or send a crew there. I would be there. That’s how I feel blessed. I feel blessed by actually talking to the people and them seeing me out there distributing groceries. I feel good when a person drives up in their car and they pop their trunk and say ‘Draper?! You putting groceries in my car?!’ And they may be happy about ‘Space Age Pimpin’’ or ‘I’m So Tired of Ballin’’ or whatever, but just the mere fact that they were happy about me putting groceries in their car meant more to me than anything else. I think it’s a choice you make as an individual.

For a lot of people, some celebrities end up causing harm because their celebrity and actions might overshadow the actual issue.

You know what though? Without you being a celebrity, you might not be heard. So why not use that platform to be heard? I think LeBron James is phenomenal. I think Ice Cube is phenomenal. You don’t have to agree with him, but you have to respect him for speaking his mind and trying to get something for Black people. Nobody else did it! Nobody else took the initiative to write a Black America contract and present it to both [Biden and Trump] camps. So, I think that was a phenomenal move, whether I agree with it or not, it was still a phenomenal move. We got to stop with all this goddamn talking and do some action.

Draper and Davis’s Feed Your City Challenge will be arriving in Compton, California as their next stop on November 21.

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T.I.

Interview: T.I. Talks Activism, Verzuz Battle, And His Desire To Produce A Biopic On His Life Before Fame

Although Tip "T.I." Harris has earned some very respectable stripes as an emcee for his successful rap career, the self-proclaimed “King of the South” moniker really began to take true form once he stepped into his community activism calling. He’s acted in blockbuster films opposite Denzel Washington, Paul Rudd and Kevin Hart, but his willingness to speak truth to power has shown an unwavering commitment to being on the good side of history, as opposed to choosing silence to secure a spot on the good side of Hollywood.

During this recent conversation, Tip talks about his upcoming Verzuz battle with Jeezy, politics, the Trap Music Museum, and his desire to make his TV/film directorial debut.

Be sure to check out his newest album, L.I.B.R.A available on all streaming platforms.

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Ziggy Marley's First Time Voting In America

No more long talking from politicians. Today, the people have their say at the ballot box. Judging by the number of voters who showed up early this year, the 2020 election is going to smash all records for voter participation. With a deadly pandemic, wildfires, floods, economic pressure, and a struggle for survival playing out from the tweets to the streets, the stakes have never been higher.

If you're reading this right now and you haven't voted yet, it's not too late. Get up get out and let your voice be heard. As Samantha Smith recently discussed on her IG Live, this year's election is too important to sit out.

Snoop Dogg will be voting for the first time this year—and he's not the only one. Ziggy Marley voted for the first time this year also and documented the process on social media. "I decided to vote and I wondered to myself why," Ziggy wrote on his IG. "Then I thought about those who came before, the price they paid. In part, I am voting in honor of them and to honor them, to not belittle their many sacrifices and struggles with my high jaded righteousness and indifference. Many brothers and sisters from numerous backgrounds and origins marched, bled, and died to give people like me basic rights in 🇺🇸 , the right to be treated like a human being, the right to vote."

As the eldest son of the Robert Nesta Marley aka the King of Reggae, Ziggy is part of a mighty musical legacy, but his father is more than a musical legend.  The new film Freedom Fighter—part of the 75th anniversary series "Bob Marley Legacy"—examines Marley as a symbol of human rights with a voice more powerful than any politician.

Ziggy has continued his father's musical mission as a solo artist and part of the Grammy-winning family group Melody Makers. His 2018 album, Rebellion Rises opens with a song entitled "See Them Fake Leaders," leaving no doubt about his views on the institutions of government. Still, Ziggy remains engaged in the political process, doing his part and encouraging others to do the same.

"Imagine if Martin Luther King Jr, John Lewis, and others thought, 'Voting rights? Civil rights? Who cares? What difference will it make?'" Ziggy wrote on IG. "Just imagine what the world would have looked like now if not for their sacrifices. Go ahead, imagine it. Can you see it? Well, what do you think?"

"To be clear voting is not the end-all," Ziggy Marley added. "It is a small piece of a puzzle and just one of the tools in our toolbox that we must use as part of a larger effort to bring positive beneficial changes for all people. The work must continue at maximum effort after elections regardless of the outcome." Ziggy emphasized that he was not voting for a party or a person for an idea. "Even though we have differences we can be better human beings, more united human beings, more loving human beings, equal human beings, just human beings. The politics will come and go left right and center but still through it all the humanity that we must show to each other is not negotiable."

Ziggy voted by mail this year, but for those of you standing in line today to exercise your right and let your voices be heard, Ziggy curated a special playlist for Tidal's "Hold The Line" campaign. Music to vote by—from Ziggy and Bob to Fela and James Brown, not to mention Public Enemy and Rage Against The Machine.

Ziggy Marley’s new album, More Family Time, is out now on all music streaming platforms.

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