Pharrell Williams Discusses Plastic's Reuse For National Geographic's 'Activate: The Global Citizen Movement'

The Grammy Award-winning producer has teamed up with National Geographic to advocate for the better use and reuse of plastic.

Since his "Something in the Water" festival took over his hometown of Virginia Beach, Virginia earlier this year, Pharrell has stressed the importance of preserving the Earth in this time of inclement climate change. The Grammy Award-winning producer has teamed up with National Geographic to advocate for the better use and reuse of plastic, as seen in the network's upcoming Activate: The Global Citizen Movement docu-series.

The six-part program, produced by Procter & Gamble, Global Citizen, and the network, will tell various stories of how climate change affects different pockets of the globe and what can be done to change its course.

In August, the network released a teaser featuring artists like Usher, journalist Gayle King, and more discussing their part in bringing awareness to the globe's changing patterns. "Each episode delves into a different issue connected to the root causes of extreme poverty, following a specific Global Citizen campaign and the organizers, amplifiers, grassroots activists, action takers and people whose lives are being changed," a synopsis from the program's website reads. "Episode topics include eradicating extreme poverty, ending cash bail, breaking down barriers to girls’ education, funding education for displaced children, ending plastic pollution and helping solve the water crisis."

In 2017, Pharrell announced a song called "100 Years" that calls out climate change deniers. The kicker is the song will be presented to the masses in 100 years. The melody has been stored away in a vault that can only be dissolved by water, bringing attention to rising sea levels that have the potential to alter coastlines or coastal cities.

"I don't even know if the new generation needs a message. This new generation cares about others," he said. "They believe in sharing for the greater good. I think the world would be a different place if millennials and women would take positions of power. It would definitely be different."

From the Web

More on Vibe

Todd Williamson/NBC/NBCU Photo Bank via Getty Images

Ty Dolla $ign Releases New Album Feat. Nicki Minaj, Roddy Ricch, Kanye West And More

After a three-year album hiatus, Ty Dolla $ign released his latest studio effort, Featuring Ty Dolla $ign, on Friday (Oct. 23).

The 25-track album features appearances from Nicki Minaj, Kid Cudi, FKA Twigs, Roddy Ricch, Jhené Aiko, Kehlani, 6lack, Young Thug, Music Soulchild, Skrillex, Quavo, Anderson Paak, Post Malone, Kanye West, and more.

Powered by previously released singles, “Ego Death,” Expensive” and By Yourself,” the new album flexes a different music muscle for the Grammy-nominated recording artists who steered clear of  making club records.

“I was intentionally trying to not make club songs [talking about] hoes and *itches and all the sh*t I used to talk about,” Ty told Vulture in a recent interview. “I was trying to, like, talk about my life, and what it is now, and really do something different with it. I got a daughter going to high school this year, and she’s paying attention, and all her friends are paying attention, so I can’t talk as crazy or do the crazy sh*t that I used to do.”

Stream Featuring Ty Dolla Sign below.

Continue Reading
Getty Images

Jay Z Launches His Own Cannabis Brand

Jay Z is venturing into the world of cannabis. The  mogul officially announced the launch of his new cannabis brand, Monogram, on Friday (Oct. 23) marking his first product collaboration since becoming chief brand strategists of the Northern California-based dispensary, Caliva, last year.

“Monogram seeks to redefine what cannabis means to consumers today,” the company said in a press release. As many marijuana storefronts have implemented new rules amid the global pandemic, Monogram is also planing to launch an e-commerce sales option, “In an effort to provide a more tailored customer experience.”

Caliva and Hov opened their first Southern California storefront last year. Besides providing quality products, Hov aims to use his position at Caliva to help the formerly incarcerated (many of whom are not reaping the benefits of marijuana legalization) through advocacy, job training, and employee and workforce development.

According to the company website, Monogram uses “expert growers” to ensure that each marijuana flowers receives the “respect it deserves” in every stage of the growth process. Additionally, Monogram flowers are grown in small batches so that every plant gets “personalized attention.”

Continue Reading
Getty Images

Kehlani Plays Bryson Tiller’s Love Interest In “Always Forever” Video

Kehlani stars as Tiller’s love interest in the intimate new music video for “Always Forever,” released on Thursday (Oct. 22).

The stunning visual, directed by Glenn Michael of Toronto’s Kid Studio, is a creative take on how a relationship can become your entire universe. Tyler and Kehlani cuddle up, kiss, and hold hand in the steamy visual, prompting some fans to question the chemistry between the two. They might look pretty cozy, but Kehlani and Tiller are just friends (Tiller welcomed a child with girlfriend Kendra Bailey last year).

 

View this post on Instagram

 

🌎🎥💫Thanks Guys. #alwaysforever @kidstudio_ @ichiki @kehlani

A post shared by [ Bryson ] (@brysontiller) on Oct 22, 2020 at 12:35pm PDT

Kehlani shared some close-up stills from the music video on Instagram along with a message thanking Tiller for being a “solid” friend. “To one of my dearest friends…matching tattoos, years worth of stories, nights of dying laughter and holding each other down in the roughest times…I’m so proud of you. Thank you for being solid.”

The post was deleted after fans in the comments continued to speculate if the two were an item. Kehlani shared a follow-up message on her Instagram Story explaining in part, “I post lengthy captions about all my friends. You would have to follow me to know that.”

 

View this post on Instagram

 

#Roommates, #Kehlani explains her previous message to #BrysonTiller. (SWIPE for previous post)

A post shared by The Shade Room (@theshaderoom) on Oct 22, 2020 at 11:53am PDT

“Always Forever” is the latest single from Tiller’s newly released ANNIVERSARY LP.

Watch the video below.

Continue Reading

Top Stories